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BUSINESS PLANS IN JOHANNESBURG

Looking for professional to do a professional business plan in Johannesburg South Africa? ProExcell Consultants have more than five years writing affordable business plans for start up entities, small businesses, entrepreneurs and medium enterprises in South Africa helping them structure their ideas, goals and strategize their operations.

A business Plan is the blueprint of your business, useful when you want to attract partners, investors, start up loans and operational finance to grow your small business.

Professional Business Plan Company in Johannesburg

Why business plan, what are the benefits, why choose us.

Why You Need A Business Plan

Helps Set Out Your Goals

Your business plan is your official and formal statement of your business goals justifying why you are in business and how to achieve your goals.

Sets A Clear Operational, Marketing & Financial Strategy

It helps you clarify direction - what resources needs to be employed, what it is all about, and what it intends to be in the near future.

You Need It To Apply For A Loan

The first thing financiers, banks, loan companies and investors ask before the can bank roll your idea is a properly done business plan detailing how your venture will be profitable.

Its Your Yardstick To Measure Progress

A business plan is a strategic tool to measure if the business is in the right direction and course ensuring that it is meeting all sales, production targets and operational growth milestones.

A Good Business Plan Helps You Plan For The Future

You need a properly done plan to guide your operations, plan what is needed to be done, to be achieved, resources needed and measure how far you can go.

What Are The Benefits Of A Business Plan?

Helps In Applying For Funding

One language any financier understands is a business plan. Therefore, having one will increase your chances of getting your start up loan and business finance. Your business plan is your official and formal statement of your business goals justifying why you are in business and how to achieve your goals.

BUSINESS PLAN QUOTE

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• Business Plan Writing
• Compiling of Financial Projections
• Business Plan Review

WELCOME TO THE PROFESSIONAL BUSINESS PLAN COMPANY

We are experts in Business Plan Writing. Need a Proper Business Plan for your business? You’re in the right place.

The Business Plan Company writes clear Business Plans to show Financiers that your Business Venture is well thought out, competitive, and likely to succeed.

Your Business Plan is probably the most important document you ever prepare for your business. In fact, you should have a Business Plan before you even start your business.

We write perfectly structured Business Plans with exceptional quality content. You need a proper Business Plan to get funding or investment. This is obvious, but you only get one opportunity to impress Financiers. Your Business Plan written from scratch, will highlight your uniqueness, and that’s what will get you the funding or investment you need to thrive.

Writing a proper Business Plan can be challenging and time-consuming, especially when you are trying to manage a business at the same time or you have probably never written a Business Plan before. Realising that many Business Owners are frustrated and overwhelmed by the thought of writing a Business Plan, we offer a Business Plan writing service that aims to make it as simple and effortless as possible. We understand the complexities of creating a proper Business Plan.

Our process will ensure that the Business Model of your Business Venture is portrayed accurately. If you have not yet started with the Business Planning of your business venture, our process will assist you to achieve this.

OUR VALUE TO YOU

1. Your Business Plan will be comprehensive, meaning that you get a full-length detailed Business Plan document that will comply with the criteria of all Commercial Banks, Government Funding Institutions (NEF, IDC, DTI, SEFA, etc.), Investors and other Financiers in South Africa. The Business Plan Writing service includes the compiling of Financial Projections for five years.

2. We will write your Business Plan from scratch so that we capture the unique aspects of your business fully.

3. We challenge your strategy and assumptions.

4. We will conduct our own market research to supplement the information you already have available.

5. Professional and personal service by an “ex-Business Bank Manager” with twenty years of business funding and Business Plan experience.

6. A post-project guarantee.

OUR EXPERIENCE

OUR CONFIDENTIALITY AND PRIVACY POLICY

Our website is secure (http s: //bpc.co.za). Your internet connection is encrypted, thus is your information private. The information submitted to us will be kept strictly confidential. All confidential information that is provided to us will not be disclosed to a third party. We are committed to protecting the personal information that is provided to us. We will never sell, rent or give away your telephone number and email address. We will never send you spam. We hate spam just as much as you do.

Business Plan Writers Johannesburg

In the vibrant heart of South Africa’s financial capital, Johannesburg, where every street corner buzzes with potential and every idea holds the promise of great enterprise, stands our dedicated team of expert business plan writers. Recognized for unparalleled business acumen and a deep understanding of the local and international business landscapes, our firm is more than a service—it is a cornerstone for entrepreneurial success in the City of Gold.

Johannesburg’s economic dynamism calls for business plans that are not only strategically sound but also reflective of the city’s unique pace and potential. Our approach is holistic; we dive deep into the soul of your business, merging analytics with creativity. The result? A business plan that is not just a document, but a roadmap to success, meticulously tailored to navigate the complex terrain of Johannesburg’s competitive markets.

We have cemented our reputation by consistently delivering comprehensive business plans that exhibit a remarkable blend of exhaustive market research, financial acuity, and persuasive narrative crafting. Every entrepreneur in Johannesburg knows that a business plan is the first step towards materializing a dream, and with our expertise, that dream is given the best possible chance to thrive.

Whether it’s a small start-up looking to make its mark in the local bazaars or a well-established company aiming to scale new heights within the diverse economy of Johannesburg, our business plans are the beacon that guides them. We take pride in our versatility, adapting our expertise to cater to industries as diverse as the city itself—from the bustling mining sector to the innovative tech start-ups that dot the landscape.

Helping you with any of your business plan needs!

Our services: tailored to your success.

• Custom Business Plans: We understand the South African business landscape. Our plans are tailor-made, fitting your business like a glove.
• Market Research & Analysis: Insightful research and analytics to keep you ahead in South Africa’s dynamic markets.
• Financial Projections: Detailed, realistic financial projections that investors trust.
• Investor-Ready Documents: Persuasive and professional plans that speak the language of investors.

Growing Businesses in Johannesburg

At Business Plan Writers South Africa, we are a collective of seasoned professionals united by a single mission: to empower entrepreneurs and businesses with exceptional business planning services. Our expertise is matched by our passion for catalyzing growth and our commitment to client success. With a rich understanding of South Africa’s diverse economic landscape, we craft bespoke business plans that provide clarity, attract investment, and drive sustainable growth. Your vision is our blueprint, and together, we create the roadmap to your business’s future.

Promote your business by quality services

Detailed, persuasive business plans crafted to secure equity investments from angel investors, venture capitalists, or private equity firms. Specialized plans that meet the requirements of banks and other financial institutions for loan applications.

In-depth analysis to assess the viability of new business ideas or expansion plans before significant investments are made.

Detailed market studies to understand the competitive landscape, customer demographics, and emerging trends.

Visually engaging presentations designed to complement business plans and captivate potential investors during pitches. Price ranges from R1000 depending on your requirements.

From Start-Ups to Corporate Giants

Whether you’re a start-up looking for venture capital or an established corporation planning to expand, we have the tools, talent, and tactics to assist. Our client portfolio is a mosaic of South African enterprise, showcasing a track record of measurable achievements and client satisfaction.

Our Business Plan Features

Our business plan services stand out in the South African market for their precision, customization, and alignment with both local and global business standards. Here’s what sets us apart:

• Bespoke Planning: Each business plan is carefully crafted to reflect your unique business goals and market position.
• In-Depth Analysis: Rigorous market and financial analysis ensure your plan is robust and credible.
• Strategic Focus: We go beyond documentation to provide you with a strategic tool for growth, investment, and success.
• Professional Presentation: Clear, concise, and professional formatting to make a lasting impression on readers.
• Ongoing Support: We offer revisions and advice to keep your business plan as dynamic as the markets you operate in.
• 1 Year Financial Projections
• 5 Day Turnaround Time
• Experienced Business Plan Writer
• 25-30 Pages
• Investor Friendly
• 2 Year Financial Projections
• 7 Day Turnaround Time
• 30-40 Pages
• Source References
• Best for Investors
• Suitable for Visa Applications
• 3 Year Financial Projection
• 10 Day Turnaround Time

Customers that we’ve tested had quite a lot of positive feedback.

BusinessPlanWriters.co.za was instrumental in getting my tech startup off the ground. The Standard Plan was not only affordable but also thoroughly detailed, providing me with the perfect foundation to pitch to my first investors. Truly top-notch service!

"I opted for the Extensive Plan and was blown away by the depth of market research and nuanced financial analysis provided. The team at BusinessPlanWriters.co.za understood the complexity of my business model and delivered a stellar plan that has been pivotal to my business's growth."

