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What Is Creative Problem-Solving & Why Is It Important?

• 01 Feb 2022

One of the biggest hindrances to innovation is complacency—it can be more comfortable to do what you know than venture into the unknown. Business leaders can overcome this barrier by mobilizing creative team members and providing space to innovate.

There are several tools you can use to encourage creativity in the workplace. Creative problem-solving is one of them, which facilitates the development of innovative solutions to difficult problems.

Here’s an overview of creative problem-solving and why it’s important in business.

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What Is Creative Problem-Solving?

Research is necessary when solving a problem. But there are situations where a problem’s specific cause is difficult to pinpoint. This can occur when there’s not enough time to narrow down the problem’s source or there are differing opinions about its root cause.

In such cases, you can use creative problem-solving , which allows you to explore potential solutions regardless of whether a problem has been defined.

Creative problem-solving is less structured than other innovation processes and encourages exploring open-ended solutions. It also focuses on developing new perspectives and fostering creativity in the workplace . Its benefits include:

• Finding creative solutions to complex problems : User research can insufficiently illustrate a situation’s complexity. While other innovation processes rely on this information, creative problem-solving can yield solutions without it.
• Adapting to change : Business is constantly changing, and business leaders need to adapt. Creative problem-solving helps overcome unforeseen challenges and find solutions to unconventional problems.
• Fueling innovation and growth : In addition to solutions, creative problem-solving can spark innovative ideas that drive company growth. These ideas can lead to new product lines, services, or a modified operations structure that improves efficiency.

Creative problem-solving is traditionally based on the following key principles :

1. Balance Divergent and Convergent Thinking

Creative problem-solving uses two primary tools to find solutions: divergence and convergence. Divergence generates ideas in response to a problem, while convergence narrows them down to a shortlist. It balances these two practices and turns ideas into concrete solutions.

2. Reframe Problems as Questions

By framing problems as questions, you shift from focusing on obstacles to solutions. This provides the freedom to brainstorm potential ideas.

3. Defer Judgment of Ideas

When brainstorming, it can be natural to reject or accept ideas right away. Yet, immediate judgments interfere with the idea generation process. Even ideas that seem implausible can turn into outstanding innovations upon further exploration and development.

4. Focus on "Yes, And" Instead of "No, But"

Using negative words like "no" discourages creative thinking. Instead, use positive language to build and maintain an environment that fosters the development of creative and innovative ideas.

Creative Problem-Solving and Design Thinking

Whereas creative problem-solving facilitates developing innovative ideas through a less structured workflow, design thinking takes a far more organized approach.

Design thinking is a human-centered, solutions-based process that fosters the ideation and development of solutions. In the online course Design Thinking and Innovation , Harvard Business School Dean Srikant Datar leverages a four-phase framework to explain design thinking.

The four stages are:

• Clarify: The clarification stage allows you to empathize with the user and identify problems. Observations and insights are informed by thorough research. Findings are then reframed as problem statements or questions.
• Ideate: Ideation is the process of coming up with innovative ideas. The divergence of ideas involved with creative problem-solving is a major focus.
• Develop: In the development stage, ideas evolve into experiments and tests. Ideas converge and are explored through prototyping and open critique.
• Implement: Implementation involves continuing to test and experiment to refine the solution and encourage its adoption.

Creative problem-solving primarily operates in the ideate phase of design thinking but can be applied to others. This is because design thinking is an iterative process that moves between the stages as ideas are generated and pursued. This is normal and encouraged, as innovation requires exploring multiple ideas.

Creative Problem-Solving Tools

While there are many useful tools in the creative problem-solving process, here are three you should know:

Creating a Problem Story

One way to innovate is by creating a story about a problem to understand how it affects users and what solutions best fit their needs. Here are the steps you need to take to use this tool properly.

1. Identify a UDP

Create a problem story to identify the undesired phenomena (UDP). For example, consider a company that produces printers that overheat. In this case, the UDP is "our printers overheat."

2. Move Forward in Time

To move forward in time, ask: “Why is this a problem?” For example, minor damage could be one result of the machines overheating. In more extreme cases, printers may catch fire. Don't be afraid to create multiple problem stories if you think of more than one UDP.

3. Move Backward in Time

To move backward in time, ask: “What caused this UDP?” If you can't identify the root problem, think about what typically causes the UDP to occur. For the overheating printers, overuse could be a cause.

Following the three-step framework above helps illustrate a clear problem story:

• The printer is overused.
• The printer overheats.
• The printer breaks down.

You can extend the problem story in either direction if you think of additional cause-and-effect relationships.

4. Break the Chains

By this point, you’ll have multiple UDP storylines. Take two that are similar and focus on breaking the chains connecting them. This can be accomplished through inversion or neutralization.

• Inversion: Inversion changes the relationship between two UDPs so the cause is the same but the effect is the opposite. For example, if the UDP is "the more X happens, the more likely Y is to happen," inversion changes the equation to "the more X happens, the less likely Y is to happen." Using the printer example, inversion would consider: "What if the more a printer is used, the less likely it’s going to overheat?" Innovation requires an open mind. Just because a solution initially seems unlikely doesn't mean it can't be pursued further or spark additional ideas.
• Neutralization: Neutralization completely eliminates the cause-and-effect relationship between X and Y. This changes the above equation to "the more or less X happens has no effect on Y." In the case of the printers, neutralization would rephrase the relationship to "the more or less a printer is used has no effect on whether it overheats."

Even if creating a problem story doesn't provide a solution, it can offer useful context to users’ problems and additional ideas to be explored. Given that divergence is one of the fundamental practices of creative problem-solving, it’s a good idea to incorporate it into each tool you use.

Brainstorming

Brainstorming is a tool that can be highly effective when guided by the iterative qualities of the design thinking process. It involves openly discussing and debating ideas and topics in a group setting. This facilitates idea generation and exploration as different team members consider the same concept from multiple perspectives.

Hosting brainstorming sessions can result in problems, such as groupthink or social loafing. To combat this, leverage a three-step brainstorming method involving divergence and convergence :

• Have each group member come up with as many ideas as possible and write them down to ensure the brainstorming session is productive.
• Continue the divergence of ideas by collectively sharing and exploring each idea as a group. The goal is to create a setting where new ideas are inspired by open discussion.
• Begin the convergence of ideas by narrowing them down to a few explorable options. There’s no "right number of ideas." Don't be afraid to consider exploring all of them, as long as you have the resources to do so.

Alternate Worlds

The alternate worlds tool is an empathetic approach to creative problem-solving. It encourages you to consider how someone in another world would approach your situation.

For example, if you’re concerned that the printers you produce overheat and catch fire, consider how a different industry would approach the problem. How would an automotive expert solve it? How would a firefighter?

Be creative as you consider and research alternate worlds. The purpose is not to nail down a solution right away but to continue the ideation process through diverging and exploring ideas.

Continue Developing Your Skills

Whether you’re an entrepreneur, marketer, or business leader, learning the ropes of design thinking can be an effective way to build your skills and foster creativity and innovation in any setting.

If you're ready to develop your design thinking and creative problem-solving skills, explore Design Thinking and Innovation , one of our online entrepreneurship and innovation courses. If you aren't sure which course is the right fit, download our free course flowchart to determine which best aligns with your goals.

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Article • 10 min read

Creative Problem Solving

Finding innovative solutions to challenges.

By the Mind Tools Content Team

Imagine that you're vacuuming your house in a hurry because you've got friends coming over. Frustratingly, you're working hard but you're not getting very far. You kneel down, open up the vacuum cleaner, and pull out the bag. In a cloud of dust, you realize that it's full... again. Coughing, you empty it and wonder why vacuum cleaners with bags still exist!

James Dyson, inventor and founder of Dyson® vacuum cleaners, had exactly the same problem, and he used creative problem solving to find the answer. While many companies focused on developing a better vacuum cleaner filter, he realized that he had to think differently and find a more creative solution. So, he devised a revolutionary way to separate the dirt from the air, and invented the world's first bagless vacuum cleaner. [1]

Creative problem solving (CPS) is a way of solving problems or identifying opportunities when conventional thinking has failed. It encourages you to find fresh perspectives and come up with innovative solutions, so that you can formulate a plan to overcome obstacles and reach your goals.

In this article, we'll explore what CPS is, and we'll look at its key principles. We'll also provide a model that you can use to generate creative solutions.

About Creative Problem Solving

Alex Osborn, founder of the Creative Education Foundation, first developed creative problem solving in the 1940s, along with the term "brainstorming." And, together with Sid Parnes, he developed the Osborn-Parnes Creative Problem Solving Process. Despite its age, this model remains a valuable approach to problem solving. [2]

The early Osborn-Parnes model inspired a number of other tools. One of these is the 2011 CPS Learner's Model, also from the Creative Education Foundation, developed by Dr Gerard J. Puccio, Marie Mance, and co-workers. In this article, we'll use this modern four-step model to explore how you can use CPS to generate innovative, effective solutions.

Why Use Creative Problem Solving?

Dealing with obstacles and challenges is a regular part of working life, and overcoming them isn't always easy. To improve your products, services, communications, and interpersonal skills, and for you and your organization to excel, you need to encourage creative thinking and find innovative solutions that work.

CPS asks you to separate your "divergent" and "convergent" thinking as a way to do this. Divergent thinking is the process of generating lots of potential solutions and possibilities, otherwise known as brainstorming. And convergent thinking involves evaluating those options and choosing the most promising one. Often, we use a combination of the two to develop new ideas or solutions. However, using them simultaneously can result in unbalanced or biased decisions, and can stifle idea generation.

For more on divergent and convergent thinking, and for a useful diagram, see the book "Facilitator's Guide to Participatory Decision-Making." [3]

Core Principles of Creative Problem Solving

CPS has four core principles. Let's explore each one in more detail:

• Divergent and convergent thinking must be balanced. The key to creativity is learning how to identify and balance divergent and convergent thinking (done separately), and knowing when to practice each one.
• Ask problems as questions. When you rephrase problems and challenges as open-ended questions with multiple possibilities, it's easier to come up with solutions. Asking these types of questions generates lots of rich information, while asking closed questions tends to elicit short answers, such as confirmations or disagreements. Problem statements tend to generate limited responses, or none at all.
• Defer or suspend judgment. As Alex Osborn learned from his work on brainstorming, judging solutions early on tends to shut down idea generation. Instead, there's an appropriate and necessary time to judge ideas during the convergence stage.
• Focus on "Yes, and," rather than "No, but." Language matters when you're generating information and ideas. "Yes, and" encourages people to expand their thoughts, which is necessary during certain stages of CPS. Using the word "but" – preceded by "yes" or "no" – ends conversation, and often negates what's come before it.

How to Use the Tool

Let's explore how you can use each of the four steps of the CPS Learner's Model (shown in figure 1, below) to generate innovative ideas and solutions.

Figure 1 – CPS Learner's Model

Explore the Vision

Identify your goal, desire or challenge. This is a crucial first step because it's easy to assume, incorrectly, that you know what the problem is. However, you may have missed something or have failed to understand the issue fully, and defining your objective can provide clarity. Read our article, 5 Whys , for more on getting to the root of a problem quickly.

Gather Data

Once you've identified and understood the problem, you can collect information about it and develop a clear understanding of it. Make a note of details such as who and what is involved, all the relevant facts, and everyone's feelings and opinions.

Formulate Questions

When you've increased your awareness of the challenge or problem you've identified, ask questions that will generate solutions. Think about the obstacles you might face and the opportunities they could present.

Explore Ideas

Generate ideas that answer the challenge questions you identified in step 1. It can be tempting to consider solutions that you've tried before, as our minds tend to return to habitual thinking patterns that stop us from producing new ideas. However, this is a chance to use your creativity .

Brainstorming and Mind Maps are great ways to explore ideas during this divergent stage of CPS. And our articles, Encouraging Team Creativity , Problem Solving , Rolestorming , Hurson's Productive Thinking Model , and The Four-Step Innovation Process , can also help boost your creativity.

See our Brainstorming resources within our Creativity section for more on this.

Formulate Solutions

This is the convergent stage of CPS, where you begin to focus on evaluating all of your possible options and come up with solutions. Analyze whether potential solutions meet your needs and criteria, and decide whether you can implement them successfully. Next, consider how you can strengthen them and determine which ones are the best "fit." Our articles, Critical Thinking and ORAPAPA , are useful here.

4. Implement

Formulate a plan.

Once you've chosen the best solution, it's time to develop a plan of action. Start by identifying resources and actions that will allow you to implement your chosen solution. Next, communicate your plan and make sure that everyone involved understands and accepts it.

There have been many adaptations of CPS since its inception, because nobody owns the idea.

For example, Scott Isaksen and Donald Treffinger formed The Creative Problem Solving Group Inc . and the Center for Creative Learning , and their model has evolved over many versions. Blair Miller, Jonathan Vehar and Roger L. Firestien also created their own version, and Dr Gerard J. Puccio, Mary C. Murdock, and Marie Mance developed CPS: The Thinking Skills Model. [4] Tim Hurson created The Productive Thinking Model , and Paul Reali developed CPS: Competencies Model. [5]

Sid Parnes continued to adapt the CPS model by adding concepts such as imagery and visualization , and he founded the Creative Studies Project to teach CPS. For more information on the evolution and development of the CPS process, see Creative Problem Solving Version 6.1 by Donald J. Treffinger, Scott G. Isaksen, and K. Brian Dorval. [6]

Creative Problem Solving (CPS) Infographic

See our infographic on Creative Problem Solving .

Creative problem solving (CPS) is a way of using your creativity to develop new ideas and solutions to problems. The process is based on separating divergent and convergent thinking styles, so that you can focus your mind on creating at the first stage, and then evaluating at the second stage.

There have been many adaptations of the original Osborn-Parnes model, but they all involve a clear structure of identifying the problem, generating new ideas, evaluating the options, and then formulating a plan for successful implementation.

[1] Entrepreneur (2012). James Dyson on Using Failure to Drive Success [online]. Available here . [Accessed May 27, 2022.]

[2] Creative Education Foundation (2015). The CPS Process [online]. Available here . [Accessed May 26, 2022.]

[3] Kaner, S. et al. (2014). 'Facilitator′s Guide to Participatory Decision–Making,' San Francisco: Jossey-Bass.

[4] Puccio, G., Mance, M., and Murdock, M. (2011). 'Creative Leadership: Skils That Drive Change' (2nd Ed.), Thousand Oaks, CA: Sage.

[5] OmniSkills (2013). Creative Problem Solving [online]. Available here . [Accessed May 26, 2022].

[6] Treffinger, G., Isaksen, S., and Dorval, B. (2010). Creative Problem Solving (CPS Version 6.1). Center for Creative Learning, Inc. & Creative Problem Solving Group, Inc. Available here .

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What is creative problem-solving?

Table of Contents

An introduction to creative problem-solving.

Creative problem-solving is an essential skill that goes beyond basic brainstorming . It entails a holistic approach to challenges, melding logical processes with imaginative techniques to conceive innovative solutions. As our world becomes increasingly complex and interconnected, the ability to think creatively and solve problems with fresh perspectives becomes invaluable for individuals, businesses, and communities alike.

Importance of divergent and convergent thinking

At the heart of creative problem-solving lies the balance between divergent and convergent thinking. Divergent thinking encourages free-flowing, unrestricted ideation, leading to a plethora of potential solutions. Convergent thinking, on the other hand, is about narrowing down those options to find the most viable solution. This dual approach ensures both breadth and depth in the problem-solving process.

Emphasis on collaboration and diverse perspectives

No single perspective has a monopoly on insight. Collaborating with individuals from different backgrounds, experiences, and areas of expertise offers a richer tapestry of ideas. Embracing diverse perspectives not only broadens the pool of solutions but also ensures more holistic and well-rounded outcomes.

Nurturing a risk-taking and experimental mindset

The fear of failure can be the most significant barrier to any undertaking. It's essential to foster an environment where risk-taking and experimentation are celebrated. This involves viewing failures not as setbacks but as invaluable learning experiences that pave the way for eventual success.

The role of intuition and lateral thinking

Sometimes, the path to a solution is not linear. Lateral thinking and intuition allow for making connections between seemingly unrelated elements. These 'eureka' moments often lead to breakthrough solutions that conventional methods might overlook.

Stages of the creative problem-solving process

The creative problem-solving process is typically broken down into several stages. Each stage plays a crucial role in understanding, addressing, and resolving challenges in innovative ways.

Clarifying: Understanding the real problem or challenge

Before diving into solutions, one must first understand the problem at its core. This involves asking probing questions, gathering data, and viewing the challenge from various angles. A clear comprehension of the problem ensures that effort and resources are channeled correctly.

Ideating: Generating diverse and multiple solutions

Once the problem is clarified, the focus shifts to generating as many solutions as possible. This stage champions quantity over quality, as the aim is to explore the breadth of possibilities without immediately passing judgment.

Developing: Refining and honing promising solutions

With a list of potential solutions in hand, it's time to refine and develop the most promising ones. This involves evaluating each idea's feasibility, potential impact, and any associated risks, then enhancing or combining solutions to maximize effectiveness.

Implementing: Acting on the best solutions

Once a solution has been honed, it's time to put it into action. This involves planning, allocating resources, and monitoring the results to ensure the solution is effectively addressing the problem.

Techniques for creative problem-solving

Solving complex problems in a fresh way can be a daunting task to start on. Here are a few techniques that can help kickstart the process:

Brainstorming

Brainstorming is a widely-used technique that involves generating as many ideas as possible within a set timeframe. Variants like brainwriting (where ideas are written down rather than spoken) and reverse brainstorming (thinking of ways to cause the problem) can offer fresh perspectives and ensure broader participation.

Mind mapping

Mind mapping is a visual tool that helps structure information, making connections between disparate pieces of data. It is particularly useful in organizing thoughts, visualizing relationships, and ensuring a comprehensive approach to a problem.

SCAMPER technique

SCAMPER stands for Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, and Reverse. This technique prompts individuals to look at existing products, services, or processes in new ways, leading to innovative solutions.