Get great news and insight from our expert team.

How Much Does a Business Plan Cost in South Africa?

Despite the cost of a business plan being prohibitive for many, a well-crafted business plan is the cornerstone of any successful venture, […]

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Contact us now.

Are you an aspiring entrepreneur or an established business owner in Johannesburg seeking a roadmap to success? Look no further! Our seasoned team of business plan writers in Johannesburg is here to transform your business ideas into professional, investor-ready plans that drive results.

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List of Top Business Plan Consultants in South Africa

A business plan is definitely critical if you need to approach a bank or investor for funding. It is essential for your enterprise, whether your business is starting up or already established, it’s the roadmap for future development.

A good business plan will help you obtain financing, arrange strategic alliances and attract potential investors to your business which is becoming critical in the current BEE environment here in South Africa.

Benefits 

Important if you are seeking a loan or investment 

Catch cash flow problems earlier 

You gain an understanding of your market. 

You can better plan and manage cash flows 

You can draft your own business plan but it is better to get advice from a business expert on how best to draft a business plan that speaks to both investors and your customers. According to Grow Think , By hiring a professional business plan writer, you can focus on what you do best while someone else takes on what they do best. This will save time and money for both parties involved while ensuring that everything is handled to make your business a success.

Here are a few things that you need to have in your business plan: 

Executive summary

Company description

Market analysis 

Organization and management 

Service or product line 

Marketing and sales 

Funding request 

Financial projections 

You can hire a business consultant to help you draft your business plan. There are many business consultant services in South Africa. Here are four important factors to consider when choosing one who is suitable for your business: 

Ensure that the consultant specialises in drafting business plans for businesses within your industry. 

Determine what the consultancy’s niche is and how they can help your business.

Consider the consulting costs. Are you going to be charged an hourly, projected or retainer fee? 

Serv has a number of business consultants who are ready to help you draft your business plan. Find your Business Plan expert on Serv now.

Get Funded: Attract Investors and Financial Institutions with a Bankable Business Plan. Greetings from JTB Consulting ― South Africa's #1 Business

Award winning Business Plans are developed.  Guidance on Funding and move your business forward. We provide holistic support to start/grow and develop

‘Helping SMEs Flourish’ We help SME Business Owners 2-3x their businesses within 6 -12 months through our Resilient Business Success systems

We are qualified business consultant based in Johannesburg and Vaal area but we have remote services. We offer exceptional service to all.

I am a Business Coach looking to assist Small Business owners become financially sustainable through Business Coaching and Finance Training.

CLR Consult was established in 2014.  The owner, Christi Pieterse, is an Industrial Psychologist with years of experience, both in the public and private

From Registration to total Compliance, We handle it. Your job is to focus on the Business CIPC, SARS, COIDA, UIF, CSD, CIDB etc

We offer affordable, all-in-one, business coach and advisory services focused on profitability and business growth for small businesses owners who wish to

We specialize in consulting about the Petroleum industry. We assist companies in acquiring Petroleum Wholesale Licenses which will able them to buy fuel

With the entire globe focused on new Ways of Work (WOW) most if not all teams are remote and geographically dispersed increasing the need for robust tech

Comprehensive business plan with financial projections.

We assist you set up and launch profitable businesses and accelerate their growth in the fastest possible timeframe.

We offer over 120 Company Services, including Company Registration, Shelf Companies, Tax Clearance, VAT Registration, Letter of Good Standing, COID Registration,

We Register Companies, We do SARS Registrations and B-BBEE Certificates, WCA/COIDA Registration.

Secretary Bird provides a wide range of specialist company secretarial services, from new company registrations and amendments to filing annual returns, ensuring

We are Passionate about Entrepreneurship in South Africa. The The Business Plan Pro Team has a DREAM to Kickstart the South African Economy through Funding

StratAlign is a BBBEE Level 2 black empowered management consultancy that focuses on enhancing human potential and performance. Essentially strategic planning

Our fee ranges are given to assist clients in making their decision of whether to proceed with a business plan or not. Micro to small businesses (including

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Business Plan in 1-Week

Get your Business Plan set up by a Business Plan Specialist in South Africa. Tender & Funding Application Ready. All Industries.

Starting @ R3490 once-off.

Register Now OR Get Free Consultation

A business plan is a written document that describes the operational and financial objectives of a business and outlines how it is going to practically achieve its goals. It is normally prepared by a Business Plan Writer. A professional business plan in South Africa also enables you to apply for outside financing / funding.

Our Business Plan Packages comply with SEDA, SEFA, Dti, NEF, IDC, Private Financial Institutes and Bank Requirements in SA.

Get your business plan service today, crafted by our expert business plan consultants, with these great inclusions:, business plan for small business, perfect for start-ups & smes..

• 20 - 30 Pages
• Professional Business Plan Layout
• 12-Month Financial Projections*
• Market Analysis & Customer Segmentation
• Industry Analysis & Trends
• Competitor Analysis
• Business Model Description
• Competitive Advantage & Unique Selling Points
• Professional SWOT Analysis (Strengths and Weaknesses, Opportunities and Threats)
• Click to view example of a Business Plan for a SMME

R3490 Once-Off

*Upgrade to 5-Year Financial Projection available at additional cost.

Our Industry Specific Business Plans

Most construction tenders require you to submit a construction business plan. certain governmental regulating bodies also requires a specific industry related business plan. for example psira. , construction business plan, construction & building.

• 20 - 30 Pages Business Plan
• Professional Looking Layout
• 5-Year Financial Projections
• Construction Market Analysis
• Customer Segmentation
• Construction Industry Analysis
• Construction Industry Trends
• Your Competitive Advantage & Unique Selling Points
• Professional SWOT Analysis

R4490 Once-Off

Security business plan, psira's required format.

• 25 Pages Business Plan
• Security Market Analysis
• Security Industry Analysis
• Security Industry Trends

Agriculture Business Plan

Farming & agriculture industry.

• Agriculture Market Analysis
• Agriculture Industry Analysis
• Agriculture Industry Trends

R3990 Once-Off

Cleaning business plan, cleaning industry.

• Cleaning Industry Analysis
• Cleaning Industry Trends

NOTE: We can assist with ALL Industries including, Restaurants, Coffee Shops, Real-Estate and much more.

Specialised Business Plan

The specialised business plan includes everything you find in a professional & industry specific plan, plus these great inclusions:.

• 60 - 80 Pages
• Specialised Plan Layout
• In-Depth Market Research
• TAM (Total Addressable Market)
• WTP (Customer Willing to Pay)
• MRS (Market Revenue Size)
• In-Depth Company Model Analysis.
• In-Depth Business Strategy
• In-Depth Marketing & Sales Strategy
• A Competitive Advantage Analysis
• SWOT and PESTEL Analysis

R19990 Once-Off

Get compliant from anywhere, easy and fast.

50 000+ Clients assisted since 2006

Company Partners assists South Africa’s Entrepreneurs to become registered, empowered, and grow into sustainable businesses. Specialising in company registration and compliance since 2006, we have expanded our expertise to include accounting, payroll and website design.

We begin with a free consultation, offering tailored support to align with your business objectives. Our 120 compliance services include Shelf Companies, COIDA, Imports/Exports, Business Plans, VAT, and others.

We are dedicated to providing the tools and guidance necessary for businesses to develop and thrive over the long term.

We are here to help you succeed!

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Free Consultation with a Compliance Specialist to assess exactly what you need.

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Full-Scale Compliance Services for all industries, as well as Monthly Tax, Accounting and Payroll Packages.

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Free Training for SA’s Entrepreneurs through our free start-up videos and paid business coaching.

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Secure Online Tracking System for all your Company Compliance (free).

If we cannot assist you, you are guaranteed your money back.

What our Clients say!

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Over 1000 testimonials and counting. Click here to view more

Frequently Asked Questions

What is the purpose of a business plan.

It is a document prepared by a Specialist Consultant / Writer (who has a comprehensive understanding of companies) that outlines and summarises the financial and operational objectives of the company and practically describes how the company will achieve its goals.

Do I really need a Business Plan?

In simple terms, yes. Not considering the compliance aspect and funding opportunities. The process of the business plan will allow you to have a better understanding of exactly how you are going to start and grow your company to be successful.

What are the Advantages of a Business Plan?

1) A game plan . A business plan can be considered to be a roadmap for the company. It will allow for focus and direction towards one goal, although things may change in the first few months – the end goal will be known.

2) Compliance . Depending on what your company will be supplying, be it service or product, many governmental regulating bodies will request a formal business plan for the specific industry. You can read more about various Company Compliance – here

3) Financing & Funding . To be eligible for funding, investors will want to know all about your company. They will look for things such as who your target market is and, ultimately, whether your business is profitable. A business plan outlines all these points.

Is a Plan necessary if I'm not looking for funding?

Many entrepreneurs are under the impression that a professional plan is purely for financial funding, this is however not the case. At the onset of your venture, a comprehensive plan will help you get a realistic picture of your capabilities and viable strategies. Once your business is off the ground and thriving the way in which you intended it to, your business plan will allow for direction and guidance to continue to thrive.

Meet our Specialist:

Brend Badenhorst has written over 500 business plans for existing and new companies all over South Africa – He is a SETA Business Facilitator with a team of dedicated specialists. They will walk you through the entire process and ensure that you have the correct plan for your company.

We will setup your Plan according to the regulations of:

• All major South African Banks.
• Funding Institutes in South Africa.
• Government Tenders / Contracts in SA.
• The National Industry Regulators like PSIRA.

Signup for a Free Consultation and speak to a Business Plan Specialist today!

Our Plans are designed according to the regulations of:

• Finance / Funding Institutes in South Africa.
• South African Banks (FNB / Standard bank / Nedbank / ABSA). We are Official Partners of Nedbank.
• South African and Government Tenders / Contracts.
• The National Industry Regulator.

Apply above to speak to a Specialist today!

Will I get funding?

We do not guarantee funding. We provide you with a business plan document which is one of the documents required to apply for funding. You can learn more about becoming funding ready in our informative article which was published on Bizcommunity.

Speak to our professional business consultants to help with getting you funding ready today.

Are business plans highly visual?

They are by no means filled with graphics and images, however at certain sections or parts of the plan displaying graphics is highly beneficial to convey a message. At Company Partners, we understand that a visually appealing business plan can be more engaging. Including graphs, charts, and relevant images can help in effectively communicating key data and strategies, making your business plan stand out.

How much does a business plan cost?

The cost varies depending on whether you’re doing it yourself or hiring a professional like Company Partners. We offer tailored services that can accommodate different budgets, ensuring quality and strategic insight. A professionally created plan for a Small Business of approximately 20+ pages will cost R3490.

How can I write a business plan?

Start by defining your business idea, conducting thorough market research, and detailing your marketing and operational strategies. If you have trouble organizing all these different elements into one single document, don’t be afraid to look for quality free templates online. You can also view the Company Partners example to act as a guide you through this process, ensuring that your plan is comprehensive and tailored to the South African market.

What makes a good business plan?

A good plan is clear, concise, and detailed, with a strong emphasis on market analysis and financial projections. The professionals which view your business plan to make a decision whether to invest or fund you needs to have a clear picture of your trajectory and if their investment/money will be well spent. Company Partners ensures that your plan is adaptable and strategically aligned with your business goals.

What is a business plan consultant?

A consultant, like those at Company Partners, specializes in assisting businesses to create strategic and effective business plans. The specialist consultants have years of experience through working in companies to give them an in-depth understanding of how it works. Our experts bring this in-depth knowledge of market trends and financial modelling into the writing process.

Can I hire someone to write my plan?

Yes, and Company Partners offers this service. Our experienced consultants can craft a plan that aligns with your vision and market requirements, providing valuable insights and expertise. The best of all is that we can help anywhere in South Africa.

Should a business plan include a SWOT analysis?

Including a SWOT (strengths, weaknesses, opportunities, and threats) analysis is crucial as it provides insights into your business’s competitive position. A SWOT analysis remains a very effective tool to analyse your company. Company Partners can help you identify these key factors, ensuring a well-rounded and strategic business plan.

What is the difference between a Business Plan and a Company Profile?

The purpose of a Company Profile is to furnish a comprehensive outline of your organization. A biography highlights both personal and professional accomplishments.

A business plan encompasses strategies pertaining to marketing, sales, and operations and used to apply for Funding and Industry regulators.

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Simply do it online with desney solutions, business plan consultants in johannesburg south africa.

Looking for professional business plan writers in Johannesburg South Africa ? Desney Business Solutions provides professionally written detail oriented plans tailored to your business needs.

Let our chartered accountants in Sandton Johannesburg help you craft bank ready business plans getting ideas from your head into  powerful tool used to guide you through stages of starting, managing and scaling your business.

• business start ups
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Hire Top Business Plan Writers in South Africa

Consultation call.

Get in touch with our consultant nd fill questionare detailing your business details, products, services, structure & requirements.

Market Research

Financial and market research gathering all management, financial, sales & competition information and data to make sense of your business numbers.

Business Plan Writing

Craft cashflow & sales forecasts, production projections, management accounts, sales, costs and market model, management summary etc

Make Appointment With Professional

Business plan consultants in johannesburg, how much does business plan costs, affordable business plans prices.

View and compare our affordable Business Plan prices and packages and choose the package that meets your business needs.

15 - 20 pages Basic business plan for simple ideas requiring business loans up to R200,000

• Market research
• Sales Forecast
• 15 - 20 pages
• Business Modelling
• 2 Year Cashflow Focus
• SWOT Analysis

COMPREHENSIVE PLAN

Investor ready business plan for Medium Enterprises requiring loans up to R10,000,000

• 25 - 35 Pages
• Competitor Analysis
• Management Accounts

ESSENTIAL PLAN

Bank ready business plan for Small Business requiring loans up to R1,000,000

Testimonials

What they say about desney business solutions.

Fairly simple process to engage with Desney Solutions business plan writers. I filled my questionaire with my business details, followed up with call. I got my plan in two weeks!

Entrepreneur

Needed a small business plan for my design agency and consulted Desney Business Solutions business plan writers. The team is friendly, patient and are more good on numbers.

My bank needed comprehensive business plan for me to get a business expansion loan. Desney Solutions Accountants helped me big time with winning management accounts.

Small Business Owner

I got more than just a business plan. Desney consultants ended up mapping up my business model, sales forecasts and management accounts to run my startup entity.

Do You Have A Question?

Feel free to get in touch with our business plan consultants and accountants in Sandton Johannesburg South Africa for any clarifications.

Our business plan prices starts from R3500 for 15 to 20 pages package. Essential Business Plan package costs R5000 and the custom Comprehensive package suitable for small to medium enterprises requiring loans up to R5 million costs from R12500.

Compare Desney Business Solutions Business Plan Packages here .

There are many business plan consultants in South Africa . However you need to check their credentials and history to know the best business plan writers in South Africa .

Desney Solutions business plan consultants in Johannesburg South Africa are qualified CIMA and CGMA associates with vast experience in the financial and management accounting industry.

Our Basic, Essential and Comprehensive business plans compliant with major financial institutions like SEDA , SEFA , DTI , NEF , IDC and commercial banks requirements in South Africa.

Top accountants in Sandton Johannesburg Gauteng South Africa.

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Business Plan Pro®

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We write Professional Business Plans for Funding Applications, Investments & Industry Regulators.

Business Plan Pro® Services

Entry Level Business Plan

Comprehensive Business Plan

Specialised Business Plan

Feasibility Studies & Funding

Business plan pro® team, our goal is to make it easy in south africa to start or grow a business through affordable business plans and funding.

We’re on a Mission to Create Funding Ready Businesses.

Our Mission

Our Mission is to Activate Dreams in Business Owners and help them to create a Platform to Grow from Good to Great!

Our Vision is to Educate, Mentor and Lead Business Owners to Build and Grow their Organisations!

Our Mandate

Our Mandate is to Transform the Economy of  South Africa.

Our Vision is to assist South African Businesses through Business Strategising, Planning and Coaching to setup a viable Business Model, a Professional Brand, a Website, Marketing Channels and Sales / Operational Systems.

Business Plan Pro® Track Record

Since launching in 2016 business plan pro® has had a lasting impact on 2,500+ businesses, businesses consulted.

We’ve Strategically Consulted 50+ Entrepreneurs, Businesses and Start-Up’s on their Branding, Website Design, Marketing Strategy, Sales Techniques and Operations!

Business Plans Written

We’re Business Plan experts! Our Business Plans are in a professional layout, funding ready and comply with government funding institutes, private financial institutes, and industry regulators.

Founding Year

Brend Badenhorst launched My SME™ in 2016 and the Business has since grown into one of the leading SME Developers in South Africa!

Business Plan Pro® is a trusted advisor and accredited service provider.