Benefits of creative problem-solving

Creative problem-solving offers numerous benefits, both at the individual and organizational levels. Some of the most prominent advantages include:

Finding novel solutions to old problems

Traditional problems that have resisted conventional solutions often succumb to creative approaches. By looking at challenges from fresh angles and blending different techniques, we can unlock novel solutions previously deemed impossible.

Enhanced adaptability in changing environments

In our rapidly evolving world, the ability to adapt is critical. Creative problem-solving equips individuals and organizations with the agility to pivot and adapt to changing circumstances, ensuring resilience and longevity.

Building collaborative and innovative teams

Teams that embrace creative problem-solving tend to be more collaborative and innovative. They value diversity of thought, are open to experimentation, and are more likely to challenge the status quo, leading to groundbreaking results.

Fostering a culture of continuous learning and improvement

Creative problem-solving is not just about finding solutions; it's also about continuous learning and improvement. By encouraging an environment of curiosity and exploration, organizations can ensure that they are always at the cutting edge, ready to tackle future challenges head-on.

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Creative Problem-Solving Approach: Skills, Framework, 3 Real-life Examples

What is creative problem-solving, creative problem-solving framework, 3 real-life examples of creative problem solving:, skills to develop for creative problem-solving.

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• Finding a new solution for a recurring issue at work
• Generating new marketing ideas for an upcoming product launch
• Coming up with unique ways to engage employees during meetings 

• Identifying the Real Problem : Imagine you wake up to a cold shower. The obvious problem? No hot water! But before you start dismantling the showerhead, take a step back. Is it a faulty heating element, a low thermostat setting, or a bigger issue with the building’s plumbing? This initial step is crucial. Ask yourself questions like “What are the symptoms?” and “When did this problem start?”. In our shower scenario, identifying the root cause (a faulty heating element) saves you time and unnecessary tinkering.
• Generating Wild Ideas : Now, it’s time to unleash your creativity! Remember that brainstorming session in school where every idea, no matter how wacky, was welcome? That’s the spirit! Back to our chilly shower situation, ideas might include: boiling water on the stove for a makeshift bath (not ideal!), calling the landlord for repairs (the most likely solution!), or – if you’re feeling adventurous – installing a solar water heater (hey, it could work!).
• Evaluating Ideas: Okay, so you have a list of ideas, from the practical to the downright peculiar. Here comes the filter. Evaluate each idea based on realistic criteria. For the shower scenario, fixing the heating element is likely the most feasible and impactful solution. While a solar water heater might be innovative, the cost and practicality might not make it the best choice at this moment.
• From Idea to Action Plan: We’ve identified the best course of action (fixing the heating element). Now, it’s time to develop a concrete solution. This might involve calling a plumber, gathering the necessary tools, or researching DIY repair tutorials (if you’re handy!). The key is to create a clear plan that addresses the problem directly.
• Putting Your Solution to the Test : The plan is in place, it’s time to implement! In our case, this means calling the plumber and getting that heating element fixed. Once the repair is done, take a celebratory hot shower! But remember, even the best plans can have hiccups. If the hot water issue persists, you might need to re-evaluate your initial diagnosis or call the plumber back for further troubleshooting.
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• NASA:  NASA had to devise an instant solution to save the Apollo 13 mission and their team. Their spacecraft was damaged, and they needed a solution to bring their astronauts safely back to Earth. The team fitted a square CO2 filter into a round hole using available materials on the spacecraft; the team used creative problem-solving to develop this approach. This innovative solution allowed the astronauts to return safely to Earth and set this incident as a classic creative solving example.
• IKEA:  IKEA makes stylish and affordable furniture and is a well-versed company. However, they faced significant challenges entering the Japanese market. Japanese apartments are comparatively smaller than the rest of the world, so the regular product range was irrelevant to Japanese customers. So, IKEA used creative problem-solving to develop a solution appealing to the Japanese market. They launched a variety of products specially created for smaller spaces that are easy to assemble and disassemble—they also introduced a range of futons designed to look like beds, appealing to Japanese customers who prefer sleeping on the floor. This innovative and creative approach helped IKEA successfully enter the Japanese market.

• Flexibility:  Being able to adapt to changing circumstances and consider multiple perspectives.
• Open-mindedness:  Being open to new ideas and willing to challenge assumptions.
• Curiosity:  Seek more information by questioning and better understanding the problem.
• Persistence:  If a solution does not work, apply another solution, but continue until the problem is solved.
• Divergent thinking:  Generating multiple ideas and exploring different possibilities.
• Convergent thinking:  Evaluating and selecting the best ideas based on specific criteria.
• Visualization:  Using mental imagery to explore solutions and ideas.
• Collaboration:  Working with others to combine different perspectives and knowledge.
• Risk-taking:  Being willing to take calculated risks and try new approaches.
• Innovation:  Combining ideas and approaches in novel ways to create new solutions.

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Creative Problem-Solving

• Reference work entry
• First Online: 01 January 2023
• Cite this reference work entry

• Gerard J. Puccio 2 ,
• Barry Klarman 2 &
• Pamela A. Szalay 2  

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Life and work in the beginning of the twenty-first century has been described as volatile, uncertain, complex, and ambiguous. In this fast changing, innovation-driven environment, Creative Problem-Solving has been identified as a fundamental skill for success. In contrast to routine problem-solving, with straightforward and repeatable solution paths, today’s problems are described as being complex and wicked. To generate the possibilities that can effectively address complex problems, individuals need to draw on the highest level of human thought – creativity. Creative Problem-Solving explicitly draws on, and promotes, effective creative thinking. The purpose of this entry is to describe and distinguish Creative Problem-Solving from other forms of problems-solving. Moreover, as Creative Problem-Solving is a deliberate creativity methodology, this chapter also provides a description of the more specific thinking skills that are embodied by the higher-order skill of creative thinking and are explicitly called on in Creative Problem-Solving. Complex problems require complex thinking, and Creative Problem-Solving provides a structured process that allows individuals to more easily and efficiently deploy their creative thinking skills.

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Creative Problem Solving Explained

Creative problem solving is based on the belief that everyone is creative and can enhance their creative abilities with discipline.

Creative problem solving is a deliberate approach to solving complex problems. While creativity is an innate part of creative problem solving, the process uses a variety of steps and strategies designed to bring to the table solutions that are actionable and effective.

It’s a proven approach to use innovative ideas and views of a problem to develop viable options that can be brought to bear on the challenge. It can also redefine the problem, coming at it from a new perspective that results in an effective solution.

It also has powerful applications for addressing your greatest workflow challenges. Using creative problem solving lets you identify, refine, iterate, and select the best options to improve workflows using new technologies like automation.

Fundamentals of Creative Problem Solving

Many people hear “creative problem solving” and think it’s about brainstorming answers. However, creative problem solving is about much more. Creative answers to problems do not just appear magically but are the result of deliberate processes.

To work well, creative problem solving is rooted in two assumptions:

• Everyone is creative in some manner
• You can learn and enhance someone’s creative abilities

Those are powerful assumptions. They help to dispel the idea that there are “creative types” and “noncreative types.” All participants can be empowered to engage in the process by supporting and reinforcing the innate presence of creativity.

Alex Osborn helped define and formalize the idea of creative problem solving. He believed that two types of thinking are critical to creative problem solving.

Convergent Thinking focuses on the norms of problem solving and focuses on finding a singular solution that's well defined. Divergent Thinking is the opposite, with multiple options being considered after fostering creativity as part of the problem solving process.

Both play a role and have value in problem solving. Typically, both are used as part of the process.

For example, divergent thinking can create multiple ideas for possible solutions. Convergent thinking can whittle those down to a few or one idea to implement.

Principles of Creative Problem Solving

Here is a closer look at some key tenets of creative problem solving.

Reframe the Problem as a Question

Begin by restating the problem as a question or series of open-ended questions. The problem becomes more approachable with multiple possibilities available, and participants can be invited into the process.

By contrast, problems presented as declarative statements are often met by silence. These statements often lead to a limited response or no response at all.

There's a shift when asked as a question rather than a statement. The challenge is not an obstacle but rather an opportunity to solve. It opens the door to brainstorming and ideation.

Suspend Judgment

All too often, ideas that are generated in problem solving spaces are quickly dismissed. This instantaneous judgment has short- and long-term impacts.

First, it immediately dismisses the presented idea and the presenter. What’s more, the dismissal can have a chilling effect on others, stymieing the idea generation process.

There’s a time when judging presented ideas – when convergent thinking is at play. In the beginning, immediate judgment should be suspended.

Even the most implausible ideas presented at the beginning of the process may play a role later as long as they are still considered viable. If poisoned early in the process, they will unlikely be given any value later.

‘Yes, And’ Instead of ‘No, But’

The word “no” can have a similarly stifling effect on the creative problem solving work. "But," whether preceded by "yes” or "no," can close the conversation. It acts to negate everything that has come before.

You can create and maintain a more positive, encouraging tone using "yes, and" language instead of "no, but" language.

More positive language helps build on previously generated ideas. It creates an additive approach to the process instead of a dismissive one.

One Approach to Creative Problem Solving

Having a clearly defined approach to solving problems helps participants understand the scope and scale of the work. While multiple approaches can be used, here is one way to frame the engagement.

1. Clarify the Problem

The most critical step to creative problem solving is identifying and articulating the problem or goal. While it may appear to be easy to do so, often, what people think the problem is is not the true problem.

The critical step is to break down the problem, analyze it and understand the core issue.

One approach is to use the "five whys." Start by asking yourself, "Why is this a problem?" Once you have the answer, ask, "Why else?" four more times.

This iterative process can often refine and revise to unearth the true issue that needs to be addressed. You can ask other questions to further refine, such as:

• Why is this problem important to us?
• What is stopping us from solving this problem?
• Where will we be differently 6-12 months after solving the problem?

2. Define Evaluation Criteria

The creative problem solving process is likely to generate many potential ideas. It’s important to establish the process by which the ideas will be evaluated and, if selected, deployed.

These processes may have important factors, such as budget, staffing and time. The process needs to address what you seek to accomplish, avoid and act on. The process should be articulated to the participants in the problem solving and those affected by the outcomes.

3. Research the Problem

You want a clear understanding of the problem, which may require lots or a little research. Understand the common problem, how others may deal with it, and potential solutions.

4. Develop Creative Challenges

Once the problem is articulated and researched, it’s time to frame them. “Creative challenges” are simple and brief, question-based concepts. For example, "How can we …" or “What would it mean if …" These challenges will form the basis of your problem solving. They should be broadly focused and not include any evaluation criteria.

5. Create Ideas

Idea generation is what most people envision when they think of brainstorming or solving problems.

Start by taking just one of the creative challenges. Give yourself or the team some time to build at least 50 ideas. That may seem like a lot, but it can spark conversation and construction.

The ideas may or may not solve the presented challenge. By capturing them on paper or a computer (many programs support idea generation), you can have them readily available to organize, expand on, evaluate, and flesh out.

Be sure to use the following rules in this stage:

• Write down every idea
• Ensure no one critiques presented ideas
• Don’t stop until you’ve reached 50
• Present the full list of ideas and then ask if anyone has anything else to add
• If you have time, sleep on the ideas and return the next day. Try to add 25 more.

6. Sort and Assess Ideas

Take a break and reconvene to look at the ideas using the evaluation criteria. Combine ideas, then use the evaluation criteria to whittle down the list.

Some ideas may be implementable immediately. Others may need further analysis to prioritize.

7. Create a Plan

When you have your shortlist, create an action plan that outlines the steps necessary to implement the ideas. By breaking down the ideas into actionable steps, you’ll be better able to put them into play and see the results.

Problem Solving Your Workflows

When it comes to coming up with creative answers to your workflow problems, we have a variety of resources for you listed below. In addition, we're always interested in providing objective, experienced ideas through our Customer Success and Services teams.

• Reframe Your Business Processes
• Process Redesign Tips
• What is Business Process Re-Engineering?
• Process Improvement Examples
• https://online.hbs.edu/blog/post/what-is-creative-problem-solving
• https://www.mindtools.com/a2j08rt/creative-problem-solving
• https://www.creativeeducationfoundation.org/what-is-cps/
• https://innovationmanagement.se/2010/06/02/the-basics-of-creative-problem-solving-cps/
• https://asana.com/resources/convergent-vs-divergent

Tags creativity   problem solving   process improvement  

Categories Business Ideas   Workflow Ideas   Project Management  

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• Idea Generation: What is Creative Problem Solving?

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Creative Problem Solving (CPS) is a key idea generation technique. Currently, though better service quality is important, it is not enough on its own. Without combining it with innovation and creativity, one cannot expect to achieve lasting success at the international level. Reading this article, you’ll learn these aspects about CPS: 1) definition , 2) Osborn-Parnes CPS , 3) stages and models of creative problem solving (CPS) , and 4) some techniques .

In simple words, Creative Problem Solving may be defined as a problem solving technique that addresses a challenge or problem in a creative manner. The solution is creative because it is not obvious. To meet the criteria for solving a problem in a creative manner, the solution should resolve the declared problem in an original manner with the solution being reached independently. This idea generation strategy usually incorporates a team approach. This is owing to the fact that people inside the workplace are allowed to engage in the process of change in their search for creative solutions.

Coming to the more specific use of the term, Creative Problem Solving refers to the trademark Osborn-Parnes (CPS) process of creatively solving problems. The process was crafted by Dr. Sidney J. Parnes and Alex Osborn in the 1950s. The difference between this process and other CPS strategies is that there is utilization of both convergent and divergent thinking in the course of each process step, and not only when coming up with ideas to fix the problem. Each step starts with divergent thinking, an extensive search for multiple alternatives. After this comes convergent thinking that involves evaluating and selecting. This strategy is taught at the Creative Problem Solving Institute, the International Center for Studies in Creativity, and the CREA conference. It is particularly recognized as an important influence on the Productive Thinking Model.

OSBORN-PARNES CPS – A FEW MODELS

When describing the Osborne-Parnes process of Creative Problem Solving, one can think of no less than four models. Here, three are discussed.

In the linear model, each of the six stages of the Creative Problem Solving process is represented by a diamond shape. This shape signifies first, generating or diverging options, followed by a selection of a refreshed focus and then, moving on. Thinking was in straight lines, moving just one step at a time for the sake of maintaining order, channeling freedom. This model came out in the 1970s.

In the 1990s, the diamond shapes changed into connected bubbles representing attitude shifts towards directed and meaningful connectedness. Channeled freedom gets wider birth. There are three unique stages in the bubble model. Visually, this indicates authorization to enter not solely at the first stage (as was the case in the 1970s model), but at any stage of the process. The linear model has diamond shapes with smoother edges, and there are arrows to give directions. The three bubbles in the bubble model let you know exactly what you should do.

3. Systemic

The Thinking Skills Model is a system with many entry points determined by the task at hand (center hub) or situation. The construction in this model is in agreement with our current web-like interrelated view of the world. It depicts the distinctive core of each stage by renaming. While the bubble and accordion (diamond) CPS models offer rational, logical approaches to CPS, providing an overt course of action, this model tells you what happens. It outlines the three key phases and charts the thinking processes utilized for each. You can see the diamonds remain, the three key focus points join in fluid colors with the beginning point varying with the situational requirement.

STAGES AND MODELS OF CREATIVE PROBLEM SOLVING (CPS)

There are six stages in the Osborn-Parnes process of creative-problem solving. Here, the six stages are described with two examples of questions for some of the stages, to stimulate your thinking.

1. Objective Finding

Pinpointing the challenge or goal and delineating your preferred output is the basis of the CPS strategy. At times, people pay no heed to certain essential aspects about the problem or take something for granted to solve it rapidly. This causes an obscurement of the thought process, and the person fails to take note of the big picture. Delineating the goal or objective provides a lucid idea pertaining to the problem that facilitates the investigation of various possible solutions to it.

Questions : What bottlenecks or barriers exist? What is it that you wish to be better organized?

2. Fact Finding

Collecting information pertaining to the problem and associated data is essential for comprehending the problem. At this stage, make a list of key details such as what and who is involved, assumptions and perceptions, viewpoints of interested parties, feelings and facts, and so on so that you may begin the process of crafting ideas.

Questions : Who should be or is already involved? Why doesn’t/does it happen?

3. Problem Finding

Using the problem objective and gathered data as a basis, determine possible challenges that may come about and the possible opportunities that are present inside of it. This would assist you with concentrating on the problem. It is so simple to move your attention away from the aim and to come up with answers to the incorrect problems.

Questions : What is the actual problem? What is the key objective?

4. Idea Finding

Reusing a solution when we come across a problem that we possibly encountered before, is a very easy process. Our mind detects ‘conceptual blocks’ that comprise hurdles such as commitment, complacency, compression, and constancy. These hinder us from thinking creatively and developing fresh concepts or ideas. Thus, it is essential to investigate, brainstorm and determine as many probable solutions as you can.

5. Solution Finding

After you’ve done with coming up with new ideas and noting down probable solutions in list fashion, assess them to determine whether they meet your specification for success and can be executed. Improvise, reinforce and select the best idea. Make sure that the solutions are not only creative, but also useful. At times, will power is the sole solution.

Questions : Will it work? Are the technology and materials available?

6. Acceptance Finding

You have selected the best probable solution that is both actionable and satisfies the requirements for success. The next thing to do is to plan your steps for action by lucidly describing responsibilities and determining the best method to utilize the available resources. The calls for action that you put out should be comprehended by all associated with the problem solving process so that it becomes an accepted solution.

SOME TECHNIQUES

1. synectics.

Synectics is usually classified as a Creative Problem-Solving (CPS) Technique along with Brainstorming and Lateral Thinking. This problem solving methodology inspires thought processes that the subject might not be aware of. The credit for developing the technique that had its beginnings in the 1950s in the Arthur D. Little Invention Design Unit goes to George M. Prince and William J.J. Gordon.