Business Plan Pro® is focused on Business Plan and Feasibility Study services to assist Businesses to grow through funding! Business Plan Pro® is the first South African Business to create custom Business Plan Writing Software for South Africans.

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Business Plan Writing Services South Africa

We offer business plan writing services in South Africa for any business industry! Mzansi Writers has assisted over 1000 South African entrepreneurs and businesses with a well-written business plan. Their businesses have secured funding and improved their daily operations using our business plan writing services. We have also expanded our business plan writing service for international clients as well. We just don’t offer a business plan for sale but we ask you specific questions that will ensure you have a unique business plan for you.

Despite having a great idea for a new business, many people overlook the importance of good business plans. This is because they do not take the time to create an effective, persuasive business plan or do not know how to proceed. They often fail to get their companies off the ground or secure startup capital. To achieve that it is necessary to find the services of an experienced business plan writing service that is dependable. It is especially important for any new business with ambitious owners to find business plan writers that match their desire to succeed.

Our team of business plan writers at Mzansi Writers includes business, finance, entrepreneurship and marketing professionals with many years of academic and professional experience in a variety of industries. They have worked on and successfully implemented business plans for startups and entrepreneurs themselves. Our business plan consultants know what it takes to create a successful strategy to make a new business a reality. Our business plan writers are have great business writing skills, excellent research abilities and are motivated to ensure that Mzansi Writers is the best Business Plan Writing Service in South Africa.

Our Business Plan Writing Service Uses:

• If you are Seeking Investment Capital you should use our business plan writing services in South Africa

2. If you are Seeking a Loan you use Mzansi Writers Business Plan writing services in South Africa

3. If you want to Apply for a Business Visa then you should use our Business Plan writing services in South Africa

4. If you want to Improve your Daily Operations then you should the best business plan writing services in South Africa.

You may ask what is the format of writing a business plan? There are many ways you can write a business plan but below is the format our business plan writers normally use. Business plans in South Africa need to be well written and detailed in order to attract funding from banks and investors. Our business plan consultants aim to ensure that your business plan more professional than every other person.

Our Business Plans have the Following Sections

1. Executive Summary         

• Mission Statement     
• Objectives      
• Company Summary   
• Company Ownership 
• Start-up Summary      
• Start-up Requirements Financials      
• Start-up Funding

 The executive summary is often the first section investors and stakeholders read. It provides a concise overview of the entire business plan, offering a snapshot of your business’s mission, objectives, key highlights, and financial needs. It’s crucial for making a strong first impression and generating interest.

2. Services     

This section outlines the products or services your business offers. It clarifies what sets you apart from competitors and helps potential investors and customers understand the value you provide.

3. Market Analysis Summary         

• Market Segmentation 
• Target Market Segment Strategy       

Market analysis provides a deep understanding of your industry, target market, and competition. It helps you identify opportunities, assess risks, and tailor your strategies to meet market demands effectively.

4. Service Business Analysis

• Competition and Buying Patterns   

 Understanding your competition and buying patterns is essential for crafting a strategy that differentiates your business. It helps you identify potential challenges and opportunities in the marketplace.

5. Strategy and Implementation Summary

• Competitive Edge      
• Sales Strategy
• Sales Forecast
• Sales Forecast Table   

This section outlines your approach to achieving your business goals. It includes details about your competitive advantage, sales strategy, and forecasts, providing a roadmap for executing your business plan.

6. Management Summary   

• Personnel Plan
• Personnel Financials   

Investors and stakeholders want to know who’s running the show. The management summary introduces your team and their roles, showcasing their qualifications and highlighting their contributions to your business’s success.

7. Main Financial Plan         

• Important Assumptions         
• General Assumptions 
• Projected Cash Flow  
• Break-even Analysis  
• Projected Profit and Loss      
• Projected Balance Sheet        

Financial projections are critical for assessing the feasibility and sustainability of your business. They include assumptions, cash flow forecasts, break-even analysis, and profit and loss and balance sheet projections. These help you make informed decisions and attract investors by demonstrating the potential for profitability and growth.

Each of these sections plays a vital role in presenting a comprehensive and compelling business plan that not only guides your business’s growth but also attracts potential investors, lenders, and partners. A well-structured and thought-out business plan communicates your vision and strategy effectively, instilling confidence in those who have a stake in your business’s success.

Other Business Plan Writing Format?

Our business plan writers are flexible to use any format that you provide. These sections can be written and edited according to your needs. Some of our business plan writing clients have requested we use the following templates:

SEDA business plan Template

FNB business plan Template

DTI South Africa business plan Template

You can send your own template and we will adjust according to your needs. The aim is to make sure you have a winning business plan. We will do everything in our power to ensure that our business plan writing services are effective in that regard.

You may ask: How much does it cost to have someone write a business plan?

Affordable business plans from the top business plan writing services in South Africa!

Mzansi Writers Business Plan Writing Service Pricing in South Africa

We believe our business plan writing costs are quite affordable. We offer great quality. The pricing below generally applies to small businesses and start-ups. We may have to give you a separate quote when your requirements are more expansive.

A Standard Business Plan costs R1000 . Its up to 15 pages in length. It contains all the sections above. The financial plan has 1 year projections.

An Extensive Business Plan Costs R2000 . Its up to 30 pages in length. It contains a detailed strategies and analysis in all the sections as above. The financial plans are 3 year projections.

A Premium Business Plan costs R4000 . It usually is around 40-50 pages in length. It contains detailed research with references on how and why the strategies outlined will succeed.

If you want to make an EFT or Bank Deposit contact us on +27849513987 (WhatsApp) and we will share our banking details.

You can also pay via Paypal to [email protected].

You can also use the form below to contact us.

Fill out the form below to give us more information about your requirements.

Business Plan Writing Services Near Me

Are you searching for “business plan writing services near me” or “business plan writers near me” in South Africa? Look no further, because Mzansi Writers is your local solution for professional business plan services. With our parent company located in the heart of Johannesburg, we understand the unique needs and dynamics of the South African business landscape.

While our roots are firmly planted in Johannesburg, our reach extends far beyond this vibrant city. Our business plan writers proudly assist clients in various cities across South Africa, including Cape Town, Durban, Pretoria, Bloemfontein, and many more. No matter where you are, our business plan consultants in South Africa are ready to collaborate with you to develop a tailored business plan that meets your specific objectives.

But our expertise doesn’t stop at national borders. We also cater to international clients from around the world. Whether you’re in the United States, the United Kingdom, Australia, or any other country, our team has the knowledge and experience to help you craft a business plan that aligns with your global ambitions.

At Mzansi Writers, we’re committed to delivering top-notch business plan writing services near me , whether you’re in Johannesburg, another South African city, or a different part of the world. Our team is dedicated to helping you achieve your business goals, no matter where you’re located.

Contact us today to get started on your business plan writing services near me journey. Let’s turn your vision into a reality.

Your Business Plan from Anywhere – Fast and Easy!

Your Business Plan Partners

Professionally written Business Plans for Funding, Tenders and Industry Regulators.

Our Business Plan Writing Services

Business Plan standards align with South Africa’s Top Financial Institutions including the DTi, all banks, and more.

Entry Level Business Plan

Specialised business plan, our industry specific business plans.

All priced at only R4490.

Construction Business Plan

Security business plan, agriculture business plan, cleaning company, our business plans comply with seda, sefa, dti, nef, idc, private financial institutes and bank requirements in sa.

Advantages of our Business Plan Services:

1. seda, sefa, dti, nef, idc compliant.

Our Business Plans aren't just documents; they're your ticket to compliance with major South African institutions, including the Banks.

2. Expert Help

With over 500 Business Plans completed, our Business Plan Specialist provide expert Business Plan assistance. Our inhouse Accountants accredited with Sait, Saiba and CIMA , can also assist to sign-off of your financials for big contract or funding applications. *Optional - additional fees apply.

3. More than Just a Plan

From market analysis to financial projections, our plans are comprehensive, ensuring you're prepared for every business challenge.

50 000+ Clients assisted since 2006

Business Plan Partners is a dedicated division within Company Partners.

We are your trusted partner in business plan development, having assisted over 50,000 South African Entrepreneurs since 2006 in their business journeys.

Specialising in crafting meticulous business plans, our guiding principle is “Plan, Strategise, Achieve”. We support South African entrepreneurs by crafting detailed business plans, transforming initial ideas into structured and coherent strategies for potential growth and funding application.

Being the experts in multiple industries, our business plans comply for with all industry regulators in South Africa.

What our Clients say!

4,5 out of 5 from 322 Google Reviews

Over 1000 testimonials and counting. Click here to view more

Register Now OR Get Free Consultation

Frequently asked questions, is a business plan essential.

Why is a business plan essential for my start-up or existing business. A business plan serves as a blueprint for your venture, detailing your business objectives, strategies, and financial projections. It not only provides direction but also enhances credibility when seeking funding or partnerships. With Business Plan Partners, you benefit from our vast experience in crafting business plans tailored to South African standards, ensuring your venture’s success.

How can a business plan help me secure funding?

Lenders and investors often require a comprehensive business plan to understand your business’s viability and potential for returns. A well-structured plan, like those crafted by Business Plan Partners, showcases your business’s strengths, market positioning, and growth strategy, increasing your chances of securing the necessary funds.

I'm not well-versed in financial jargon. Will I understand the financial projections in the business plan?

Absolutely! At Business Plan Partners, we pride ourselves on creating business plans that are both professional and easy to understand. We break down complex financial data into digestible insights, ensuring you’re well-equipped to make informed decisions.

How does a business plan from Business Plan Partners differ from generic templates online?

Generic templates often provide a one-size-fits-all approach. In contrast, Business Plan Partners offers bespoke business plans tailored to your unique business needs and objectives. Our plans are compliant with major South African institutions, ensuring they’re not just documents but strategic tools for success.

Can a business plan assist in identifying potential challenges and opportunities in my market?

Indeed, it can. A robust business plan includes a thorough market analysis, highlighting potential challenges and untapped opportunities. With Business Plan Partners, you gain insights derived from our extensive experience in various industries, helping you navigate the South African business landscape effectively.

How often should I update my business plan?

A business plan isn’t a static document. It should evolve as your business grows and the market changes. Regular updates, especially after significant milestones or changes in the market, ensure your plan remains relevant. With Business Plan Partners by your side, you have a trusted partner to guide you through these updates, ensuring your business remains on the path to success. However, using our service for updates is entirely optional and not a mandatory requirement for a business plan.

What standards do our Business Plans adhere to?

Our Business Plans are crafted to meet the criteria set by:

• Finance / Funding Institutes in South Africa.
• South African Banks (FNB / Standard bank / Nedbank / ABSA). We are Official Partners of Nedbank.
• South African and Government Tenders / Contracts.
• The National Industry Regulator.

Apply above to speak to a Business Specialist today!

Will a Business Plan guarantee Funding?

While a well-crafted business plan significantly improves your chances of securing funding, it’s essential to understand that we cannot guarantee funding. Our role is to equip you with a comprehensive and compelling business plan, which is a crucial document for funding applications.

However, many other factors, such as market conditions, the viability of your business model, creditworthiness, and the specific criteria set by funding institutions, influence the final decision. What we can ensure is that with our expertise, your business plan will present your vision and strategy in the best light possible, bolstering your case when you approach lenders or investors.

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BUSINESS PLANS

Advantages of working with us.

We offer guidance to help you develop your ideas into profitable and fundable business ventures. With years of experience working closely with major Funding Organizations in South Africa, we understand the criteria and formats they require and advise you accordingly. Moreover, with a Master of Economics, Dagmar Breiling possesses extensive knowledge of the funding environment and can guide you toward the best way forward for your specific plan.

In addition, our Research Department uses paid research databases and journals to compile and analyze industry research. This ensures that your research is always up-to-date and based on current data, no older than two years.

Each document you receive from us is proofread by our in-house Editor. We also have an in-house Design Department to ensure that all documents look professional and match the Funding Connection design.

We aim to provide you with the best possible business plan, which will give you confidence in raising capital from financiers. We will guide you through the entire process and ensure that you have everything in place for a successful finance application.

R 6 000  incl. VAT

25 PAGE REPORT &

20 PAGE FINANCIAL FORECAST

DELIVERED IN 7 WORKING DAYS

This business plan is suitable for funding of   UP TO R1 MILLION.

Executive Summary

Company Overview

Products & Services

Target Market

Competitor Analysis

SWOT Analysis

Marketing Plan

Financial Assumptions

5 years' Financials

Cash Flow (two years, monthly, then annual)

Income Statement (two years, monthly, then annual)

Balance Sheet (yearly)

Loan Repayment Plan

Funding Allocation Schedule

Sensitivity Analysis

Depreciation Schedule

Sales Projection

Break-Even Analysis

Charts and diagrams in colour

PDF & Word Version of your plan

PDF and Non-Editable Excel Version of your forecast

Non-Disclosure & Confidentiality Agreement protecting your interest

You keep the IP of your Business Plan

Telephonic / Email / Skype support throughout the Business Plan process

Post Project Revision Guarantee for 2 weeks

R 10 000  incl. VAT ​

40 PAGE REPORT &

DELIVERED IN 10 WORKING DAYS

This business plan is suitable for funding of UP TO R5 MILLION.

Business Model

Market Research

Industry Analysis

 Marketing Strategy

Detailed Operations Strategy

Net Present Value

Net Payback Period

Internal Rate of Return

R 15 000  incl. VAT

60 PAGE REPORT &

DELIVERED IN 14 WORKING DAYS

This business plan is suitable for funding of UP TO R10 MILLION. 

If you are looking for funding of over R10 million, please contact us for a quote.

Value Chain

Opportunity Analysis

In-Depth Marketing Strategy

In-Depth Operations Strategy

Management 

Milestones & Timelines

PDDF and None-Editable Excel Version of your forecast

PREMIUM PLUS

For ventures over r 10 million total investments, we will give you an individual quote depending on the investment amount and the complexity of your venture..

Our step by step approach:

The first step in our process is to determine which business plan package is best suited to help you raise the necessary capital. Once we've identified the right package, we'll send you a quote. After you make the payment, we'll send you a questionnaire to get the briefing process started.  Your dedicated project manager will then schedule a private consultation with you to discuss your business venture in greater detail. Once they have all the information they need, our team will get to work on creating your business plan and financial forecast.  When the business plan is complete, we'll email it to you, and you'll have two weeks to review it. During this time, we'll make any amendments or changes you request free of charge. After two weeks, we'll charge an hourly rate for any further changes.  Once you're satisfied with the documents, you can choose to use our funding support services, which is step two of our process.

After receiving the payment for our funding application service, we start working on the process.  Our team will identify the most suitable fund for your business.  Our Loan & Grant Applications department will get in touch with you to request specific documents that the funders need.  After gathering all the required documents, the department will prepare and send you the completed application forms for your signature.  Once everything is in order, and the department has all the necessary documents, they will submit the application on your behalf. Please note that the loan process can take between 3 to 6 months, while a grant application may take even longer.

Investor  Pitch De cks to convince investors from R3 900

Company Pr ofile from R 2900

Business plan printed in colour and delivered in South Africa = R920

Support to raise capital for up to R1 million investment = R4 00 0

Support to raise capital for up to R5 million  investment = R6 000

Support to raise capital for up to R 10 million  investment   = R8 000

Support to raise capital above R 10 million investment please ask for an individual quote

      All fees include VAT.

In addition to our extensive business plan packages, we also offer various add-ons to boost your plans. We offer:

• Payroll Services
• Business Plan Consulting
• Business Consulting
• Bookkeeping
• Tax Consultants
• Connect with Expert Accounting Consultants
• GET ESTIMATES

Business Plan Consulting Johannesburg

We are one of the best companies that offer Business Plan Consulting in Johannesburg. In fact, We pride ourselves on being the most reliable and trustworthy Business Plan Consulting in Johannesburg.

As you professional business plan is often your entry-level requirement to getting funding, investors. Although you may have a complete picture or concept of the business in your head, funders, investors. This is where Accountants on Wheel, bring our knowledge and experience on board to assist you to draft a professional business plan. Above all, We differentiate ourselves by providing a business plan that is tailored to your industry. Above all, The business plan is not just for banks. The plan provides you with the direction or road-map of your company & navigation for your employees to follow to achieve your business goals.

To sum up, We also assist in registering companies and follow up on any queries they might have.

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Business Plan in 1-Week

Our business plan specialist will setup your business plan for funding and tenders within 1 week. starting @ r3490 once-off, register now or get free consultation.