The process was gathered from tape recorded (starting with audio with video coming later) meetings, assessment of the outcomes, and experiments with other methods of coping with the barriers to achievements, in the meeting.

The term “Synectics” has its origins from the Greek language and means the combining of different and supposedly irrelevant elements. Though Synectics is a trademarked name, it has turned into a standard word for delineating Creative Problem Solving that takes place in groups. This idea generation technique approaches problem solving and creativity in a rational manner.

In Gordon’s opinion, Synectics research has to do with three key assumptions:

• It is possible to describe and teach the creative process;
• Invention processes in science and arts are analogous and propelled by the same “psychic” processes;
• Creativity at the level of individual and group is analogous.

In short, if people comprehend the working of creativity, they can improve their ability to be creative.

2. TRIZ methodology

TRIZ (or TIPS – Theory of Inventive Problem Solving) was created by Genrich Altshuller and his coworkers. It is a Russian method of problem solving. This strategy is meant to cultivate the creation of patentable inventions. However, the technique is also helpful for developing non-product solutions.

In the beginning, following the invention of bulletproof glass, a trade off happened. Though the glass would prevent the bullet from entering, the former would crack to such an extent that the vision of the pilot or driver behind the glass would be obscured. TRIZ has a considerable list of principles for settling trade offs. In this particular case, the pertinent principle was segmentation for which the solution was to create a huge pane of glass from smaller panes. This was to ensure that the cracks were limited to the one small pane. If you are capable of articulating your trade off, the chances are high that TRIZ has methods to triumph over it that have proved successful with respect to other problems.

3. Brainstorming

Brainstorming is an individual or group activity by which attempts are made to determine a conclusion for a particular problem by collecting a list of ideas that its members spontaneously contributed. Alex Faickney Osborn popularized the term in Applied Imagination, a 1953 book.

4. Mindmapping

This creativity technique both reframes the situation and cultivates creativity. A mind map is a representation of concepts and ideas in a graphical manner. This visual thinking tool assists with structuring information, assisting with better analysis, synthesis, comprehension, recall and engendering of new ideas. The power of the mind map is traceable to its simplicity.

5. Reversal of problem

This approach is about coming up with ideas to solve problems by way of a different/opposite perspective (turning it around: upside-down, inside-out or back to front).

6. Look beyond something’s common function

Split an object into all its individual parts. If you have a description suggesting a function (just like the function of a prong is transporting electricity), describe it in a more generic manner by way of shape, size and the make-up of the material (such as rectangular, flat, small piece of metal). If you call an item an electric plug’s prong, the description may conceal the fact that the item could also turn into a screwdriver if required.

Here’s an example of looking beyond a thing’s common function: Imagine that the passengers of the luxury liner Titanic had considered the iceberg to be a huge floating surface instead of an object that hits ships. If they had thought so, perhaps many lives could have been saved by using the ship as a lifeboat because the iceberg would not sink.

7. Lateral thinking

Lateral thinking is a manner of thinking that looks for a solution to an obstinate issue through unorthodox elements or methods that would usually be disregarded by logical thinking. To be more precise, “lateral thinking” may be defined as a way to solve problems by a creative or indirect approach, utilizing reasoning that may not be obvious straight away or incorporating ideas that cannot be gathered by utilizing only conventional step-by-step logic. The term was coined by Edward de Bono , a foremost creativity practitioner, in 1967. De Bono created two different models pertaining to creativity thinking namely “parallel thinking” and lateral thinking. The creativity practitioner created the two models over many years with “Mechanism of the Mind” – his book, coming out in print in 1969.

Parallel thinking has to do with pondering over an issue in a single state of mind at a time as against confusing ourselves by attempting to process several issues differently in a single go. Coming back to lateral thinking, the concept makes you realize that coming up with breakthrough ideas doesn’t necessarily have to spring from a shotgun effort or luck. The method provides a systematic and most importantly, deliberate process for which the outcome is innovative thinking.

Creative thinking is no talent but rather, a learnable skill. It empowers those who adopt it by strengthening their natural abilities, which enhances innovation and creativity, which in turn leads to a boost in efficiency and profit.

Challenge, alternatives, and provocation and movement are three examples of lateral thinking techniques.

The basis for SCAMPER is the belief that everything new is a variation of something already in existence. SCAMPER is an acronym, and each letter indicates a different method by which the person can toy around with the features of whatsoever it is that is challenging him to come out with new ideas. The letters and their full forms are as follows:

S  = S ubstitute

C  = C ombine

A  = A dapt

M  = M agnify

P  = P ut to Other Uses

E  = E liminate (alternative is Minify)

R  = R earrange (alternative is Reverse)

To utilize the SCAMPER technique, start by stating the problem you wish to solve or the thought you wish to develop. This thought/idea can be anything: a product, process or service you wish to improve, a challenge in business, or other problem. Once you have identified the challenge, you need to come up with questions. Utilize the SCAMPER checklist for guidance. Here’s a sample:

S : What to substitute in my process of selling?

C : How do I blend selling with other activities?

A : What to copy or adapt the selling process of another person or company?

M : What do I put more weight on or magnify when selling?

P : What other uses can I put my selling to?

E : What do I eliminate or make easier in my process of selling?

R : How do I change, reverse or reorder my manner of selling?

With the help of these questions, you are pushed to a different viewpoint with respect to your problem and ultimately come up with original solutions.

Whether at business or in your personal life, Creative Problem Solving can help you see aspects and solutions that you may never have realized when you only permitted your mind to move the conventional path. So embrace it!

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There are 4 modules in this course

This course deals directly with your ability for creativity which is a critical skill in any field. It focuses on divergent thinking, the ability to develop multiple ideas and concepts to solve problems. Through a series of creativity building exercises, short lectures, and readings, learners develop both an understanding of creativity and increase their own ability.

This course will help you understand the role of creativity and innovation in your own work and in other disciplines. It will challenge you to move outside of your existing comfort zone and to recognize the value of that exploration. This course will help you understand the importance of diverse ideas, and to convey that understanding to others. The principal learning activity in the course is a series of "differents" where you are challenged to identify and change your own cultural, habitual, and normal patterns of behavior. Beginning with a prompt, e.g. "eat something different", you will begin to recognize your own = limits and to overcome them. In addition, you are encouraged to understand that creativity is based on societal norms, and that by it's nature, it will differ from and be discouraged by society. In this course, the persistence of the creative person is developed through practice. At the same time, these exercises are constrained by concerns of safety, legality, and economics, which are addressed in their creative process.

Introduction to the Course

Creativity is a skill that can be developed. It requires extensive work by learners, but the lessons, while not conveying traditional content, will change you in ways you do not foresee, but ways which are valuable. The course is a hybrid; it will involve reading, writing, discussions, as well as specific exercises designed to increase and improve your creative skills. You will do work online as well as in the real world; it is designed to be fun and to change your ability for creativity.

What's included

8 videos 3 readings 1 quiz 1 peer review 1 discussion prompt

8 videos • Total 43 minutes

• Welcome/Introduction • 3 minutes • Preview module
• Course Methods: Creative Skill Development • 7 minutes
• Idea Generation: Brick Activity • 4 minutes
• DSD General Introduction • 5 minutes
• DSD 1 Eat introduction • 1 minute
• Critiquing and Making Improvements • 2 minutes
• Brief tutorial on shooting pictures for the class • 16 minutes
• Dr. Sauman Chu: Programs Offered at the College of Design • 3 minutes

3 readings • Total 30 minutes

• Introduction - read this first • 10 minutes
• The Creativity Crisis [ published in Newsweek 2010 ] • 10 minutes
• Learn more about the College of Design, University of Minnesota • 10 minutes

1 quiz • Total 30 minutes

• #1: Newsweek • 30 minutes

1 peer review • Total 60 minutes

• DSD 1: Eat Something Different - turn in here and critique others • 60 minutes

1 discussion prompt • Total 10 minutes

• Share and reflect on your work from DSD1 : Eat • 10 minutes

Divergent and Convergent Thinking

In this unit we'll look as some of the ways we can describe creativity and examine the concepts of divergent and convergent thinking. We'll look at generating more ideas, how to critique and make improvements, and continue to practice our development of ideas. Practice and exploration continue as these are the means we will continue to improve our own creativity.

4 videos 1 reading 2 quizzes 1 peer review 1 discussion prompt

4 videos • Total 35 minutes

• Divergent and Convergent Thinking • 9 minutes • Preview module
• Play and Creativity • 7 minutes
• DSD 2: Child • 0 minutes
• Steven JohnsonTED talk: Where Good Ideas Come From • 17 minutes

1 reading • Total 10 minutes

• Steven Johnson - Where Good Ideas Come From • 10 minutes

2 quizzes • Total 5 minutes

• Originality Development Engine #1 [do this each week] • 5 minutes
• Where Good Ideas Come From Introduction • 0 minutes

1 peer review • Total 240 minutes

• DSD2: [Child]: Turn in your project and critique others • 240 minutes
• Post and discuss Do Something Different 2 - Child • 10 minutes

Creativity, Motivation and Observation

Sometimes, we need external methods to help us touch all the bases in our creative capability. Here, we'll look at a couple of good methods for helping us generate new ideas.There are a wide range of creativity exercises available; these are but a few. Finding and practicing the development of ideas is an important aspect to becoming more creative.

7 videos 1 reading 1 quiz 1 peer review 1 discussion prompt

7 videos • Total 23 minutes

• Applying Divergent and Convergent Thinking • 3 minutes • Preview module
• Creativity and Motivation • 4 minutes
• Mindmapping • 3 minutes
• Beliefs, Habits, Skills and Knowledge • 2 minutes
• Give Differently Introduction • 0 minutes
• Attribute Listing: Observation and Application • 4 minutes
• Bricolage + Exquisite Corpse as Creativity Techniques • 3 minutes
• Chapter 1: Developing Creative Thinking Skills • 10 minutes

1 quiz • Total 5 minutes

• Originality Development Engine #2 [do this each week] • 5 minutes
• DSD 3 [Give]: Submission and critique of others • 240 minutes
• Do Something Different 3: Give • 10 minutes

Creativity and Observation

A lot of the time, creativity can be spurred by something in the environment, triggering connections with new ideas. We react to things we have seen and our experiences; that is from where we build our new ideas. While much of this course has focused on ways to improve your own creativity, the larger goal of the course is for you to continue to develop your own creativity, in your own way and in your own life. This module continues the development creativity and give you the chance to begin planning your continued development.

7 videos 2 readings 1 quiz 1 discussion prompt

7 videos • Total 30 minutes

• Creativity and Motivation • 4 minutes • Preview module
• Brush Your Teeth • 2 minutes
• Left Brain/Right Brain Thinking • 5 minutes
• Top 10 Things About Creativity • 8 minutes
• Moving Forward • 5 minutes
• Conclusion • 1 minute
• Creativity Models and Theories • 4 minutes

2 readings • Total 30 minutes

• An external evaluation of your creative lifestyle • 20 minutes
• Creativity Resources and Tools • 10 minutes
• Originality Development Engine #3 [do this each week] PC • 5 minutes
• Develop your own ideas for doing something different • 10 minutes

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Reviewed on Oct 1, 2017

Excellent premise, good suggestions. Some technical issues with repeated videos & lack of experience w/talking to a camera instead of a person, but nothing too distracting.

Reviewed on Feb 15, 2021

A concise and informative course. The course consolidates my fundamental knowledge about the different components and concepts of problem-solving and decision-making. I really learned a lot.

Reviewed on Jul 22, 2020

Great course. It was really a great experience to take this course.

I developed the insight into creativity and will definitely implement in my everyday life. Thanks for such a great course.

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Read the Books

The author of this site, Paul Reali, has written two books on Creative Problem Solving. Click a cover to learn more, read an excerpt, or purchase a copy.

CREATIVE PROBLEM SOLVING

This site is for practitioners, new and experienced, of the Creative Problem Solving (CPS) process and tools.

WHAT IS CREATIVE PROBLEM SOLVING?

CPS is a form of deliberate creativity: a structured process for solving problems or finding opportunities, used when you want to go beyond conventional thinking and arrive at creative (novel and useful) solutions.

WHO ARE OSBORN AND PARNES?

In the 1950s, advertising executive Alex Osborn studied creative people to see how they came up with ideas and creative solutions. He called the process he observed “creative problem solving,” and documented it in his seminal book, Applied Imagination .

Osborn’s work soon caught the attention of a college professor who wanted to study and extend the work. Sidney Parnes , Ruth Noller, and their colleagues provided the academic scrutiny that confirmed that CPS works, that it can be taught, and that people can learn to improve the way they think and solve problems.

There are many processes that use the term "creative problem solving" that are not based on the work of Osborn and Parnes. Generally, when the name is written with capital letters ("Creative Problem Solving") or abbreviated "CPS," the work is based on the Osborn-Parnes model.

WHO OWNS CPS?

Unlike proprietary methodologies, no one owns CPS. Osborn put CPS into the public domain so that people could use it. He did not feel as if he owned it; everyone owned it, and anyone should be able to use it.

More than 60 years later, CPS is known and used worldwide, by hundreds of companies and professional practitioners, and thousands of individuals. Expansion and research continues. CPS is the cornerstone of the Osborn-founded Creative Education Foundation (CEF), and CEF’s annual conference, the Creative Problem Solving Institute; and CPS is at the core of the M.S. in Creativity from the International Center for Studies in Creativity at Buffalo State College.

Because no one owns CPS – it is a kind of open-source project – it has been researched and refined, extended and enhanced, for more than 60 years. The beneficiaries? Any of us who choose to use CPS today.

A WORD ABOUT TERMINOLOGY

A side effect of the continuing study and development of CPS is that the terminology - what the stages are called, primarily - can change from one model to another. These changes tend to be author/practitioner preference, and are not material changes. This site uses the terminology developed by Paul Reali of OmniSkills, with stages that are consistent with the latest thinking on CPS. (For more information, see the column to the right.)

BUT MORE IMPORTANTLY, IS IT A PROCESS OR NOT?

The word "process" implies, perhaps, that CPS is performed step by step. In actual practice, it's more organic. Yes, there are times when one might step through a fuzzy situation all the way (using the OmniSkills terminology) from "Imagine the Future" to "Plan for Action." More likely, though, you will "enter the process" wherever you need to be based on where you are in your problem-solving situation.

For example, if you have a clearly-articulated vision, you might begin with Finding the Question. Or, if you already have the question (that is, a clearly defined problem), you might begin with Generating Ideas. Generally, there are conditions that should be satisfied before you attempt any stage (for example, it's not all that sensible to generate ideas for a problem you can't clarify), but you are never required to do anything except whatever you need.

READER PLEASE NOTE: this is a work in progress...

We're continuously adding to this site, so please come on back, and let us know if there's anything you need or would like to see here.

CPS Process Stages: Multiple Approcahes, One Process

The Osborn-Parnes Creative Problem Solving process, once it reached maturity, looked like this:

Objective Finding Fact Finding Data Finding Problem Finding Solution Finding Acceptance Finding

Simplex (Basadur, 1994) identifies eight steps, numbered here because one is required to do all the steps, in order, every time (a point of disagreement with many other CPS practitioners and models):

1. Problem finding 2. Fact finding 3. Problem definition 4. Idea finding 5. Evaluating and selecting 6. Action planning 7. Gaining acceptance 8. Taking action

A plain-language version (Miller, Vehar, & Firestein, 2001) expressed the stages like this:

Identify the Goal, Wish     or Challenge Gather Data Clarify the Problem Generate Ideas Select & Strengthen Solutions Plan for Action

CPS: the Thinking Skills Model (Puccio, Murdock, & Mance, 2005) is a multi-faceted rework of the model. It adds a meta-step (the first on the list) which includes management of the process, and incorporates data gathering. It identifies these process steps:

Assessing the Situation Exploring the Vision Formulating Challenges Exploring Ideas Formulating Solutions Exploring Acceptance Formulating a Plan

The Productive Thinking Model (Hurson, 2008), notably, adds setting criteria as an explicit step:

What’s going on? What’s success? What’s the question? Generate answers Forge the solution Align resources

CPS: Competencies Model (Reali, 2009; the model described on this site) is based most closely on CPS: Thinking Skills Model. It looks like this:

Facilitate Imagine the Future Find the Questions Generate Ideas Craft Solutions Explore Acceptance Plan for Action

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How to improve your creative skills for effective problem-solving

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What’s creative thinking?

Creative thinking versus critical thinking

Creative thinking skills

How to develop creative thinking skills

4 creative thinking examples to include on your resume

Sharpen your creativity

Creative thinking is the key to unlocking innovation and problem-solving excellence. 

In the whirlwind of everyday professional challenges, we’ve all encountered moments when fresh ideas feel elusive. If you’ve found yourself struggling to inspire your team or spinning out during a brainstorming session , it may be a sign you need to develop your creative skills. Plus, creative problem solving looks excellent on a resume .

As a leader or team member, your ability to think outside the box can ignite a spark of ingenuity that propels your team to new heights. Fan the flames of growth and learn how to improve your creative thinking (and highlight your new skills in your next job application).

What’s creative thinking? 

Creative thinking is the dynamic process of transforming your ideas into actions. The skillset equips you to think differently and approach challenges from innovative angles.

At its core, creative thinking empowers you to break free from the constraints of the status quo and dream up fresh, original ideas. It breathes life into your decisions, encouraging you to embrace your imaginative instincts. 

By daring to challenge traditional approaches, your creativity opens doors to uncharted innovations and groundbreaking solutions.

Creative thinking versus critical thinking 

Although creative and critical thinking are both used in problem-solving , the two skills are marked by key differences. 

Creative thinking is the catalyst for generating innovative ideas and crafting novel approaches to the challenges around them. With an open mind and a wild imagination, creative thinkers produce and explore unconventional solutions to the problems that stand in their way.

Critical thinking analyzes available information with an unbiased and rational approach. It involves questioning perceptions, ensuring that decisions are devoid of bias and reasoning remains grounded in sound judgment. 