You will be assisted by our  Business Plan Specialist , registered with the NSBC (National Small Business Chamber of South Africa). Our professional Small Business Plans comply with SEDA, SEFA, Dti, NEF, IDC, and Private Financial Institutes and Bank Requirements in South Africa. We have completed over 1000 Business Plans since 2013 – and consulted numerous Start-ups and Companies in South Africa. To start the process, apply on this page below or call our toll-free number 0800 007 269  for free consultation.

Our Premium Service Advantages

The business plan services will:.

• Give you focus, direction and a clear plan to follow.
• Help you stay compliant with certain Government regulating bodies. For example PSIRA.
• Enable you to apply for outside financing / funding.

Find the right plan for you

Our Business Plan & Consultation Packages will support you to align with South African industry standards.

Small Business Plan

• 20 - 30 Pages
• Professional Business Plan Layout
• 12-Month Financial Projections*
• Market Analysis & Customer Segmentation
• Industry Analysis & Trends
• Competitor Analysis
• Business Model Description
• Competitive Advantage & Unique Selling Points
• Professional SWOT Analysis (Strengths and Weaknesses, Opportunities and Threats)

Specialised Business Plan

• 60 - 80 Pages
• Specialised Business Plan Layout
• 5-Year Financial Projections
• In-Depth Market Research
• TAM (Total Addressable Market)
• WTP (Customer Willing to Pay)
• MRS (Market Revenue Size)
• In-Depth Business Model Analysis.
• In-Depth Business Strategy
• In-Depth Marketing & Sales Strategy
• A Competitive Advantage Analysis
• SWOT and PESTEL Analysis

Our Industry Specific Business Plans

Construction business plan.

• Professional Looking Layout
• Construction Market Analysis
• Customer Segmentation
• Construction Industry Analysis
• Construction Industry Trends
• Your Competitive Advantage & Unique Selling Points
• Professional SWOT Analysis

Agriculture Business Plan

• 25 Pages Business Plan
• Agriculture Market Analysis
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Cleaning Business Plan

• Cleaning Market Analysis
• Cleaning Industry Analysis
• Cleaning Industry Trends

Security Business Plan

• Security Market Analysis
• Security Industry Analysis
• Security Industry Trends

We Are The Compliance 1-Stop-Shop For SA's Entrepreneurs

What our clients say.

4,5 out of 5 from 322 Google Reviews

FAQ's & Info on Business Plans in South Africa

More faq's & info on our business plans, what is a business plan.

A business plan is a written document that describes and summarises the operational and financial objectives of a business and outlines how it is going to practically achieving its goals.

What are the Main Advantages of a Business Plan?

Firstly, you have a clear plan to follow: Your business plan is your company’s ‘roadmap’ to start with. It will change over the first few months in business, but it gives you focus and direction – which is very important when you start a business.

Secondly, being compliant: Certain governmental regulating bodies or institutions, require your company to have a specific industry related business plan to apply. For example PSIRA.

Lastly, it will enable you to apply for outside financing / funding: Investors want to know exactly what your business will do, who your target market is and if your business is profitable before they will consider your application for business finance or funding.

Do I really need a Business Plan?

Yes, you do. Even if you think you have a clear idea of how you are going to start and develop your business, setting it out on paper forces you to be more objective and attentive to details. It is human nature to tend to be optimistic about future schemes. However, the process of drafting the plans will help you assess whether you have actually taken all relevant factors into account, or your plan’s success depends on outcomes you have no way of assuring.

Isn't a Business Plan necessary if I'm looking for financing?

No. It is a mistake to think that business plans are just something to give an investor looking for assurances that your business has a good chance of turning a profit. The benefits of a business plan are primarily for you, the owner. At the onset of your venture, a comprehensive plan will help you get a realistic picture of your capabilities and viable strategies. As your business continues to grow, your plan will help you assess whether you are meeting your goals, or a change of direction is needed.

Will I get funding?

Our business plan writer:.

Our Head Business Plan Writer is Brend Badenhorst – a SETA Business Facilitator. He has written over 500 Plans for new and existing businesses. He has a team of dedicated Business Plan Consultants who will guide you through the process to setup the correct Plan for your Company.

Our Business Plans are designed according to the regulations of:

• Finance / Funding Institutes in South Africa.
• South African Banks (FNB / Standard bank / Nedbank / ABSA). We are Official Partners of Nedbank.

• South African and Government Tenders / Contracts.
• The National Industry Regulator.

Apply above to speak to a Business Specialist today!

What is the difference between a Business Plan and a Company Profile?

Your objective with a Company Profile is to provide an overview of your organization. A biography emphasizes professional and personal achievements. A Business Plan contains marketing, sales, and operations strategies.

Do Business Plans Need to Include Visual Elements?

While not mostly visual, incorporating graphics like charts and images in certain sections can significantly enhance a business plan’s effectiveness. At Company Partners, we value the impact of a visually appealing plan. By integrating graphs, charts, and pertinent images, we help convey key data and strategies, ensuring your business plan is both engaging and informative.

What is the Cost of a Professional Business Plan?

The cost varies based on your approach – whether you’re crafting it yourself or enlisting professional help like Company Partners. We offer customized services to fit various budgets, emphasizing quality and strategic insight. A professionally developed plan for a small business, around 20+ pages, typically costs R3490.

How To Write A Business Plan?

Begin by defining your business idea, conducting thorough market research, and outlining your marketing and operational strategies. If organizing these elements seems daunting, consider utilizing quality free templates online. Company Partners also offers examples and guidance, ensuring your plan is comprehensive and tailored for the South African market. . You can also view the Company Partners example to act as a guide you through this process.

What are the characteristics of a Strong Business Plan?

A good plan is clear, concise, and detailed, with a strong emphasis on market analysis and financial projections. The professionals which view your business plan to make a decision whether to invest or fund you needs to have a clear picture of your trajectory and if their investment/money will be well spent. Company Partners ensures that your plan is adaptable and strategically aligned with your business goals.

What is the Role of a Business Plan Consultant?

A consultant, like those at Company Partners, specializes in assisting businesses to create strategic and effective business plans. The specialist consultants have years of experience through working in companies to give them an in-depth understanding of how it works. Our experts bring this in-depth knowledge of market trends and financial modelling into the writing process.

Hiring Professional Help for Business Plan Writing, is it worth it?

Is incorporating a swot analysis in business plans important, most popular services.

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A Free Business Plan Example to Launch Your South African Business This free Business Plan example provides you with a sample business plan as well as guidance on how to write a business plan and important sections to include in your plan.

By Catherine Bristow Scott May 28, 2019

You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media.

It pays to plan.

Research conducted by Harvard Business Review found that "entrepreneurs who write formal plans are 16% more likely to achieve viability than the otherwise identical non-planning entrepreneurs."

Simply put, writing a business plan could make the difference between business success and failure – which is why planning now could pay dividends as your business gets off the ground.

But where do you start when writing a business plan? In this comprehensive business plan example, we provide you with what to include in your business plan and a sample business plan to help you to create a compelling plan for your start-up.

1. Executive Summary

If you have seven seconds to make a strong first impression in person, an Executive Summary will be the make-or-break section of your business plan – so make this section count.

As a brief outline of your company's purpose and goals, the Executive Summary should generally take up 1 to 2 pages of your business plan. Some key components to include in your business plan are:

• A company description
• A brief summary of your products or services
• The company objectives
• A short but thorough overview of the market
• A justification for viability, particularly "why now?"
• A snapshot of your business's growth potential
• A short description of the organisation team
• Your marketing plan
• Financial projections

Importantly, your Executive Summary must clearly depict the Problem, the Solution, and carry a sense of timeliness – why now should your business be considered as the solution to solve this problem.

NOTE: The following Business Plan Example is based on a fictional company. Figures will not reflect the exact financials of a similar company.

Example of a Business Plan Executive Summary

Snug Sneakers is a sneaker shoe range based in Cape Town that currently focuses exclusively on selling locally produced men's and women's custom sneakers.

The business was founded by David Smith and Stewart Bruce, who have both been working within the retail industry for over 20 years, David Smith, a serial entrepreneur has also founded successful brands – Creative Caps and women's cycling brand Pedal Power.

The brand is currently selling online, however has also recently diversified to selling in independent shoe shops.

The company is projecting to sell R2 million in year 1 and R8 million in three years' time. Additionally, there are expansion plans within year 2 to set up distribution networks in Johannesburg, and Durban in the early part of year 3.

Both David and Stewart are social entrepreneurs at heart and believe in providing sustainable jobs for impoverished communities.

As such, the company has started a recycling and training academy in Khayelitsha, where consumers can return old sneakers that are then repaired by Khayelitsha residents and donated to those in need of shoes. This also provides learners within the academy with shoe-making and recycling trade skills.