Creative thinking skills 

When you look at creative thinking as a set of particular abilities, it becomes easier to develop and perfect. These creative skill examples can help you thrive inside and outside of the workplace:

1. Open-mindedness

When you’re open-minded, you can readily adapt to new information and look for fresh problem-solving approaches. You’re receptive to the opinions and ideas of others because you view them as constructive rather than criticizing . This openness also encourages you to freely share your creative ideas without fearing judgement.

2. Curiosity

You might find that you tap into creative potential the most when you’re challenging convention and posing new ways of thinking. Analyzing processes and asking yourself how you can improve them is an exciting way to make more efficient systems.

Whether you’re new to a job or have worked at the company for years, you may wonder why procedures are what they are — lean into this curiosity to develop new and better ways to work. 

3. Ability to brainstorm

There are numerous ways to solve a problem, and brainstorming helps to get them onto paper so you can weigh their pros and cons. This way of lateral thinking encourages you to view solutions as multifaceted rather than a single, straightforward answer.

4. Experimentation

Creative people experiment with various ways of solving a problem before deciding on the best way to take action. Emulate this mindset in your projects and tasks. For instance, if you work in web design, you might try several page layouts before deciding on a final visual identity for your client.

5. Networking

Speaking with people from different professional backgrounds is an excellent way to stimulate creative thinking and develop new perspectives. When you network with professionals with diverse skill sets and experiences, they might influence you to look at the world differently or suggest an innovative way to tackle a problem.

6. Observation

It’s important to know when to take the backseat and listen in. Observing how others tackle complex issues might inspire you to make changes within your team. Always keep an eye out for opportunities to learn from more experienced peers and innovative colleagues.

7. Organization

Although some individuals claim to thrive in clutter, keeping your work organized creates an environment where you can work freely without distraction. This involves keeping your workspace tidy, creating clear to-do lists, and using visual maps to express your plans and processes.

8. Communication

Proper communication empowers you to share valuable insight and ideas with your teammates. You need strong verbal and written skills to pitch and describe your thoughts and actively listen to others’ feedback and advice.

9. Analysis

Before you can dream up a creative approach to an obstacle, you must fully understand the problem at hand. Without proper analysis, your solution may contain flaws, or you could miss important details of your problem. Practice sifting through every detail of the issue and pinpointing the causes. 

10. Problem-solving

No matter your industry, problem-solving is always a valuable skill. Consider how to tackle a problem without asking the advice of others to see what creative solutions arise. This way, you can see what inventive ideas you can come up with before external opinions influence you.

Although some of your coworkers may seem to have a natural talent for creativity and creative thinking, it’s a skill anyone can develop and improve. Here are seven ways to advance your innovative problem-solving:

Reading is an effective way to exercise your mind, increase your vocabulary, and expose yourself to new ways of thinking. Whether your book is on a problem you’re facing at work or a new and exciting subject, reading is an excellent opportunity to learn. That’s right: simply cracking open a book can help you grow . 

Keep a notepad nearby and write down thoughts and ideas as they arise. Writing helps you to process information, and you can revisit your musing whenever you need to get your creative juices flowing. If you’ve never tried journaling before, it’s an excellent way to process your thoughts and feelings in a safe and private space. 

3. Exercise

Exercising improves your sleep and ability to cope with stress, making it easier to stay alert and contribute fresh ideas at work. 

4. Listen to music

Music can affect your mood and place you in the mindset to solve problems. If you’re struggling with creative writing or creating a visual piece of work, listening to music could push you toward expressing yourself more meaningfully. 

5. Ask for feedback

Collaboration and teamwork are key when developing creative solutions in the workplace. You can ask teammates or superiors for feedback on your ideas to gain insight into potential flaws in your reasoning and streamline your solutions.

6. Find a mentor or coach

Having an experienced person to bounce ideas off is a catalyst for creativity. A mentor or coach who’s dealt with similar obstacles can provide insight into what worked and what didn’t, saving you valuable brainstorming time. 

7. Change your approach

If you’ve been approaching your tasks the same way, adjusting your processes may bring a fresh perspective and stimulate change. Ask yourself why you tackle work from a similar angle each time and consider more creative ways to conduct your day-to-day operations.

4 creative thinking examples to include on your resume 

Employers want to add creative people to their teams because solving problems takes a lot of ingenuity. Use these four examples and bullet points for inspiration when listing creative thinking skills on your resume.

On a graphic designer’s resume:

• Collaborated on rebranding [company’s] visual identity and social media content strategy
• Developed unique and innovative branding material for [company A] , [company B] , and [company C]

On a copywriter’s resume:

• Revised [company’s] website and blog content to be more engaging, exciting, and SEO-focused
• Contributed original and innovative articles on [topic] to [publication A] and [publication B]

On a public relations specialist’s resume:

• Increased [company’s] brand awareness by planning [event] to launch [product]
• Collaborated with [brand] on [product’s] creative marketing strategy to reach a wider audience

On a teacher’s resume:

• Developed a novel approach to teaching [subject or class] to students with various learning styles and needs
• Introduced [extracurricular] , the first of its kind in [the school board] , to engage students in [activity]

Sharpen your creativity 

Critical and creative thinking broaden your perspective and allow you to devise unique solutions to everyday problems. You can develop your creative skills by changing your environment, learning from others, and adjusting your approach to work. 

Regardless of how you choose to spark creativity at work, don’t be afraid to step outside your comfort zone and confidently contribute your ideas. You never know — you might just come up with the next big company innovation.

Cultivate your creativity

Foster creativity and continuous learning with guidance from our certified Coaches.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

How to develop critical thinking skills

6 ways to leverage ai for hyper-personalized corporate learning, self directed learning is the key to new skills and knowledge, the power of professional learning communities, why asynchronous learning is the key to successful upskilling, can dreams help you solve problems 6 ways to try, experimentation brings innovation: create an experimental workplace, 8 creative solutions to your most challenging problems, why creativity isn't just for creatives and how to find it anywhere, similar articles, 10 problem-solving strategies to turn challenges on their head, thinking outside the box: 8 ways to become a creative problem solver, what is creative thinking and why does it matter, essential decision-making skills to guide your tough choices, what are professional skills, and which should you add to your resume, professional leadership skills to incorporate on your resume, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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How You Can Use Creative Problem Solving at Work

Lucid Content

Reading time: about 4 min

How many times have you tried to solve a problem only to get stuck in the process? In a business setting, this is a common occurrence. You’re faced with issues that traditional problem solving methods can’t solve. But you still need to find a way to fix the issue to move a project forward or resolve a conflict. This is when you may need to get creative to solve the problem at hand.

What is creative problem solving?

The definition of creative problem solving (CPS) will vary between organizations. At its core, CPS involves approaching a problem in an imaginative, innovative, and unconventional way. The process encourages you to find new, creative ways of thinking that can help you overcome the issue at hand more quickly.

7 steps of the creative problem solving process

The CPS process can be broken down into seven steps.

1. Identify the goal

Before solving the problem, you need to fully understand the problem you’re trying to solve. You may have overlooked or misunderstood some details. Take some time to analyze the conflict and clear up any confusion.

2. Gather data

Once you know what the problem is, you need to learn all you can about it. Who does the problem affect? Who is involved in solving the issue? Gather all the knowledge you can to gain a better understanding of the issue and to solve it.

3. Formulate challenge questions

After you’ve gathered the details, turn the problem into a question. Word the question in a way that encourages suggestions or ideas. It should be short, concise, and only focus on a single issue. Once you’ve created one or two questions, start trying to answer them.

4. Explore ideas

This step is where the brainstorming begins. You’ll be creating possible ideas or solutions to the problem you’re facing. This is usually when the creativity really starts to flow. With so many ideas flowing, it’s crucial that you write each of them down—even the stupid ones. Even if the idea you come up with has little to no chance of working, write it down. Trying to sort out bad ideas from the good ones during this step can squash creativity.

5. Come up with solutions.  

Weed out the average ideas from the winners by testing each one. See if the possible solution actually solves the problem and if you can implement it successfully. If the potential solution doesn’t resolve the issue, move on to the next idea. Evaluating each idea will help you zero in on the perfect solution.

6. Create an action plan 

Now that you have the perfect solution, you’ll need to create an action plan outlining implementation steps. Consider what resources you’ll need and how long it will take. Then write it all down. Once you create the plan, communicate the approach to the rest of the team so they’re aware of what’s happening.

To help you create an organized and detailed plan, you can use swimlanes in Lucidchart.

7. Take action

With your plan created and your team on board, it’s time to implement your solution and resolve the problem.

CPS techniques

Just knowing the process behind CPS isn’t enough. You’ll want to know about the common creative problem solving ideas or techniques that you can use to be more successful during each phase. Below are a few of the techniques you can use to help you through the CPS process:

Synectics:  This technique helps to inspire thoughts that you might not be aware of. It is a way to approach creativity in a logical, rational manner.

TRIZ methodology (Theory of Inventive Problem Solving):  This problem solving methodology is based on logic, data, and research—not intuition. It involves adapting existing solutions to your particular problem.

Brainstorming:  Using this technique allows you to collect a number of ideas that can be a potential solution to a problem and can be used in either a group or individual setting.

Mind mapping:  Mind mapping helps keeps your ideas organized by representing them in a graphical manner.

Reversal of problem:  Trying to solve a problem using traditional problem solving methods can sometimes end in roadblocks.This technique forces you to think about a problem from a new perspective.

Looking beyond something’s function:  Thinking about how you can use something beyond its typical function is a common CPS technique.

SCAMPER:  This acronym can help you come up with new ideas. Each letter stands for a way you can manipulate an original idea to come up with something new:

• S ubstitute
• P ut to other uses

Why use CPS

No matter what profession you’re in, you will face challenges. There will be times when traditional problem solving techniques just don’t do the trick. That’s when you can take advantage of CPS to help uncover the best solution to your problem.

About Lucidchart

Lucidchart, a cloud-based intelligent diagramming application, is a core component of Lucid Software's Visual Collaboration Suite. This intuitive, cloud-based solution empowers teams to collaborate in real-time to build flowcharts, mockups, UML diagrams, customer journey maps, and more. Lucidchart propels teams forward to build the future faster. Lucid is proud to serve top businesses around the world, including customers such as Google, GE, and NBC Universal, and 99% of the Fortune 500. Lucid partners with industry leaders, including Google, Atlassian, and Microsoft. Since its founding, Lucid has received numerous awards for its products, business, and workplace culture. For more information, visit lucidchart.com.

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12 Powerful Creative Problem-Solving Techniques That Work

No one likes the feeling of being stuck.

It creates internal tension. That tension seeks resolution.

Thankfully, there are many creative problem-solving techniques for resolving this tension and revealing new solutions.

In this guide, we’ll explore 12 creative ways to solve problems with a variety of techniques, tools, and methods that be used for personal use and in the workplace.

Let’s dive in…

How to Approach Creative Problem-Solving Techniques

All of the creative problem-solving techniques discussed below work some of the time .

While it’s fine to have a favorite “go-to” creative problem-solving technique, the reality is each problem has some unique elements to it.

The key to is mix and match various techniques and methodologies until you get a workable solution.

When faced with a difficult challenge, try a combination of the problem-solving techniques listed below.

The Power of Divergent Thinking

Creativity is everyone’s birthright.

One study with 1,500 participants, found that 98 percent of children around the age of five qualify as geniuses. 1 George Land and Beth Jarman, Breakpoint and Beyond , 1998.

That is, virtually all children are gifted with divergent thinking— the ability to see many possible answers to a question.

For example, how many uses can you think of for a paper clip?

The average adult might offer 10 to 15 answers. Those skilled in divergent thinking divine closer to 200 answers.

Yet, something happens along the way because by adulthood, how many people score at the genius level? Only 2 percent!

That is, we see a complete inversion: from 98% being geniuses in early childhood to only 2% in adulthood.

What causes this debilitating drop in creativity?

According to creativity researcher Sir Ken Robinson, the answer is our schooling. 2 Sir Ken Robinson, Do schools kill creativity? TED Talk , 2006. Through 13 years of “education” our innate creativity is stripped out of us!

Conditioning Yourself for Creative Solutions

So to improve the efficacy of these creative problem-solving techniques, it helps to re-condition ourselves to use divergent thinking.

The key is to learn how to remove our prior conditioning and restore our natural creative abilities. You’ll notice that many of the creative problem-solving techniques below help us do just that.

Thankfully, divergent thinking is a skill and we can develop it like a muscle. So the more we use divergent thinking, the more second nature it becomes.

For this reason, when you’re presented with personal, professional, or business-related problems, celebrate them as an opportunity to exercise your creative abilities.

12 Powerful Creative Problem-Solving Techniques

Now, we’re going to cover 12 creative problem-solving techniques with examples that you can apply right away to get results.

These creative problem-solving methods are:

• Use “What If” Scenarios
• Focus on Quantity Over Quality
• Switch Roles
• Use the Six Thinking Hats Technique
• Explore Different Contexts
• Take a 30,000-Foot View
• Ask Your Subconscious
• Mind Map Your Problem
• Adopt a Beginner’s Mind
• Alter Your State of Consciousness
• Find Your Center

Then, we’ll quickly review a series of problem-solving tools you can experiment with.

1 – Use “What If” Scenarios

Use “what if?” questions to project different scenarios into the future.

In A Whack on the Side of the Head , Roger Von Oech, says,

“In the imaginative phase, you ask questions such as: What if? Why not? What rules can we break? What assumptions can we drop? How about if we looked at this backwards? Can we borrow a metaphor from another discipline? The motto of the imaginative phase is: Thinking something different.”

Using this creative problem-solving technique challenges you to allow your mind to play out different scenarios without judgment or criticism .

(Judgment always comes after the creative problem-solving process—not before.)

2 – Focus on Quantity Over Quality

Creativity research shows that focusing on generating more ideas or solutions instead of on the quality of the ideas ultimately produces better results. 3 Paulus, Paul & Kohn, Nicholas & ARDITTI, LAUREN. (2011). Effects of Quantity and Quality Instructions on Brainstorming. The Journal of Creative Behavior. 45. 10.1002/j.2162-6057.2011.tb01083.x .

This phenomenon is known as the “Equal-Odds rule.” Nobel laureate Linus Pauling instinctively suggested a similar process: 4 The Evening Sentinel , Priestley Award Winner Says Deployment of ABM’s “Silly”, Start Page 1, Quote Page 6, Column 1, Carlisle, Pennsylvania. March 28, 1969.

I was once asked ‘How do you go about having good ideas?’ and my answer was that you have a lot of ideas and throw away the bad ones.

When I used to facilitate meetings and brainstorming sessions with leadership teams in large organizations, this was an invaluable creative problem-solving technique. By consciously focusing on generating more ideas first instead of evaluating the quality of the ideas, you avoid shifting into a critical mindset that often stops the ideation process.

3 – Switch Roles

Our minds tend to get locked in habitual patterns, leading to what’s called “paradigm blindness.” Another related term is the “curse of knowledge,” a common cognitive bias observed in so-called “experts” in their field. 5 Hinds, Pamela J. (1999). “The curse of expertise: The effects of expertise and debiasing methods on prediction of novice performance”. Journal of Experimental Psychology: Applied. 5 (2): 205–221. doi:10.1037/1076-898X.5.2.205 . S2CID 1081055

This cognitive bias is another illustration of how divergent thinking was conditioned out of us during our formative years.

Switching roles helps us “wear a different hat” where we momentarily shift away from our conditioning.

For example, if you have a marketing-related problem, try putting on an engineer’s hat—or even a gardener’s hat. If you have a problem as an entrepreneur, put yourself in the customer’s mindset. See the world from their point of view.

The idea is to shift your perspective so you can approach the problem from a new angle. Your ability to shift perspectives quickly—without privileging any one perspective—doesn’t only help you solve problems. It also helps you become a stronger leader .

4 – Use the Six Thinking Hats Technique

Speaking of hats, creativity researcher Edward de Bono developed an effective creative problem-solving technique called the Six Thinking Hats.

The Six Thinking Hats provides you and your team with six different perspectives to utilize when tackling a problem. (You can use these six hats on your own too.)

Each hat serves a different function. For creative problem solving, you start with the blue hat to clearly define the problem.

You then move to the white hat where you outline all of the existing and known data regarding the issue. Next, you put on the green hat and generate as many ideas as you can (similar to the “quantity over quality” technique above).

Then, you put on the yellow hat, which represents what de Bono calls “value sensitivity.” The yellow hat is used to build on the ideas generated from the green hat phase. Finally, you put on the black hat to evaluate your solutions and play Devil’s Advocate.

The Six Thinking Hats is an excellent technique for group brainstorming and creative problem-solving.

5 – Explore Different Contexts

Many problems arise because we neglect to zoom out from the problem and examine the larger context.

For example, long-term investments are often based on an “investment thesis.” This thesis might be based on trends in the market, consumer demands, brand recognition, dominant market share, strength in innovation, or a combination of factors. But sometimes the assumptions you base your thesis on are wrong.

So if you’re facing a problem at home or work, examine your assumptions.

If sales are down, for example, instead of revisiting your sales strategy investigate the context of your overall industry:

• Has your industry changed?
• Is your business disconnected from your customer’s needs?
• Is your product or service becoming obsolete?

We can often find creative solutions to our problems by shifting the context.

6 – Take a 30,000-Foot View

Often, when we’re stuck in a problem, it’s because we’re “missing the forest for the trees.”

Zoom out and take a “30,000-foot view” of the situation. See your problem from above with a detached, neutral mindset. Take an expansive viewpoint before narrowing in on the specific problem.

This problem-solving technique is another variation of changing the context.

Sometimes you’ll find this to be a powerful creative problem-solving technique where the right solution spontaneously presents itself. (You’ll think to yourself: Why didn’t I see this before? )

7 – Walk Away

Most often, the best problem-solving technique is to stop trying to solve it —and walk away.

Yet, our minds often don’t like this technique. The mind likes to be in control. And walking away means letting go of control.

I spent five years researching creative geniuses trying to better understand the source of inspiration for a book I was writing years ago. 6 Scott Jeffrey, Creativity Revealed: Discovering the Source of Inspiration , 2008.

In studying dozens of creative geniuses, from Mozart to William Blake, a clear pattern emerged.

Creative geniuses know when to walk away from the problems they are facing. They instinctively access what can be called the Wanderer archetype.

More recent studies show that deliberate “mind-wandering” supports creativity. 7 Henriksen D, Richardson C, Shack K. Mindfulness and creativity: Implications for thinking and learning. Think Skills Creat. 2020 Sep;37:100689. doi: 10.1016/j.tsc.2020.100689 . Epub 2020 Aug 1. PMID: 32834868; PMCID: PMC7395604. Great ideas come to use when we’re not trying. 8 Kaplan, M. Why great ideas come when you aren’t trying. Nature (2012). https://doi.org/10.1038/nature.2012.10678

Wandering and reverie are essential to the creative process because they allow us to hear our Muse. The key is knowing when to let go of trying to solve the problem. Creativity problem-solving can, in this way, become an effortless process.

8 – Ask Your Subconscious

When we’re stuck on a problem and we need a creative solution, it means our conscious mind is stuck.

It does not, however, mean that we don’t already know the answer. The creative solution is often known below our conscious awareness  in what can be termed our subconscious mind, or our unconscious.

Psychiatrist Carl Jung realized that dreams are a bridge from the wisdom of our unconscious to our conscious minds. As Jungian analyst Marie-Louise von Franz explains, 9 Fraser Boa, The Way of the Dream: Conversations on Jungian Dream Interpretation With Marie-Louise Von Franz , 1994.

Dreams are the letters of the Self that the Self writes us every night.

One of the most powerful creative problem-solving techniques is to ask your subconscious mind to solve the problem you’re facing before you go to sleep. Then, keep a journal and pen on your nightstand and when you awaken, record whatever comes to mind.

This is a powerful technique that will improve with practice. It’s used by many geniuses and inventors.

Another variation of this creative problem-solving technique that doesn’t require sleeping is to ask your inner guide. I provide a step-by-step creative technique to access your inner guide here .

9 – Mind Map Your Problem

Another way to get unstuck in solving problems is to access the visual side of our brain. In left/right hemisphere parlance, the left brain is dominated by logic, reason, and language while the right brain is dominated by images, symbols, and feelings. (I realize that the “science” behind this distinction is now questionable, however, the concept is still useful.)

Our problems arise largely in our “thinking brain” as we tend to favor our thoughts over other modes of processing information. In the language of Jung’s Psychological Types , most of us have a dominant thinking function that rules over our feelings, intuition, and sensing functions.

Mind mapping is a powerful creative problem-solving technique that deploys visual brainstorming.

I learned about mind mapping in the 1990s from Tony Buzan’s The Mind Map Book and used this method for many years.

In the context of problem-solving, you draw the problem in the center of the page and then start ideating and connecting ideas from the center. Think of mind mapping as a visual outline.

You don’t need to be a skilled artist to use mind mapping. Nowadays, there are also numerous apps for mind mapping including Mind Meister and Miro, but I would still recommend using a blank piece of paper and some colored pencils or markers.

10 – Adopt a Beginner’s Mind

Our early “education” conditions us with what psychologists call functional fixedness where we look at problems from a familiar viewpoint.

Numerous creative problem-solving techniques we discussed above—like switching the context, changing our roles, wearing the Six Thinking Hats, and taking a 30,000-foot view—are designed to overcome functional fixedness.

Another technique is found in Zen philosophy called a Beginner’s Mind .

With a beginner’s mind, we empty our minds and forget what we think we know. In doing so, we enter a more playful, childlike state. Instead of being serious and “attacking the problem,” we can tinker and play with different ideas and scenarios without any fears of “getting it wrong.”

It can be a liberating experience. Psychologist Abraham Maslow found that self-actualizing individuals enter a state like the Beginner’s Mind where they get fully absorbed in whatever they are doing.

11 – Alter Your State of Consciousness

Another thing I noticed in my examination of artists and creative geniuses is that virtually all of them used various substances to alter their state of consciousness when  producing creative work and solving intellectual problems .

The substances vary widely including stimulants like coffee and/or cigarettes, alcohol (like absinthe), and all manner of psychedelic substances like LSD, psilocybin mushrooms, and peyote.

I’m not suggesting you should “take drugs” to solve your problems. The point is that it’s incredibly useful to alter your state of consciousness to help find creative solutions.

While using various substances is one way to accomplish this, there are many other methods like:

• Stanislav Grof’s Holotropic Breathing Technique (similar to pranayama breathing)
• The WIM Hof Method (ice cold showers)
• Brainwave entrainment programs (binaural beats and isochronic tones)
• The Silva Method (also uses brainwave entrainment)
• Kasina Mind Media System by Mindplace (light stimulation and binaural beats)

Many of these types of programs shift your brain from a beta-dominant state to an alpha-dominated state which is more conducive for creativity. See, for example, Brain Awake by iAwake Technologies.

12 – Access Your Center

Perhaps the easiest and safest way of altering your state of consciousness is via meditation . Studies show that people experience improved brainstorming and higher creativity after only twenty minutes of meditation—even if they’re inexperienced meditators. 10 Colzato, L.S., Szapora, A., Lippelt, D. et al.  Prior Meditation Practice Modulates Performance and Strategy Use in Convergent- and Divergent-Thinking Problems.  Mindfulness  8, 10–16 (2017). https://doi.org/10.1007/s12671-014-0352-9

When we’re stuck on a problem, or feeling confused about what we should do, we’re usually experiencing internal resistance. Different parts of us called archetypes hijack our minds and give us conflicting wants, beliefs, attitudes, and perspectives. These parts keep us from thinking clearly to find workable solutions.

As such, when you’re stuck, it helps to find your center first . It can also be highly beneficial to ground yourself on the earth . Both of these methods can help you quiet your mind chatter and shift into a more alpha-dominant brain pattern.

Getting in the habit of centering yourself before approaching a problem is perhaps the most powerful creative problem-solving technique. It can greatly assist you in taking a 30,000-foot view of our problem as well.

Creative Problem-Solving Tools

We referenced numerous problem-solving tools in the above examples including:

• Roger von Oech’s Creative Whack Pack (a deck of cards with 64 creative strategies)
• Edward de Bono’s Six Thinking Hats method
• Mind mapping (see Tony Buzan’s How to Mind Map or research online)
• Brainwave entrainment (download free samples on iAwake or try your luck online)
• All of the mind-altering methods under “Alter Your State of Consciousness”

If you’re looking for problem-solving tools for a business/group context, in addition to the Six Thinking Hats, you might also try:

SWOT Analysis

Brainwriting.

Let’s have a quick look at each of these tools.

SWOT analysis is an excellent tool for business owners to help them understand their competitive landscape and make important business decisions. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. SWOT analysis is a practical strategic planning tool for businesses and it can be an effective problem-solving tool for your business.

Five Whys sometimes helps identify the root cause of the problem when it’s not clearly understood. You start by stating the problem as you understand it. Then you ask, “Why?” (For example, why is this occurring? ) As the tool’s name implies, you ask Why questions five times in total.

Brainwriting is a form of brainstorming where individuals generate ideas on their own before meeting to discuss them as a group. For a host of psychological reasons, this is often a superior way of approaching problem-solving in the workplace. Combining brainwriting with the Six Thinking Hats method can be even more powerful.

Using These Creative Problem-Solving Tools

All of the techniques and tools above represent creative problem-solving methods.

These examples illustrate that there are numerous pathways to get the answers we seek.

Some pathways, however, are more effective than others. The key is to experiment with various methods to uncover which ones work best for you .

Different methods will be more effective in different contexts.

Here, wisdom and intuition come into play. Over time, your connection with your inner guide improves and creative problem-solving becomes a more spontaneous process.

Recap: Creative Problem-Solving Techniques

Creative problem-solving is a skill based on the development of divergent thinking combined with altering our state of consciousness.

Due to our early conditioning, our “normal” waking state of consciousness is often filled with biases, limitations, blind spots, and negativity. This causes us to perceive problems rigidly.

When we get “stuck” it’s because our minds are fixed on a limited number of options.

To get “unstuck,” we just need to alter our state of consciousness and examine our problems from various perspectives, which is what the above creative problem-solving techniques are designed to do.

The more you play with these techniques, the more they become second nature to you.

You may find that each technique begins to play off the other. Then, the art and subtleties of the discovery process begin to emerge.

Enjoy solving your next problem!

How to Access Your Imagination

Peak Experiences: A Complete Guide  

How to Restore Your Circadian Rhythm

About the Author

Scott Jeffrey is the founder of CEOsage, a self-leadership resource publishing in-depth guides read by millions of self-actualizing individuals. He writes about self-development, practical psychology, Eastern philosophy, and integrated practices. For 25 years, Scott was a business coach to high-performing entrepreneurs, CEOs, and best-selling authors. He's the author of four books including Creativity Revealed .

Learn more >

Some great ideas here. I am particularly intrigued by the "walk away" idea fulfilling the wanderer archetype. While counter intuitive, in my experience, walking away lets my mind develop subconcious connections that are sometimes the best. Sort of like letting my brain do the work instead of me! Bravo!

Todd Alexander

Thanks for your comments, Todd. It seems as though he need to train and remind ourselves to "walk away" because the mind thinks it can push its way through the problem.

How many times does it take for us to "absolutely know" that answers answer themselves when we take a break from forceful problem-solving and walk into the creative nature zone?! ;) The solution presents itself when we let go.

Great Post, Scott!

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35 problem-solving techniques and methods for solving complex problems

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All teams and organizations encounter challenges as they grow. There are problems that might occur for teams when it comes to miscommunication or resolving business-critical issues . You may face challenges around growth , design , user engagement, and even team culture and happiness. In short, problem-solving techniques should be part of every team’s skillset.

Problem-solving methods are primarily designed to help a group or team through a process of first identifying problems and challenges , ideating possible solutions , and then evaluating the most suitable .

Finding effective solutions to complex problems isn’t easy, but by using the right process and techniques, you can help your team be more efficient in the process.

So how do you develop strategies that are engaging, and empower your team to solve problems effectively?

In this blog post, we share a series of problem-solving tools you can use in your next workshop or team meeting. You’ll also find some tips for facilitating the process and how to enable others to solve complex problems.

Let’s get started! 

How do you identify problems?

How do you identify the right solution.

• Tips for more effective problem-solving

Complete problem-solving methods

• Problem-solving techniques to identify and analyze problems
• Problem-solving techniques for developing solutions

Problem-solving warm-up activities

Closing activities for a problem-solving process.

Before you can move towards finding the right solution for a given problem, you first need to identify and define the problem you wish to solve. 

Here, you want to clearly articulate what the problem is and allow your group to do the same. Remember that everyone in a group is likely to have differing perspectives and alignment is necessary in order to help the group move forward. 

Identifying a problem accurately also requires that all members of a group are able to contribute their views in an open and safe manner. It can be scary for people to stand up and contribute, especially if the problems or challenges are emotive or personal in nature. Be sure to try and create a psychologically safe space for these kinds of discussions.

Remember that problem analysis and further discussion are also important. Not taking the time to fully analyze and discuss a challenge can result in the development of solutions that are not fit for purpose or do not address the underlying issue.

Successfully identifying and then analyzing a problem means facilitating a group through activities designed to help them clearly and honestly articulate their thoughts and produce usable insight.

With this data, you might then produce a problem statement that clearly describes the problem you wish to be addressed and also state the goal of any process you undertake to tackle this issue.  

Finding solutions is the end goal of any process. Complex organizational challenges can only be solved with an appropriate solution but discovering them requires using the right problem-solving tool.

After you’ve explored a problem and discussed ideas, you need to help a team discuss and choose the right solution. Consensus tools and methods such as those below help a group explore possible solutions before then voting for the best. They’re a great way to tap into the collective intelligence of the group for great results!

Remember that the process is often iterative. Great problem solvers often roadtest a viable solution in a measured way to see what works too. While you might not get the right solution on your first try, the methods below help teams land on the most likely to succeed solution while also holding space for improvement.

Every effective problem solving process begins with an agenda . A well-structured workshop is one of the best methods for successfully guiding a group from exploring a problem to implementing a solution.

In SessionLab, it’s easy to go from an idea to a complete agenda . Start by dragging and dropping your core problem solving activities into place . Add timings, breaks and necessary materials before sharing your agenda with your colleagues.

The resulting agenda will be your guide to an effective and productive problem solving session that will also help you stay organized on the day!

Tips for more effective problem solving

Problem-solving activities are only one part of the puzzle. While a great method can help unlock your team’s ability to solve problems, without a thoughtful approach and strong facilitation the solutions may not be fit for purpose.

Let’s take a look at some problem-solving tips you can apply to any process to help it be a success!

Clearly define the problem

Jumping straight to solutions can be tempting, though without first clearly articulating a problem, the solution might not be the right one. Many of the problem-solving activities below include sections where the problem is explored and clearly defined before moving on.

This is a vital part of the problem-solving process and taking the time to fully define an issue can save time and effort later. A clear definition helps identify irrelevant information and it also ensures that your team sets off on the right track.

Don’t jump to conclusions

It’s easy for groups to exhibit cognitive bias or have preconceived ideas about both problems and potential solutions. Be sure to back up any problem statements or potential solutions with facts, research, and adequate forethought.

The best techniques ask participants to be methodical and challenge preconceived notions. Make sure you give the group enough time and space to collect relevant information and consider the problem in a new way. By approaching the process with a clear, rational mindset, you’ll often find that better solutions are more forthcoming.  

Try different approaches  

Problems come in all shapes and sizes and so too should the methods you use to solve them. If you find that one approach isn’t yielding results and your team isn’t finding different solutions, try mixing it up. You’ll be surprised at how using a new creative activity can unblock your team and generate great solutions.

Don’t take it personally 

Depending on the nature of your team or organizational problems, it’s easy for conversations to get heated. While it’s good for participants to be engaged in the discussions, ensure that emotions don’t run too high and that blame isn’t thrown around while finding solutions.

You’re all in it together, and even if your team or area is seeing problems, that isn’t necessarily a disparagement of you personally. Using facilitation skills to manage group dynamics is one effective method of helping conversations be more constructive.

Get the right people in the room

Your problem-solving method is often only as effective as the group using it. Getting the right people on the job and managing the number of people present is important too!

If the group is too small, you may not get enough different perspectives to effectively solve a problem. If the group is too large, you can go round and round during the ideation stages.

Creating the right group makeup is also important in ensuring you have the necessary expertise and skillset to both identify and follow up on potential solutions. Carefully consider who to include at each stage to help ensure your problem-solving method is followed and positioned for success.

Document everything

The best solutions can take refinement, iteration, and reflection to come out. Get into a habit of documenting your process in order to keep all the learnings from the session and to allow ideas to mature and develop. Many of the methods below involve the creation of documents or shared resources. Be sure to keep and share these so everyone can benefit from the work done!

Bring a facilitator 

Facilitation is all about making group processes easier. With a subject as potentially emotive and important as problem-solving, having an impartial third party in the form of a facilitator can make all the difference in finding great solutions and keeping the process moving. Consider bringing a facilitator to your problem-solving session to get better results and generate meaningful solutions!

Develop your problem-solving skills

It takes time and practice to be an effective problem solver. While some roles or participants might more naturally gravitate towards problem-solving, it can take development and planning to help everyone create better solutions.

You might develop a training program, run a problem-solving workshop or simply ask your team to practice using the techniques below. Check out our post on problem-solving skills to see how you and your group can develop the right mental process and be more resilient to issues too!

Design a great agenda

Workshops are a great format for solving problems. With the right approach, you can focus a group and help them find the solutions to their own problems. But designing a process can be time-consuming and finding the right activities can be difficult.

Check out our workshop planning guide to level-up your agenda design and start running more effective workshops. Need inspiration? Check out templates designed by expert facilitators to help you kickstart your process!

In this section, we’ll look at in-depth problem-solving methods that provide a complete end-to-end process for developing effective solutions. These will help guide your team from the discovery and definition of a problem through to delivering the right solution.

If you’re looking for an all-encompassing method or problem-solving model, these processes are a great place to start. They’ll ask your team to challenge preconceived ideas and adopt a mindset for solving problems more effectively.

• Six Thinking Hats
• Lightning Decision Jam
• Problem Definition Process
• Discovery & Action Dialogue

Design Sprint 2.0

• Open Space Technology

1. Six Thinking Hats

Individual approaches to solving a problem can be very different based on what team or role an individual holds. It can be easy for existing biases or perspectives to find their way into the mix, or for internal politics to direct a conversation.

Six Thinking Hats is a classic method for identifying the problems that need to be solved and enables your team to consider them from different angles, whether that is by focusing on facts and data, creative solutions, or by considering why a particular solution might not work.

Like all problem-solving frameworks, Six Thinking Hats is effective at helping teams remove roadblocks from a conversation or discussion and come to terms with all the aspects necessary to solve complex problems.

2. Lightning Decision Jam

Featured courtesy of Jonathan Courtney of AJ&Smart Berlin, Lightning Decision Jam is one of those strategies that should be in every facilitation toolbox. Exploring problems and finding solutions is often creative in nature, though as with any creative process, there is the potential to lose focus and get lost.

Unstructured discussions might get you there in the end, but it’s much more effective to use a method that creates a clear process and team focus.

In Lightning Decision Jam, participants are invited to begin by writing challenges, concerns, or mistakes on post-its without discussing them before then being invited by the moderator to present them to the group.

From there, the team vote on which problems to solve and are guided through steps that will allow them to reframe those problems, create solutions and then decide what to execute on. 

By deciding the problems that need to be solved as a team before moving on, this group process is great for ensuring the whole team is aligned and can take ownership over the next stages. 