Industry research has shown that, on average SA consumers own 4 pairs of sneakers, with 4 in 4 consumers indicating that shoe fit and sizes vary across brands.

3 in 4 consumers indicated that their number one concern when purchasing is having to "settle' for the best fitting shoe, despite the fit not being 100% correct.

Based on these and additional industry research statistics, the company's sneaker products are driven to provide the best shoe fit, with the tagline of "shoes that fit so good, you'll never go barefoot again.'

The main competition to Snug Sneakers comes from 1 local brand, SuperStars, and 2 overseas brands Sassy Sneakers and Rock Your Sneakers.

Although SuperStars supports sustainable use of local manufacturers, the competitor does not provide custom fit sneakers. Sassy Sneakers and Rock Your Sneakers both offer custom fit sneakers, both brands are manufactured in China and do not promote sustainable, social conscious value propositions.

The primary means of marketing will mainly be focused on digital marketing, through evidence-based approaches, including search engine optimisation, Google Ads, Facebook Advertising as well as utilising social media channels that have proven very popular for the company, including Instagram, Pinterest and Facebook.

The locally sourced raw materials, which include cotton, rubber and leather, will be supplied from a sustainable cotton mill and tannery in the Limpopo Province.

Funding for the company was derived through the 2 founders, as well as private investment.

2. Business Overview and Objectives

Creating an overview of your business when you are already established makes it easier, but it may be a little harder when you're either just starting out or haven't even kicked off your operations yet.

When you're just starting out, think about your products and services as your starting point.

• What will you be providing your market with?
• How will you be sourcing/ producing these items?
• What do you need to have in place before you can start selling your products?
• Who will be distributing/ manufacturing your products?
• Importantly, who will your target market or customer be?

In our example business plan, Snug Sneakers serves both retail and online customers, although the bulk of the business is through their online clientele.

This means that Snug Sneakers will need a secure e-commerce platform and a website that has carefully considered the user journey when buying custom sneakers.

The company will also need employees to assist with technical challenges, customer support, and warehouse staff for the packing and distribution of their products.

Similarly, you would need to consider the following when identifying their business objectives:

• What industry will you operate in?
• Who will be your customer?
• What is the problem that you will be solving?
• How will you solve this problem?
• Where will my business be located?
• What equipment and resources will I need within my business?
• What type of employees do I need?
• How will I differentiate my offering from my competitors?

After answering these questions, you will have a better understanding of what it is that you will be offering and what you need to make it happen. A summary of these points will make up your Business Overview and Objectives for your Business Plan.

Example of a Business Overview and Objectives

Snug Sneakers, based in Cape Town South Africa, is focused on providing sustainable, locally produced custom footwear to South Africa, and internationally through its e-commerce platform and local distributor network.

Founded by entrepreneurs David Smith and Stewart Bruce in December 2017, from Stewart's garage, Snug Sneakers grew exponentially within 1 year from 5 online purchases a month to an average of 200 per month within 12 months.

From the company's rapid growth, it became very clear to the founders that there is a gap in the South African market for locally produced, quality sneakers.

The founders' vision for Snug Sneakers is to become a socially conscious, sustainable brand that supports the South African economy by buying 80% locally produced raw materials.

Additionally, the duo noticed a gap in the market where consumers were looking for custom-fitted shoes and remain loyal to the brand that fit them best. To this end, Snug Sneakers offers a wide range of shoe sizes including quarter and half sizes to ensure that all customers find the right snug fit for their feet.

The overarching philosophy and ethos for the company are:

• "Soul sneakers' that allow customers to purchase sneakers that promote social consciousness.
• "South African sourced' sourcing locally produced raw materials that provide job sustainability.
• Superior sneakers' ensuring that customers still get a high-quality product that outmatches popular brands in workmanship and quality.

Company Status

Snug Sneakers was registered as a PTY (Ltd) on 1 December 2017. The main directors are David Peter Smith and Stewart Owen Bruce. Company shares are held by the founders.

The company currently operates out of rented commercial property in Blackheath, Cape Town.

Company Objectives

Snug Sneakers is currently selling custom sneakers primarily through its online store https://www.snugsneakers.co.za , with market penetration nationally, and highest market penetration in Johannesburg and Cape Town. Sporadic orders have also been received from the USA and the United Kingdom.

The company has also partnered with 3 independent shoe and clothing retailers focused on selling locally-sourced South African apparel.

The company has identified a 2 phased upscaling approach for growing sales and operations:

• Increase online sales by 40% within a 6-month period of 2019
• Increase brick-and-mortar retail partnerships from 2 stores in Cape Town to an additional 4 stores in Johannesburg by year end.
• Increase online sales by 50% by end of year 2020
• Explore opening up a brick-and-mortar store in the Canal Walk Shopping Centre, Cape Town
• Increase brick-and-mortar retail partnerships to include 1 store in Durban.

3. Products and Services

In this section, you will be unpacking your product and services offering, especially your key product differentiation from your competitors. Importantly, in this section you will also need to validate why your product is needed by your customers.

If you have applied for any patents, copyrights, or trademarks, you would also include these in this section.

Products and services that already exist may not need a deep analysis of what they are within your business plan.

However, if you're creating a completely new product or service (if you were the first Uber of the world), carefully detail in this section what your product is about, it's uses and the value it brings to the market so your readers will be able to evaluate the value of your product and services.

Some important aspects to cover include:

• The anticipated timeline to bring your new product to the market.
• What differentiates your product or service from those already available in the market.
• What will your operating costs be and profit margins.
• How will you source/ manufacture your product.
• How will the product be distributed to customers.

Example of Products and Services

Snug Sneakers will provide a line of custom sneakers for both men and women. The main product lines include:

• Casual Range: Everyday sneaker footwear
• Active Range: Active gym range of sneakers
• Fashion Forward Range: Formal but funky range of sneakers

Current pricing of the sneakers as follows:

• Casual Range: R550
• Active Range: R950
• Fashion Forward Range: R850

Competition

There are three main competitors that have been identified within the market. These include:

Local competitor:

1. SuperStars 40% locally made raw materials, with 60% of the raw materials originating from China. The brand however does not provide custom-fit sneakers.

Foreign competitors:

2. Sassy Sneakers are based in Australia, with the product line produced in China. The company offers custom fit sizes, however customers have to pay extra for the custom fit and product quality is low.

3. Rock Your Sneakers is a US based company, with the product line produced in China. The company offers some custom fit sizes, however the sizes are limited and the product is only available to South African's online and with a long lead time to delivery.

Snug Sneakers products have a unique differentiator within the market:

• A greater range of custom fit sizes ranging from ¼ - to half sizes as well as broad and narrow width ranges.
• The company will be the only brand within South Africa to offer 80% locally manufactured sneakers.
• Quality of the products is superior to the current locally-made competitor, due to locally sourced high-quality raw materials.

Future Products

The company has also been looking into introducing a line of sneaker care products to assist customers in increasing the longevity of their purchases.

4. Competitive and Market Analysis

Providing evidence that there is demand for your product or service is one of the most critical components of your business plan. Key to this is understanding your market and your competition within that market.

Embarking on market research requires you to have a deep understanding of what your market is and the opportunities inherent within it. You should be able to define:

• Target Market. The types of customers you will be targeting with your product or service.
• Market Need. If there is demand for your products and services and whether this is increasing or declining.
• Competition. The positioning of your competitors in the market and how you will differentiate your offering from them.
• Barriers to Entry. What will prevent someone else from providing the same offering or better.
• Regulation. Regulations that will be applicable to the industry that your business will be operating in.

Example of a Market Analysis

Target market.

With our initial line of casual, active and fashion forward sneakers, we're looking to target the following consumer segment:

• Age: 16 -36
• Digital Savvy: Researching and shopping online is part of this customer's DNA. The target market is also very active on social media platforms such as Instagram, Pinterest and Facebook.
• On Trend: Fashion forward and looking to illustrate their unique personalities, the target market is always looking for fashion to express their uniqueness.
• Social Consciousness: The target market is proudly South African and are highly conscious of the socio-economic issues and have a keen desire to take part in improving the SA economy, uplifting communities and supporting local initiatives.

Market Need

According to a Global View Research Marketing Report, the global athletic and leisure footwear market size was valued at USD 67.8 billion in 2017. The report found that this value is expected to expand at a CAGR of over 8.0% from 2018 to 2025.