Lightning Decision Jam (LDJ)   #action   #decision making   #problem solving   #issue analysis   #innovation   #design   #remote-friendly   The problem with anything that requires creative thinking is that it’s easy to get lost—lose focus and fall into the trap of having useless, open-ended, unstructured discussions. Here’s the most effective solution I’ve found: Replace all open, unstructured discussion with a clear process. What to use this exercise for: Anything which requires a group of people to make decisions, solve problems or discuss challenges. It’s always good to frame an LDJ session with a broad topic, here are some examples: The conversion flow of our checkout Our internal design process How we organise events Keeping up with our competition Improving sales flow

3. Problem Definition Process

While problems can be complex, the problem-solving methods you use to identify and solve those problems can often be simple in design. 

By taking the time to truly identify and define a problem before asking the group to reframe the challenge as an opportunity, this method is a great way to enable change.

Begin by identifying a focus question and exploring the ways in which it manifests before splitting into five teams who will each consider the problem using a different method: escape, reversal, exaggeration, distortion or wishful. Teams develop a problem objective and create ideas in line with their method before then feeding them back to the group.

This method is great for enabling in-depth discussions while also creating space for finding creative solutions too!

Problem Definition   #problem solving   #idea generation   #creativity   #online   #remote-friendly   A problem solving technique to define a problem, challenge or opportunity and to generate ideas.

4. The 5 Whys 

Sometimes, a group needs to go further with their strategies and analyze the root cause at the heart of organizational issues. An RCA or root cause analysis is the process of identifying what is at the heart of business problems or recurring challenges. 

The 5 Whys is a simple and effective method of helping a group go find the root cause of any problem or challenge and conduct analysis that will deliver results. 

By beginning with the creation of a problem statement and going through five stages to refine it, The 5 Whys provides everything you need to truly discover the cause of an issue.

The 5 Whys   #hyperisland   #innovation   This simple and powerful method is useful for getting to the core of a problem or challenge. As the title suggests, the group defines a problems, then asks the question “why” five times, often using the resulting explanation as a starting point for creative problem solving.

5. World Cafe

World Cafe is a simple but powerful facilitation technique to help bigger groups to focus their energy and attention on solving complex problems.

World Cafe enables this approach by creating a relaxed atmosphere where participants are able to self-organize and explore topics relevant and important to them which are themed around a central problem-solving purpose. Create the right atmosphere by modeling your space after a cafe and after guiding the group through the method, let them take the lead!

Making problem-solving a part of your organization’s culture in the long term can be a difficult undertaking. More approachable formats like World Cafe can be especially effective in bringing people unfamiliar with workshops into the fold. 

World Cafe   #hyperisland   #innovation   #issue analysis   World Café is a simple yet powerful method, originated by Juanita Brown, for enabling meaningful conversations driven completely by participants and the topics that are relevant and important to them. Facilitators create a cafe-style space and provide simple guidelines. Participants then self-organize and explore a set of relevant topics or questions for conversation.

6. Discovery & Action Dialogue (DAD)

One of the best approaches is to create a safe space for a group to share and discover practices and behaviors that can help them find their own solutions.

With DAD, you can help a group choose which problems they wish to solve and which approaches they will take to do so. It’s great at helping remove resistance to change and can help get buy-in at every level too!

This process of enabling frontline ownership is great in ensuring follow-through and is one of the methods you will want in your toolbox as a facilitator.

Discovery & Action Dialogue (DAD)   #idea generation   #liberating structures   #action   #issue analysis   #remote-friendly   DADs make it easy for a group or community to discover practices and behaviors that enable some individuals (without access to special resources and facing the same constraints) to find better solutions than their peers to common problems. These are called positive deviant (PD) behaviors and practices. DADs make it possible for people in the group, unit, or community to discover by themselves these PD practices. DADs also create favorable conditions for stimulating participants’ creativity in spaces where they can feel safe to invent new and more effective practices. Resistance to change evaporates as participants are unleashed to choose freely which practices they will adopt or try and which problems they will tackle. DADs make it possible to achieve frontline ownership of solutions.

7. Design Sprint 2.0

Want to see how a team can solve big problems and move forward with prototyping and testing solutions in a few days? The Design Sprint 2.0 template from Jake Knapp, author of Sprint, is a complete agenda for a with proven results.

Developing the right agenda can involve difficult but necessary planning. Ensuring all the correct steps are followed can also be stressful or time-consuming depending on your level of experience.

Use this complete 4-day workshop template if you are finding there is no obvious solution to your challenge and want to focus your team around a specific problem that might require a shortcut to launching a minimum viable product or waiting for the organization-wide implementation of a solution.

8. Open space technology

Open space technology- developed by Harrison Owen – creates a space where large groups are invited to take ownership of their problem solving and lead individual sessions. Open space technology is a great format when you have a great deal of expertise and insight in the room and want to allow for different takes and approaches on a particular theme or problem you need to be solved.

Start by bringing your participants together to align around a central theme and focus their efforts. Explain the ground rules to help guide the problem-solving process and then invite members to identify any issue connecting to the central theme that they are interested in and are prepared to take responsibility for.

Once participants have decided on their approach to the core theme, they write their issue on a piece of paper, announce it to the group, pick a session time and place, and post the paper on the wall. As the wall fills up with sessions, the group is then invited to join the sessions that interest them the most and which they can contribute to, then you’re ready to begin!

Everyone joins the problem-solving group they’ve signed up to, record the discussion and if appropriate, findings can then be shared with the rest of the group afterward.

Open Space Technology   #action plan   #idea generation   #problem solving   #issue analysis   #large group   #online   #remote-friendly   Open Space is a methodology for large groups to create their agenda discerning important topics for discussion, suitable for conferences, community gatherings and whole system facilitation

Techniques to identify and analyze problems

Using a problem-solving method to help a team identify and analyze a problem can be a quick and effective addition to any workshop or meeting.

While further actions are always necessary, you can generate momentum and alignment easily, and these activities are a great place to get started.

We’ve put together this list of techniques to help you and your team with problem identification, analysis, and discussion that sets the foundation for developing effective solutions.

Let’s take a look!

• The Creativity Dice
• Fishbone Analysis
• Problem Tree
• SWOT Analysis
• Agreement-Certainty Matrix
• The Journalistic Six
• LEGO Challenge
• What, So What, Now What?
• Journalists

Individual and group perspectives are incredibly important, but what happens if people are set in their minds and need a change of perspective in order to approach a problem more effectively?

Flip It is a method we love because it is both simple to understand and run, and allows groups to understand how their perspectives and biases are formed. 

Participants in Flip It are first invited to consider concerns, issues, or problems from a perspective of fear and write them on a flip chart. Then, the group is asked to consider those same issues from a perspective of hope and flip their understanding.  

No problem and solution is free from existing bias and by changing perspectives with Flip It, you can then develop a problem solving model quickly and effectively.

Flip It!   #gamestorming   #problem solving   #action   Often, a change in a problem or situation comes simply from a change in our perspectives. Flip It! is a quick game designed to show players that perspectives are made, not born.

10. The Creativity Dice

One of the most useful problem solving skills you can teach your team is of approaching challenges with creativity, flexibility, and openness. Games like The Creativity Dice allow teams to overcome the potential hurdle of too much linear thinking and approach the process with a sense of fun and speed. 

In The Creativity Dice, participants are organized around a topic and roll a dice to determine what they will work on for a period of 3 minutes at a time. They might roll a 3 and work on investigating factual information on the chosen topic. They might roll a 1 and work on identifying the specific goals, standards, or criteria for the session.

Encouraging rapid work and iteration while asking participants to be flexible are great skills to cultivate. Having a stage for idea incubation in this game is also important. Moments of pause can help ensure the ideas that are put forward are the most suitable. 

The Creativity Dice   #creativity   #problem solving   #thiagi   #issue analysis   Too much linear thinking is hazardous to creative problem solving. To be creative, you should approach the problem (or the opportunity) from different points of view. You should leave a thought hanging in mid-air and move to another. This skipping around prevents premature closure and lets your brain incubate one line of thought while you consciously pursue another.

11. Fishbone Analysis

Organizational or team challenges are rarely simple, and it’s important to remember that one problem can be an indication of something that goes deeper and may require further consideration to be solved.

Fishbone Analysis helps groups to dig deeper and understand the origins of a problem. It’s a great example of a root cause analysis method that is simple for everyone on a team to get their head around. 

Participants in this activity are asked to annotate a diagram of a fish, first adding the problem or issue to be worked on at the head of a fish before then brainstorming the root causes of the problem and adding them as bones on the fish. 

Using abstractions such as a diagram of a fish can really help a team break out of their regular thinking and develop a creative approach.

Fishbone Analysis   #problem solving   ##root cause analysis   #decision making   #online facilitation   A process to help identify and understand the origins of problems, issues or observations.

12. Problem Tree 

Encouraging visual thinking can be an essential part of many strategies. By simply reframing and clarifying problems, a group can move towards developing a problem solving model that works for them. 

In Problem Tree, groups are asked to first brainstorm a list of problems – these can be design problems, team problems or larger business problems – and then organize them into a hierarchy. The hierarchy could be from most important to least important or abstract to practical, though the key thing with problem solving games that involve this aspect is that your group has some way of managing and sorting all the issues that are raised.

Once you have a list of problems that need to be solved and have organized them accordingly, you’re then well-positioned for the next problem solving steps.

Problem tree   #define intentions   #create   #design   #issue analysis   A problem tree is a tool to clarify the hierarchy of problems addressed by the team within a design project; it represents high level problems or related sublevel problems.

13. SWOT Analysis

Chances are you’ve heard of the SWOT Analysis before. This problem-solving method focuses on identifying strengths, weaknesses, opportunities, and threats is a tried and tested method for both individuals and teams.

Start by creating a desired end state or outcome and bare this in mind – any process solving model is made more effective by knowing what you are moving towards. Create a quadrant made up of the four categories of a SWOT analysis and ask participants to generate ideas based on each of those quadrants.

Once you have those ideas assembled in their quadrants, cluster them together based on their affinity with other ideas. These clusters are then used to facilitate group conversations and move things forward. 

SWOT analysis   #gamestorming   #problem solving   #action   #meeting facilitation   The SWOT Analysis is a long-standing technique of looking at what we have, with respect to the desired end state, as well as what we could improve on. It gives us an opportunity to gauge approaching opportunities and dangers, and assess the seriousness of the conditions that affect our future. When we understand those conditions, we can influence what comes next.

14. Agreement-Certainty Matrix

Not every problem-solving approach is right for every challenge, and deciding on the right method for the challenge at hand is a key part of being an effective team.

The Agreement Certainty matrix helps teams align on the nature of the challenges facing them. By sorting problems from simple to chaotic, your team can understand what methods are suitable for each problem and what they can do to ensure effective results. 

If you are already using Liberating Structures techniques as part of your problem-solving strategy, the Agreement-Certainty Matrix can be an invaluable addition to your process. We’ve found it particularly if you are having issues with recurring problems in your organization and want to go deeper in understanding the root cause. 

Agreement-Certainty Matrix   #issue analysis   #liberating structures   #problem solving   You can help individuals or groups avoid the frequent mistake of trying to solve a problem with methods that are not adapted to the nature of their challenge. The combination of two questions makes it possible to easily sort challenges into four categories: simple, complicated, complex , and chaotic .  A problem is simple when it can be solved reliably with practices that are easy to duplicate.  It is complicated when experts are required to devise a sophisticated solution that will yield the desired results predictably.  A problem is complex when there are several valid ways to proceed but outcomes are not predictable in detail.  Chaotic is when the context is too turbulent to identify a path forward.  A loose analogy may be used to describe these differences: simple is like following a recipe, complicated like sending a rocket to the moon, complex like raising a child, and chaotic is like the game “Pin the Tail on the Donkey.”  The Liberating Structures Matching Matrix in Chapter 5 can be used as the first step to clarify the nature of a challenge and avoid the mismatches between problems and solutions that are frequently at the root of chronic, recurring problems.

Organizing and charting a team’s progress can be important in ensuring its success. SQUID (Sequential Question and Insight Diagram) is a great model that allows a team to effectively switch between giving questions and answers and develop the skills they need to stay on track throughout the process. 

Begin with two different colored sticky notes – one for questions and one for answers – and with your central topic (the head of the squid) on the board. Ask the group to first come up with a series of questions connected to their best guess of how to approach the topic. Ask the group to come up with answers to those questions, fix them to the board and connect them with a line. After some discussion, go back to question mode by responding to the generated answers or other points on the board.

It’s rewarding to see a diagram grow throughout the exercise, and a completed SQUID can provide a visual resource for future effort and as an example for other teams.

SQUID   #gamestorming   #project planning   #issue analysis   #problem solving   When exploring an information space, it’s important for a group to know where they are at any given time. By using SQUID, a group charts out the territory as they go and can navigate accordingly. SQUID stands for Sequential Question and Insight Diagram.

16. Speed Boat

To continue with our nautical theme, Speed Boat is a short and sweet activity that can help a team quickly identify what employees, clients or service users might have a problem with and analyze what might be standing in the way of achieving a solution.

Methods that allow for a group to make observations, have insights and obtain those eureka moments quickly are invaluable when trying to solve complex problems.

In Speed Boat, the approach is to first consider what anchors and challenges might be holding an organization (or boat) back. Bonus points if you are able to identify any sharks in the water and develop ideas that can also deal with competitors!   

Speed Boat   #gamestorming   #problem solving   #action   Speedboat is a short and sweet way to identify what your employees or clients don’t like about your product/service or what’s standing in the way of a desired goal.

17. The Journalistic Six

Some of the most effective ways of solving problems is by encouraging teams to be more inclusive and diverse in their thinking.

Based on the six key questions journalism students are taught to answer in articles and news stories, The Journalistic Six helps create teams to see the whole picture. By using who, what, when, where, why, and how to facilitate the conversation and encourage creative thinking, your team can make sure that the problem identification and problem analysis stages of the are covered exhaustively and thoughtfully. Reporter’s notebook and dictaphone optional.

The Journalistic Six – Who What When Where Why How   #idea generation   #issue analysis   #problem solving   #online   #creative thinking   #remote-friendly   A questioning method for generating, explaining, investigating ideas.

18. LEGO Challenge

Now for an activity that is a little out of the (toy) box. LEGO Serious Play is a facilitation methodology that can be used to improve creative thinking and problem-solving skills. 

The LEGO Challenge includes giving each member of the team an assignment that is hidden from the rest of the group while they create a structure without speaking.

What the LEGO challenge brings to the table is a fun working example of working with stakeholders who might not be on the same page to solve problems. Also, it’s LEGO! Who doesn’t love LEGO! 

LEGO Challenge   #hyperisland   #team   A team-building activity in which groups must work together to build a structure out of LEGO, but each individual has a secret “assignment” which makes the collaborative process more challenging. It emphasizes group communication, leadership dynamics, conflict, cooperation, patience and problem solving strategy.

19. What, So What, Now What?

If not carefully managed, the problem identification and problem analysis stages of the problem-solving process can actually create more problems and misunderstandings.

The What, So What, Now What? problem-solving activity is designed to help collect insights and move forward while also eliminating the possibility of disagreement when it comes to identifying, clarifying, and analyzing organizational or work problems. 

Facilitation is all about bringing groups together so that might work on a shared goal and the best problem-solving strategies ensure that teams are aligned in purpose, if not initially in opinion or insight.

Throughout the three steps of this game, you give everyone on a team to reflect on a problem by asking what happened, why it is important, and what actions should then be taken. 

This can be a great activity for bringing our individual perceptions about a problem or challenge and contextualizing it in a larger group setting. This is one of the most important problem-solving skills you can bring to your organization.

W³ – What, So What, Now What?   #issue analysis   #innovation   #liberating structures   You can help groups reflect on a shared experience in a way that builds understanding and spurs coordinated action while avoiding unproductive conflict. It is possible for every voice to be heard while simultaneously sifting for insights and shaping new direction. Progressing in stages makes this practical—from collecting facts about What Happened to making sense of these facts with So What and finally to what actions logically follow with Now What . The shared progression eliminates most of the misunderstandings that otherwise fuel disagreements about what to do. Voila!

20. Journalists  

Problem analysis can be one of the most important and decisive stages of all problem-solving tools. Sometimes, a team can become bogged down in the details and are unable to move forward.

Journalists is an activity that can avoid a group from getting stuck in the problem identification or problem analysis stages of the process.

In Journalists, the group is invited to draft the front page of a fictional newspaper and figure out what stories deserve to be on the cover and what headlines those stories will have. By reframing how your problems and challenges are approached, you can help a team move productively through the process and be better prepared for the steps to follow.

Journalists   #vision   #big picture   #issue analysis   #remote-friendly   This is an exercise to use when the group gets stuck in details and struggles to see the big picture. Also good for defining a vision.

Problem-solving techniques for developing solutions 

The success of any problem-solving process can be measured by the solutions it produces. After you’ve defined the issue, explored existing ideas, and ideated, it’s time to narrow down to the correct solution.

Use these problem-solving techniques when you want to help your team find consensus, compare possible solutions, and move towards taking action on a particular problem.

• Improved Solutions
• Four-Step Sketch
• 15% Solutions
• How-Now-Wow matrix
• Impact Effort Matrix

21. Mindspin  

Brainstorming is part of the bread and butter of the problem-solving process and all problem-solving strategies benefit from getting ideas out and challenging a team to generate solutions quickly. 

With Mindspin, participants are encouraged not only to generate ideas but to do so under time constraints and by slamming down cards and passing them on. By doing multiple rounds, your team can begin with a free generation of possible solutions before moving on to developing those solutions and encouraging further ideation. 

This is one of our favorite problem-solving activities and can be great for keeping the energy up throughout the workshop. Remember the importance of helping people become engaged in the process – energizing problem-solving techniques like Mindspin can help ensure your team stays engaged and happy, even when the problems they’re coming together to solve are complex. 

MindSpin   #teampedia   #idea generation   #problem solving   #action   A fast and loud method to enhance brainstorming within a team. Since this activity has more than round ideas that are repetitive can be ruled out leaving more creative and innovative answers to the challenge.

22. Improved Solutions

After a team has successfully identified a problem and come up with a few solutions, it can be tempting to call the work of the problem-solving process complete. That said, the first solution is not necessarily the best, and by including a further review and reflection activity into your problem-solving model, you can ensure your group reaches the best possible result. 

One of a number of problem-solving games from Thiagi Group, Improved Solutions helps you go the extra mile and develop suggested solutions with close consideration and peer review. By supporting the discussion of several problems at once and by shifting team roles throughout, this problem-solving technique is a dynamic way of finding the best solution. 

Improved Solutions   #creativity   #thiagi   #problem solving   #action   #team   You can improve any solution by objectively reviewing its strengths and weaknesses and making suitable adjustments. In this creativity framegame, you improve the solutions to several problems. To maintain objective detachment, you deal with a different problem during each of six rounds and assume different roles (problem owner, consultant, basher, booster, enhancer, and evaluator) during each round. At the conclusion of the activity, each player ends up with two solutions to her problem.

23. Four Step Sketch

Creative thinking and visual ideation does not need to be confined to the opening stages of your problem-solving strategies. Exercises that include sketching and prototyping on paper can be effective at the solution finding and development stage of the process, and can be great for keeping a team engaged. 

By going from simple notes to a crazy 8s round that involves rapidly sketching 8 variations on their ideas before then producing a final solution sketch, the group is able to iterate quickly and visually. Problem-solving techniques like Four-Step Sketch are great if you have a group of different thinkers and want to change things up from a more textual or discussion-based approach.

Four-Step Sketch   #design sprint   #innovation   #idea generation   #remote-friendly   The four-step sketch is an exercise that helps people to create well-formed concepts through a structured process that includes: Review key information Start design work on paper,  Consider multiple variations , Create a detailed solution . This exercise is preceded by a set of other activities allowing the group to clarify the challenge they want to solve. See how the Four Step Sketch exercise fits into a Design Sprint

24. 15% Solutions

Some problems are simpler than others and with the right problem-solving activities, you can empower people to take immediate actions that can help create organizational change. 

Part of the liberating structures toolkit, 15% solutions is a problem-solving technique that focuses on finding and implementing solutions quickly. A process of iterating and making small changes quickly can help generate momentum and an appetite for solving complex problems.

Problem-solving strategies can live and die on whether people are onboard. Getting some quick wins is a great way of getting people behind the process.   

It can be extremely empowering for a team to realize that problem-solving techniques can be deployed quickly and easily and delineate between things they can positively impact and those things they cannot change. 

15% Solutions   #action   #liberating structures   #remote-friendly   You can reveal the actions, however small, that everyone can do immediately. At a minimum, these will create momentum, and that may make a BIG difference.  15% Solutions show that there is no reason to wait around, feel powerless, or fearful. They help people pick it up a level. They get individuals and the group to focus on what is within their discretion instead of what they cannot change.  With a very simple question, you can flip the conversation to what can be done and find solutions to big problems that are often distributed widely in places not known in advance. Shifting a few grains of sand may trigger a landslide and change the whole landscape.

25. How-Now-Wow Matrix

The problem-solving process is often creative, as complex problems usually require a change of thinking and creative response in order to find the best solutions. While it’s common for the first stages to encourage creative thinking, groups can often gravitate to familiar solutions when it comes to the end of the process. 

When selecting solutions, you don’t want to lose your creative energy! The How-Now-Wow Matrix from Gamestorming is a great problem-solving activity that enables a group to stay creative and think out of the box when it comes to selecting the right solution for a given problem.

Problem-solving techniques that encourage creative thinking and the ideation and selection of new solutions can be the most effective in organisational change. Give the How-Now-Wow Matrix a go, and not just for how pleasant it is to say out loud. 

How-Now-Wow Matrix   #gamestorming   #idea generation   #remote-friendly   When people want to develop new ideas, they most often think out of the box in the brainstorming or divergent phase. However, when it comes to convergence, people often end up picking ideas that are most familiar to them. This is called a ‘creative paradox’ or a ‘creadox’. The How-Now-Wow matrix is an idea selection tool that breaks the creadox by forcing people to weigh each idea on 2 parameters.

26. Impact and Effort Matrix

All problem-solving techniques hope to not only find solutions to a given problem or challenge but to find the best solution. When it comes to finding a solution, groups are invited to put on their decision-making hats and really think about how a proposed idea would work in practice. 

The Impact and Effort Matrix is one of the problem-solving techniques that fall into this camp, empowering participants to first generate ideas and then categorize them into a 2×2 matrix based on impact and effort.

Activities that invite critical thinking while remaining simple are invaluable. Use the Impact and Effort Matrix to move from ideation and towards evaluating potential solutions before then committing to them. 

Impact and Effort Matrix   #gamestorming   #decision making   #action   #remote-friendly   In this decision-making exercise, possible actions are mapped based on two factors: effort required to implement and potential impact. Categorizing ideas along these lines is a useful technique in decision making, as it obliges contributors to balance and evaluate suggested actions before committing to them.

27. Dotmocracy

If you’ve followed each of the problem-solving steps with your group successfully, you should move towards the end of your process with heaps of possible solutions developed with a specific problem in mind. But how do you help a group go from ideation to putting a solution into action? 

Dotmocracy – or Dot Voting -is a tried and tested method of helping a team in the problem-solving process make decisions and put actions in place with a degree of oversight and consensus. 

One of the problem-solving techniques that should be in every facilitator’s toolbox, Dot Voting is fast and effective and can help identify the most popular and best solutions and help bring a group to a decision effectively. 

Dotmocracy   #action   #decision making   #group prioritization   #hyperisland   #remote-friendly   Dotmocracy is a simple method for group prioritization or decision-making. It is not an activity on its own, but a method to use in processes where prioritization or decision-making is the aim. The method supports a group to quickly see which options are most popular or relevant. The options or ideas are written on post-its and stuck up on a wall for the whole group to see. Each person votes for the options they think are the strongest, and that information is used to inform a decision.

All facilitators know that warm-ups and icebreakers are useful for any workshop or group process. Problem-solving workshops are no different.

Use these problem-solving techniques to warm up a group and prepare them for the rest of the process. Activating your group by tapping into some of the top problem-solving skills can be one of the best ways to see great outcomes from your session.

• Check-in/Check-out
• Doodling Together
• Show and Tell
• Constellations
• Draw a Tree

28. Check-in / Check-out

Solid processes are planned from beginning to end, and the best facilitators know that setting the tone and establishing a safe, open environment can be integral to a successful problem-solving process.

Check-in / Check-out is a great way to begin and/or bookend a problem-solving workshop. Checking in to a session emphasizes that everyone will be seen, heard, and expected to contribute. 

If you are running a series of meetings, setting a consistent pattern of checking in and checking out can really help your team get into a groove. We recommend this opening-closing activity for small to medium-sized groups though it can work with large groups if they’re disciplined!

Check-in / Check-out   #team   #opening   #closing   #hyperisland   #remote-friendly   Either checking-in or checking-out is a simple way for a team to open or close a process, symbolically and in a collaborative way. Checking-in/out invites each member in a group to be present, seen and heard, and to express a reflection or a feeling. Checking-in emphasizes presence, focus and group commitment; checking-out emphasizes reflection and symbolic closure.

29. Doodling Together  

Thinking creatively and not being afraid to make suggestions are important problem-solving skills for any group or team, and warming up by encouraging these behaviors is a great way to start. 

Doodling Together is one of our favorite creative ice breaker games – it’s quick, effective, and fun and can make all following problem-solving steps easier by encouraging a group to collaborate visually. By passing cards and adding additional items as they go, the workshop group gets into a groove of co-creation and idea development that is crucial to finding solutions to problems. 

Doodling Together   #collaboration   #creativity   #teamwork   #fun   #team   #visual methods   #energiser   #icebreaker   #remote-friendly   Create wild, weird and often funny postcards together & establish a group’s creative confidence.

30. Show and Tell

You might remember some version of Show and Tell from being a kid in school and it’s a great problem-solving activity to kick off a session.

Asking participants to prepare a little something before a workshop by bringing an object for show and tell can help them warm up before the session has even begun! Games that include a physical object can also help encourage early engagement before moving onto more big-picture thinking.

By asking your participants to tell stories about why they chose to bring a particular item to the group, you can help teams see things from new perspectives and see both differences and similarities in the way they approach a topic. Great groundwork for approaching a problem-solving process as a team! 

Show and Tell   #gamestorming   #action   #opening   #meeting facilitation   Show and Tell taps into the power of metaphors to reveal players’ underlying assumptions and associations around a topic The aim of the game is to get a deeper understanding of stakeholders’ perspectives on anything—a new project, an organizational restructuring, a shift in the company’s vision or team dynamic.

31. Constellations

Who doesn’t love stars? Constellations is a great warm-up activity for any workshop as it gets people up off their feet, energized, and ready to engage in new ways with established topics. It’s also great for showing existing beliefs, biases, and patterns that can come into play as part of your session.

Using warm-up games that help build trust and connection while also allowing for non-verbal responses can be great for easing people into the problem-solving process and encouraging engagement from everyone in the group. Constellations is great in large spaces that allow for movement and is definitely a practical exercise to allow the group to see patterns that are otherwise invisible. 

Constellations   #trust   #connection   #opening   #coaching   #patterns   #system   Individuals express their response to a statement or idea by standing closer or further from a central object. Used with teams to reveal system, hidden patterns, perspectives.

32. Draw a Tree

Problem-solving games that help raise group awareness through a central, unifying metaphor can be effective ways to warm-up a group in any problem-solving model.

Draw a Tree is a simple warm-up activity you can use in any group and which can provide a quick jolt of energy. Start by asking your participants to draw a tree in just 45 seconds – they can choose whether it will be abstract or realistic. 

Once the timer is up, ask the group how many people included the roots of the tree and use this as a means to discuss how we can ignore important parts of any system simply because they are not visible.

All problem-solving strategies are made more effective by thinking of problems critically and by exposing things that may not normally come to light. Warm-up games like Draw a Tree are great in that they quickly demonstrate some key problem-solving skills in an accessible and effective way.

Draw a Tree   #thiagi   #opening   #perspectives   #remote-friendly   With this game you can raise awarness about being more mindful, and aware of the environment we live in.

Each step of the problem-solving workshop benefits from an intelligent deployment of activities, games, and techniques. Bringing your session to an effective close helps ensure that solutions are followed through on and that you also celebrate what has been achieved.

Here are some problem-solving activities you can use to effectively close a workshop or meeting and ensure the great work you’ve done can continue afterward.

• One Breath Feedback
• Who What When Matrix
• Response Cards

How do I conclude a problem-solving process?

All good things must come to an end. With the bulk of the work done, it can be tempting to conclude your workshop swiftly and without a moment to debrief and align. This can be problematic in that it doesn’t allow your team to fully process the results or reflect on the process.

At the end of an effective session, your team will have gone through a process that, while productive, can be exhausting. It’s important to give your group a moment to take a breath, ensure that they are clear on future actions, and provide short feedback before leaving the space. 

The primary purpose of any problem-solving method is to generate solutions and then implement them. Be sure to take the opportunity to ensure everyone is aligned and ready to effectively implement the solutions you produced in the workshop.

Remember that every process can be improved and by giving a short moment to collect feedback in the session, you can further refine your problem-solving methods and see further success in the future too.

33. One Breath Feedback

Maintaining attention and focus during the closing stages of a problem-solving workshop can be tricky and so being concise when giving feedback can be important. It’s easy to incur “death by feedback” should some team members go on for too long sharing their perspectives in a quick feedback round. 

One Breath Feedback is a great closing activity for workshops. You give everyone an opportunity to provide feedback on what they’ve done but only in the space of a single breath. This keeps feedback short and to the point and means that everyone is encouraged to provide the most important piece of feedback to them. 

One breath feedback   #closing   #feedback   #action   This is a feedback round in just one breath that excels in maintaining attention: each participants is able to speak during just one breath … for most people that’s around 20 to 25 seconds … unless of course you’ve been a deep sea diver in which case you’ll be able to do it for longer.

34. Who What When Matrix 

Matrices feature as part of many effective problem-solving strategies and with good reason. They are easily recognizable, simple to use, and generate results.

The Who What When Matrix is a great tool to use when closing your problem-solving session by attributing a who, what and when to the actions and solutions you have decided upon. The resulting matrix is a simple, easy-to-follow way of ensuring your team can move forward. 

Great solutions can’t be enacted without action and ownership. Your problem-solving process should include a stage for allocating tasks to individuals or teams and creating a realistic timeframe for those solutions to be implemented or checked out. Use this method to keep the solution implementation process clear and simple for all involved. 

Who/What/When Matrix   #gamestorming   #action   #project planning   With Who/What/When matrix, you can connect people with clear actions they have defined and have committed to.

35. Response cards

Group discussion can comprise the bulk of most problem-solving activities and by the end of the process, you might find that your team is talked out! 

Providing a means for your team to give feedback with short written notes can ensure everyone is head and can contribute without the need to stand up and talk. Depending on the needs of the group, giving an alternative can help ensure everyone can contribute to your problem-solving model in the way that makes the most sense for them.

Response Cards is a great way to close a workshop if you are looking for a gentle warm-down and want to get some swift discussion around some of the feedback that is raised. 

Response Cards   #debriefing   #closing   #structured sharing   #questions and answers   #thiagi   #action   It can be hard to involve everyone during a closing of a session. Some might stay in the background or get unheard because of louder participants. However, with the use of Response Cards, everyone will be involved in providing feedback or clarify questions at the end of a session.

Save time and effort discovering the right solutions

A structured problem solving process is a surefire way of solving tough problems, discovering creative solutions and driving organizational change. But how can you design for successful outcomes?

With SessionLab, it’s easy to design engaging workshops that deliver results. Drag, drop and reorder blocks  to build your agenda. When you make changes or update your agenda, your session  timing   adjusts automatically , saving you time on manual adjustments.

Collaborating with stakeholders or clients? Share your agenda with a single click and collaborate in real-time. No more sending documents back and forth over email.

Explore  how to use SessionLab  to design effective problem solving workshops or  watch this five minute video  to see the planner in action!

Over to you

The problem-solving process can often be as complicated and multifaceted as the problems they are set-up to solve. With the right problem-solving techniques and a mix of creative exercises designed to guide discussion and generate purposeful ideas, we hope we’ve given you the tools to find the best solutions as simply and easily as possible.

Is there a problem-solving technique that you are missing here? Do you have a favorite activity or method you use when facilitating? Let us know in the comments below, we’d love to hear from you! 

thank you very much for these excellent techniques

Certainly wonderful article, very detailed. Shared!

Your list of techniques for problem solving can be helpfully extended by adding TRIZ to the list of techniques. TRIZ has 40 problem solving techniques derived from methods inventros and patent holders used to get new patents. About 10-12 are general approaches. many organization sponsor classes in TRIZ that are used to solve business problems or general organiztational problems. You can take a look at TRIZ and dwonload a free internet booklet to see if you feel it shound be included per your selection process.

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A Better Framework for Solving Tough Problems

Start with trust and end with speed.

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When it comes to solving complicated problems, the default for many organizational leaders is to take their time to work through the issues at hand. Unfortunately, that often leads to patchwork solutions or problems not truly getting resolved.

But Anne Morriss offers a different framework. In this episode, she outlines a five-step process for solving any problem and explains why starting with trust and ending with speed is so important for effective change leadership. As she says, “Let’s get into dialogue with the people who are also impacted by the problem before we start running down the path of solving it.”

Morriss is an entrepreneur and leadership coach. She’s also the coauthor of the book, Move Fast and Fix Things: The Trusted Leader’s Guide to Solving Hard Problems .

Key episode topics include: strategy, decision making and problem solving, strategy execution, managing people, collaboration and teams, trustworthiness, organizational culture, change leadership, problem solving, leadership.

HBR On Strategy curates the best case studies and conversations with the world’s top business and management experts, to help you unlock new ways of doing business. New episodes every week.

• Listen to the full HBR IdeaCast episode: How to Solve Tough Problems Better and Faster (2023)
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HANNAH BATES: Welcome to HBR On Strategy , case studies and conversations with the world’s top business and management experts, hand-selected to help you unlock new ways of doing business.

When it comes to solving complicated problems, many leaders only focus on the most apparent issues. Unfortunately that often leads to patchwork or partial solutions. But Anne Morriss offers a different framework that aims to truly tackle big problems by first leaning into trust and then focusing on speed.

Morriss is an entrepreneur and leadership coach. She’s also the co-author of the book, Move Fast and Fix Things: The Trusted Leader’s Guide to Solving Hard Problems . In this episode, she outlines a five-step process for solving any problem. Some, she says, can be solved in a week, while others take much longer. She also explains why starting with trust and ending with speed is so important for effective change leadership.

This episode originally aired on HBR IdeaCast in October 2023. Here it is.

CURT NICKISCH: Welcome to the HBR IdeaCast from Harvard Business Review. I’m Curt Nickisch.

Problems can be intimidating. Sure, some problems are fun to dig into. You roll up your sleeves, you just take care of them; but others, well, they’re complicated. Sometimes it’s hard to wrap your brain around a problem, much less fix it.

And that’s especially true for leaders in organizations where problems are often layered and complex. They sometimes demand technical, financial, or interpersonal knowledge to fix. And whether it’s avoidance on the leaders’ part or just the perception that a problem is systemic or even intractable, problems find a way to endure, to keep going, to keep being a problem that everyone tries to work around or just puts up with.

But today’s guest says that just compounds it and makes the problem harder to fix. Instead, she says, speed and momentum are key to overcoming a problem.

Anne Morriss is an entrepreneur, leadership coach and founder of the Leadership Consortium and with Harvard Business School Professor Francis Frei, she wrote the new book, Move Fast and Fix Things: The Trusted Leaders Guide to Solving Hard Problems . Anne, welcome back to the show.

ANNE MORRISS: Curt, thank you so much for having me.