The ever-growing awareness with regards to the health benefits of sports and fitness activities, as well as an expanding retail e-commerce sector globally, including increasing levels of disposable income amongst millennials are estimated to be the key reasons for increasing market growth in this market.

Additionally, the Global Sneaker Market 2018 Industry Trends and Sales report found that although the global brands reported increased profit margins in 2017, these have decreased by 1.5% from 2016.

On the other hand, independent Sneaker retailers have reported a 15% increase in sales, particularly online, in 2017, indicating that consumers are moving away from global brands to pursue lesser known boutique footwear retailers.

• SuperStars is based in Johannesburg and provides sneakers with 40% locally made raw materials, with 60% of the raw materials originating from China. The brand however does not provide custom-fit sneakers.
• Sassy Sneakers are based in Australia, with the product line produced in China. The company offers custom fit sizes, however customers have to pay extra for the custom fit and product quality is low.
• Rock Your Sneakers is a US based company, with the product line produced in China. The company offers some custom fit sizes, however the sizes are limited and the product is only available to South African's online and with a long lead time to delivery. (Repeated above)

5. Marketing/Sales Strategy

You're on the right track when you have established that there's a market for your product and service and you have identified who your target market is quantifiably, but how will your market segments know to look out for or even buy your product and services?

This is where your marketing and sales strategy comes into play.

A well-defined marketing strategy goes beyond simply advertising your product and service – it includes a deeper understanding of how your customers will view your brand, what is the best way to reach your customers, the benefits that your customer will receive from using your service or buying your product.

Your marketing strategy must also include the budget for your marketing and sales efforts, whether you will require sales staff to sell your products and offer post-sales support, as well as how you will measure your marketing and sales efforts to evaluate their effectiveness.

Example of a Marketing Strategy

Marketing plan.

• Search Engine Optimisation : Our website pages will be optimised for search engine rankings, with the objective to rank within the top 3 search positions for keywords "custom sneakers", "custom size sneakers" and "custom made sneakers".
• Paid Search : Snug Sneakers will be investing in Google Ads and Facebook Advertising and well as Programmatic Advertising to increase landing page conversion rates.
• Social Media : We will be establishing a targeted social media strategy to increase followers across the social media platforms that have shown the highest engagement with the target market. High frequency posts will be created target at highest engagement times to increase engagement and brand awareness.
• Business Network : We will partner with independent apparel and footwear retailers to drive link building and link sharing both on website and on social media.

Customer Value Proposition and Value Differentiator

Although there is one locally produced sneaker competitor within the market, the founders believe that the customer value proposition being brought to the market is a unique offering and therefore a strong differentiator within the market.

The founders are cognisant that without this differentiator, the only differentiator will be price, which will ultimately have a negative impact on profit margins.

As a unique differentiator and value proposition, Snug Sneakers provides customers with Sneakers with South African Sole, leveraging the Proudly South African heritage and support for local initiatives to help grow South Africa's job economy and promote community upskilling and learnership programmes.

Additionally, Snug Sneakers will ensure that the quality of the products far outweighs those of global brands manufacturing in China. The most important differentiator, however is the ability to custom size shoes to each individual's unique size requirements.

6. Staffing and Operations

Strategy is irrelevant without execution – which is where your Operations Plan comes into play in your business plan. How will you serve your customers, while keeping your operating costs low enough to make sufficient profitability?

Your Operations Plan will detail how you will manufacture, staff, fulfil and stock your products, including your day-to-day operational requirements. Ultimately, this section describes how you will run your business.

Some questions to answer in this section include:

• Where will your operations be based?
• What is your management structure?
• What are your staffing requirements?
• What equipment, facilities and supplies will you need?
• How will you establish your suppliers?
• What will be the operational changes required should your company grow?
• What will your production methods entail?
• How will you service/ deliver goods to customers?
• What regulatory requirements must be in place? (Licences, permits etc.)
• How will you manage your inventory levels?

Example of Staffing and Operations

Management team.

David Smith is a serial entrepreneur who founded successful and well-known brands Creative Caps and women's cycling apparel Pedal Power.

David graduated from Stellenbosch University with a B Comm in Economics and went on to study an MBA at GIBS Business School. David heads up Snug Sneakers as the Chief Executive Officer (CEO).

Stewart Bruce has worked in the retail industry as a Senior Designer for well-known retail brands, including Puma and Sketchers.

With over 20 years' experience in designing active and casual footwear, as well as sourcing and overseeing materials for the product range, Stewart brings excellent experience to the management mix as Chief Design Officer.

7. Financial Projections

The bottom line counts the most when it comes to writing your business plan.

Without the numbers to prove whether your business will be profitable or not, potential investors or lenders will have a difficult time objectively deciding if your business will be a sound investment.

Aside from persuading potential investors, crucially, the numbers that you have crunched will also indicate whether you have a viable business.

There are five basic reports or cash projections to include in your business plan:

• Income Statement
• Balance Sheet
• Cash Flow Statement
• Operating Budget
• Break-Even Analysis

It's important to come up with credible financial projections for your business to illustrate that it is feasible.

One way to tackle this section is to break down the figures into various components, such as by sales channel or target market segment.

At this stage, you won't be able to supply exact figures, because you're still estimating your future financials, but by breaking down your guesses into components you will be able to determine a more realistic figure for each component, rather than hazarding guesses as a whole.

The business plan should be an ongoing, living document that can be used as your guide for running your business. It requires continuous adjustment as your business changes and grows.

Entrepreneur Staff

Sales Enablement - Content Division Manager

Catherine Bristow Scott is the Content Division Manager for Entrepreneur South Africa. With specialist expertise in developing SEO content, effective sales enablement content to drive lead generation, as well as digital strategy, Catherine brings an in-depth understanding of developing both written and video content to assist businesses in remaining competitive and growing their revenue.

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Some companies plan to increase return-to-office requirements, despite risk of losing talent

By Khristopher J. Brooks

Edited By Anne Marie Lee

Updated on: May 29, 2024 / 6:38 PM EDT / CBS News

A quarter of U.S. companies will require its workers to show up at the office more often next year, even though doing so may cause some productive staff members to leave.

That's according to new  findings  from ResumeBuilder.com which surveyed 756 employers at companies with return-to-office policies in place since 2021. RTO mandates have been one of the most divisive issues in corporate America since the nation emerged from the pandemic, with companies and employees often  clashing over policies.

Among companies planning to require an increased number of days in office, 86% cited productivity as the top reason for doing so. That was followed by a desire to improve company culture (71%), employee well-being (57%) and retention (55%). 

However, the findings of at least one study on RTO mandates seems to contradict those motives. Research from the Katz Graduate School of Business at the University of Pittsburgh, found that RTO mandates have no impact on companies' financial performance. It also found that RTO policies can cause a "significant decline"  in employee satisfaction . That may explain why 80% of companies in Resume Builder's survey said they have lost talent as a result of their RTO policy. 

"Unfortunately, I think many business leaders make assumptions about things like productivity, culture, and employee well-being,"  Julia Toothacre, resume and career strategist at Resume Builder, said the report. "Productivity is a result of clear expectations and good management. Culture is driven by people, not physical spaces, and employee well-being is more about how people are managed, their stress levels, and the amount of flexibility they have."

The survey also found that 45% of companies will not push employees to come into the office more often next year, choosing to leave their current RTO policy as is. Another 21% said employees will be allowed to come in less frequently in 2025.

Still, an overwhelming 93% of business leaders believe employees should be physically present in the office and therefore support RTO mandates. Most employers currently require that employees work in office a certain number of days, with 38% enforcing a minimum of three days per week. Amazon, Apple, and Starbucks are among the companies now requiring workers to come in three days a week.

As work-life balance becomes a higher priority for employees, however, Toothacre says companies can expect more walkouts as a result of RTO mandates.

"People may have moved and aren't willing to move again to keep their position," she said. "It's also possible that there are familial responsibilities that require a flexible schedule or the need to be at home. Some people also like working from home or remotely and don't want to return to an office environment."

ResumeBuilder.com drew its results from a May survey of business owners, human resource managers, supervisors, CEOs, senior managers and other top decision-makers at companies. The respondents were all over age 25, made over $75,000 a year and had an education higher than a high school diploma. 

Khristopher J. Brooks is a reporter for CBS MoneyWatch. He previously worked as a reporter for the Omaha World-Herald, Newsday and the Florida Times-Union. His reporting primarily focuses on the U.S. housing market, the business of sports and bankruptcy.

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