CURT NICKISCH: So, to generate momentum at an organization, you say that you really need speed and trust. We’ll get into those essential ingredients some more, but why are those two essential?

ANNE MORRISS: Yeah. Well, the essential pattern that we observed was that the most effective change leaders out there were building trust and speed, and it didn’t seem to be a well-known observation. We all know the phrase, “Move fast and break things,” but the people who were really getting it right were moving fast and fixing things, and that was really our jumping off point. So when we dug into the pattern, what we observed was they were building trust first and then speed. This foundation of trust was what allowed them to fix more things and break fewer.

CURT NICKISCH: Trust sounds like a slow thing, right? If you talk about building trust, that is something that takes interactions, it takes communication, it takes experiences. Does that run counter to the speed idea?

ANNE MORRISS: Yeah. Well, this issue of trust is something we’ve been looking at for over a decade. One of the headlines in our research is it’s actually something we’re building and rebuilding and breaking all the time. And so instead of being this precious, almost farbege egg, it’s this thing that is constantly in motion and this thing that we can really impact when we’re deliberate about our choices and have some self-awareness around where it’s breaking down and how it’s breaking down.

CURT NICKISCH: You said break trust in there, which is intriguing, right? That you may have to break trust to build trust. Can you explain that a little?

ANNE MORRISS:  Yeah, well, I’ll clarify. It’s not that you have to break it in order to build it. It’s just that we all do it some of the time. Most of us are trusted most of the time. Most of your listeners I imagine are trusted most of the time, but all of us have a pattern where we break trust or where we don’t build as much as could be possible.

CURT NICKISCH: I want to talk about speed, this other essential ingredient that’s so intriguing, right? Because you think about solving hard problems as something that just takes a lot of time and thinking and coordination and planning and designing. Explain what you mean by it? And also, just  how we maybe approach problems wrong by taking them on too slowly?

ANNE MORRISS: Well, Curt, no one has ever said to us, “I wish I had taken longer and done less.” We hear the opposite all the time, by the way. So what we really set out to do was to create a playbook that anyone can use to take less time to do more of the things that are going to make your teams and organizations stronger.

And the way we set up the book is okay, it’s really a five step process. Speed is the last step. It’s the payoff for the hard work you’re going to do to figure out your problem, build or rebuild trust, expand the team in thoughtful and strategic ways, and then tell a real and compelling story about the change you’re leading.

Only then do you get to go fast, but that’s an essential part of the process, and we find that either people under emphasize it or speed has gotten a bad name in this world of moving fast and breaking things. And part of our mission for sure was to rehabilitate speed’s reputation because it is an essential part of the change leader’s equation. It can be the difference between good intentions and getting anything done at all.

CURT NICKISCH: You know, the fact that nobody ever tells you, “I wish we had done less and taken more time.” I think we all feel that, right? Sometimes we do something and then realize, “Oh, that wasn’t that hard and why did it take me so long to do it? And I wish I’d done this a long time ago.” Is it ever possible to solve a problem too quickly?

ANNE MORRISS: Absolutely. And we see that all the time too. What we push people to do in those scenarios is really take a look at the underlying issue because in most cases, the solution is not to take your foot off the accelerator per se and slow down. The solution is to get into the underlying problem. So if it’s burnout or a strategic disconnect between what you’re building and the marketplace you’re serving, what we find is the anxiety that people attach to speed or the frustration people attach to speed is often misplaced.

CURT NICKISCH: What is a good timeline to think about solving a problem then? Because if we by default take too long or else jump ahead and we don’t fix it right, what’s a good target time to have in your mind for how long solving a problem should take?

ANNE MORRISS: Yeah. Well, we’re playful in the book and talking about the idea that many problems can be solved in a week. We set the book up five chapters. They’re titled Monday, Tuesday, Wednesday, Thursday, Friday, and we’re definitely having fun with that. And yet, if you count the hours in a week, there are a lot of them. Many of our problems, if you were to spend a focused 40 hours of effort on a problem, you’re going to get pretty far.

But our main message is, listen, of course it’s going to depend on the nature of the problem, and you’re going to take weeks and maybe even some cases months to get to the other side. What we don’t want you to do is take years, which tends to be our default timeline for solving hard problems.

CURT NICKISCH: So you say to start with identifying the problem that’s holding you back, seems kind of obvious. But where do companies go right and wrong with this first step of just identifying the problem that’s holding you back?

ANNE MORRISS: And our goal is that all of these are going to feel obvious in retrospect. The problem is we skip over a lot of these steps and this is why we wanted to underline them. So this one is really rooted in our observation and I think the pattern of our species that we tend to be overconfident in the quality of our thoughts, particularly when it comes to diagnosing problems.

And so we want to invite you to start in a very humble and curious place, which tends not to be our default mode when we’re showing up for work. We convince ourselves that we’re being paid for our judgment. That’s exactly what gets reinforced everywhere. And so we tend to counterintuitively, given what we just talked about, we tend to move too quickly through the diagnostic phase.

CURT NICKISCH: “I know what to do, that’s why you hired me.”

ANNE MORRISS: Exactly. “I know what to do. That’s why you hired me. I’ve seen this before. I have a plan. Follow me.” We get rewarded for the expression of confidence and clarity. And so what we’re inviting people to do here is actually pause and really lean into what are the root causes of the problem you’re seeing? What are some alternative explanations? Let’s get into dialogue with the people who are also impacted by the problem before we start running down the path of solving it.

CURT NICKISCH: So what do you recommend for this step, for getting to the root of the problem? What are questions you should ask? What’s the right thought process? What do you do on Monday of the week?

ANNE MORRISS: In our experience of doing this work, people tend to undervalue the power of conversation, particularly with other people in the organization. So we will often advocate putting together a team of problem solvers, make it a temporary team, really pull in people who have a particular perspective on the problem and create the space, make it as psychologically safe as you can for people to really, as Chris Argyris so beautifully articulated, discuss the undiscussable.

And so the conditions for that are going to look different in every organization depending on the problem, but if you can get a space where smart people who have direct experience of a problem are in a room and talking honestly with each other, you can make an extraordinary amount of progress, certainly in a day.

CURT NICKISCH: Yeah, that gets back to the trust piece.

ANNE MORRISS: Definitely.

CURT NICKISCH: How do you like to start that meeting, or how do you like to talk about it? I’m just curious what somebody on that team might hear in that meeting, just to get the sense that it’s psychologically safe, you can discuss the undiscussable and you’re also focusing on the identification part. What’s key to communicate there?

ANNE MORRISS: Yeah. Well, we sometimes encourage people to do a little bit of data gathering before those conversations. So the power of a quick anonymous survey around whatever problem you’re solving, but also be really thoughtful about the questions you’re going to ask in the moment. So a little bit of preparation can go a long way and a little bit of thoughtfulness about the power dynamic. So who’s going to walk in there with license to speak and who’s going to hold back? So being thoughtful about the agenda, about the questions you’re asking about the room, about the facilitation, and then courage is a very infectious emotion.

So if you can early on create the conditions for people to show up bravely in that conversation, then the chance that you’re going to get good information and that you’re going to walk out of that room with new insight in the problem that you didn’t have when you walked in is extraordinarily high.

CURT NICKISCH: Now, in those discussions, you may have people who have different perspectives on what the problem really is. They also bear different costs of addressing the problem or solving it. You talked about the power dynamic, but there’s also an unfairness dynamic of who’s going to actually have to do the work to take care of it, and I wonder how you create a culture in that meeting where it’s the most productive?

ANNE MORRISS: For sure, the burden of work is not going to be equitably distributed around the room. But I would say, Curt, the dynamic that we see most often is that people are deeply relieved that hard problems are being addressed. So it really can create, and more often than not in our experience, it does create this beautiful flywheel of action, creativity, optimism. Often when problems haven’t been addressed, there is a fair amount of anxiety in the organization, frustration, stagnation. And so credible movement towards action and progress is often the best antidote. So even if the plan isn’t super clear yet, if it’s credible, given who’s in the room and their decision rights and mandate, if there’s real momentum coming out of that to make progress, then that tends to be deeply energizing to people.

CURT NICKISCH: I wonder if there’s an organization that you’ve worked with that you could talk about how this rolled out and how this took shape?

ANNE MORRISS: When we started working with Uber, that was wrestling with some very public issues of culture and trust with a range of stakeholders internally, the organization, also external, that work really started with a campaign of listening and really trying to understand where trust was breaking down from the perspective of these stakeholders?

So whether it was female employees or regulators or riders who had safety concerns getting into the car with a stranger. This work, it starts with an honest internal dialogue, but often the problem has threads that go external. And so bringing that same commitment to curiosity and humility and dialogue to anyone who’s impacted by the problem is the fastest way to surface what’s really going on.

CURT NICKISCH: There’s a step in this process that you lay out and that’s communicating powerfully as a leader. So we’ve heard about listening and trust building, but now you’re talking about powerful communication. How do you do this and why is it maybe this step in the process rather than the first thing you do or the last thing you do?

ANNE MORRISS: So in our process, again, it’s the days of the week. On Monday you figured out the problem. Tuesday you really got into the sandbox in figuring out what a good enough plan is for building trust. Wednesday, step three, you made it better. You created an even better plan, bringing in new perspectives. Thursday, this fourth step is the day we’re saying you got to go get buy-in. You got to bring other people along. And again, this is a step where we see people often underinvest in the power and payoff of really executing it well.

CURT NICKISCH: How does that go wrong?

ANNE MORRISS: Yeah, people don’t know the why. Human behavior and the change in human behavior really depends on a strong why. It’s not just a selfish, “What’s in it for me?” Although that’s helpful, but where are we going? I may be invested in a status quo and I need to understand, okay, if you’re going to ask me to change, if you’re going to invite me into this uncomfortable place of doing things differently, why am I here? Help me understand it and articulate the way forward and language that not only I can understand, but also that’s going to be motivating to me.

CURT NICKISCH: And who on my team was part of this process and all that kind of stuff?

ANNE MORRISS: Oh, yeah. I may have some really important questions that may be in the way of my buy-in and commitment to this plan. So certainly creating a space where those questions can be addressed is essential. But what we found is that there is an architecture of a great change story, and it starts with honoring the past, honoring the starting place. Sometimes we’re so excited about the change and animated about the change that what has happened before or what is even happening in the present tense is low on our list of priorities.

Or we want to label it bad, because that’s the way we’ve thought about the change, but really pausing and honoring what came before you and all the reasonable decisions that led up to it, I think can be really helpful to getting people emotionally where you want them to be willing to be guided by you. Going back to Uber, when Dara Khosrowshahi came in.

CURT NICKISCH: This is the new CEO.

ANNE MORRISS: The new CEO.

CURT NICKISCH: Replaced Travis Kalanick, the founder and first CEO, yeah.

ANNE MORRISS: Yeah, and had his first all-hands meeting. One of his key messages, and this is a quote, was that he was going to retain the edge that had made Uber, “A force of nature.” And in that meeting, the crowd went wild because this is also a company that had been beaten up publicly for months and months and months, and it was a really powerful choice. And his predecessor, Travis was in the room, and he also honored Travis’ incredible work and investment in bringing the company to the place where it was.

And I would use words like grace to also describe those choices, but there’s also an incredible strategic value to naming the starting place for everybody in the room because in most cases, most people in that room played a role in getting to that starting place, and you’re acknowledging that.

CURT NICKISCH: You can call it grace. Somebody else might call it diplomatic or strategic. But yeah, I guess like it or not, it’s helpful to call out and honor the complexity of the way things have been done and also the change that’s happening.

ANNE MORRISS: Yeah, and the value. Sometimes honoring the past is also owning what didn’t work or what wasn’t working for stakeholders or segments of the employee team, and we see that around culture change. Sometimes you’ve got to acknowledge that it was not an equitable environment, but whatever the worker, everyone in that room is bringing that pass with them. So again, making it discussable and using it as the jumping off place is where we advise people to start.

Then you’ve earned the right to talk about the change mandate, which we suggest using clear and compelling language about the why. “This is what happened, this is where we are, this is the good and the bad of it, and here’s the case for change.”

And then the last part, which is to describe a rigorous and optimistic way forward. It’s a simple past, present, future arc, which will be familiar to human beings. We love stories as human beings. It’s among the most powerful currency we have to make sense of the world.

CURT NICKISCH: Yeah. Chronological is a pretty powerful order.

ANNE MORRISS: Right. But again, the change leaders we see really get it right, are investing an incredible amount of time into the storytelling part of their job. Ursula Burns, the Head of Xerox is famous for the months and years she spent on the road just telling the story of Xerox’s change, its pivot into services to everyone who would listen, and that was a huge part of her success.

CURT NICKISCH: So Friday or your fifth step, you end with empowering teams and removing roadblocks. That seems obvious, but it’s critical. Can you dig into that a little bit?

ANNE MORRISS: Yeah. Friday is the fun day. Friday’s the release of energy into the system. Again, you’ve now earned the right to go fast. You have a plan, you’re pretty confident it’s going to work. You’ve told the story of change the organization, and now you get to sprint. So this is about really executing with urgency, and it’s about a lot of the tactics of speed is where we focus in the book. So the tactics of empowerment, making tough strategic trade-offs so that your priorities are clear and clearly communicated, creating mechanisms to fast-track progress. At Etsy, CEO Josh Silverman, he labeled these projects ambulances. It’s an unfortunate metaphor, but it’s super memorable. These are the products that get to speed out in front of the other ones because the stakes are high and the clock is sticking.

CURT NICKISCH: You pull over and let it go by.

ANNE MORRISS: Yeah, exactly. And so we have to agree as an organization on how to do something like that. And so we see lots of great examples both in young organizations and big complex biotech companies with lots of regulatory guardrails have still found ways to do this gracefully.

And I think we end with this idea of conflict debt, which is a term we really love. Leanne Davey, who’s a team scholar and researcher, and anyone in a tech company will recognize the idea of tech debt, which is this weight the organization drags around until they resolve it. Conflict debt is a beautiful metaphor because it is this weight that we drag around and slows us down until we decide to clean it up and fix it. The organizations that are really getting speed right have figured out either formally or informally, how to create an environment where conflict and disagreements can be gracefully resolved.

CURT NICKISCH: Well, let’s talk about this speed more, right? Because I think this is one of those places that maybe people go wrong or take too long, and then you lose the awareness of the problem, you lose that urgency. And then that also just makes it less effective, right? It’s not just about getting the problem solved as quickly as possible. It’s also just speed in some ways helps solve the problem.

ANNE MORRISS: Oh, yeah. It really is the difference between imagining the change you want to lead and really being able to bring it to life. Speed is the thing that unlocks your ability to lead change. It needs a foundation, and that’s what Monday through Thursday is all about, steps one through four, but the finish line is executing with urgency, and it’s that urgency that releases the system’s energy, that communicates your priorities, that creates the conditions for your team to make progress.

CURT NICKISCH: Moving fast is something that entrepreneurs and tech companies certainly understand, but there’s also this awareness that with big companies, the bigger the organization, the harder it is to turn the aircraft carrier around, right? Is speed relative when you get at those levels, or do you think this is something that any company should be able to apply equally?

ANNE MORRISS: We think this applies to any company. The culture really lives at the level of team. So we believe you can make a tremendous amount of progress even within your circle of control as a team leader. I want to bring some humility to this and careful of words like universal, but we do think there’s some universal truths here around the value of speed, and then some of the byproducts like keeping fantastic people. Your best people want to solve problems, they want to execute, they want to make progress and speed, and the ability to do that is going to be a variable in their own equation of whether they stay or they go somewhere else where they can have an impact.

CURT NICKISCH: Right. They want to accomplish something before they go or before they retire or finish something out. And if you’re able to just bring more things on the horizon and have it not feel like it’s going to be another two years to do something meaningful.

ANNE MORRISS: People – I mean, they want to make stuff happen and they want to be around the energy and the vitality of making things happen, which again, is also a super infectious phenomenon. One of the most important jobs of a leader, we believe, is to set the metabolic pace of their teams and organizations. And so what we really dig into on Friday is, well, what does that look like to speed something up? What are the tactics of that?

CURT NICKISCH: I wonder if that universal truth, that a body in motion stays in motion applies to organizations, right? If an organization in motion stays in motion, there is something to that.

ANNE MORRISS: Absolutely.

CURT NICKISCH: Do you have a favorite client story to share, just where you saw speed just become a bit of a flywheel or just a positive reinforcement loop for more positive change at the organization?

ANNE MORRISS: Yeah. We work with a fair number of organizations that are on fire. We do a fair amount of firefighting, but we also less dramatically do a lot of fire prevention. So we’re brought into organizations that are working well and want to get better, looking out on the horizon. That work is super gratifying, and there is always a component of, well, how do we speed this up?

What I love about that work is there’s often already a high foundation of trust, and so it’s, well, how do we maintain that foundation but move this flywheel, as you said, even faster? And it’s really energizing because often there’s a lot of pent-up energy that… There’s a lot of loyalty to the organization, but often it’s also frustration and pent-up energy. And so when that gets released, when good people get the opportunity to sprint for the first time in a little while, it’s incredibly energizing, not just for us, but for the whole organization.

CURT NICKISCH: Anne, this is great. I think finding a way to solve problems better but also faster is going to be really helpful. So thanks for coming on the show to talk about it.

ANNE MORRISS:  Oh, Curt, it was such a pleasure. This is my favorite conversation. I’m delighted to have it anytime.

HANNAH BATES: That was entrepreneur, leadership coach, and author Anne Morriss – in conversation with Curt Nickisch on HBR IdeaCast.

We’ll be back next Wednesday with another hand-picked conversation about business strategy from Harvard Business Review. If you found this episode helpful, share it with your friends and colleagues, and follow our show on Apple Podcasts, Spotify, or wherever you get your podcasts. While you’re there, be sure to leave us a review.

When you’re ready for more podcasts, articles, case studies, books, and videos with the world’s top business and management experts, you’ll find it all at HBR.org.

This episode was produced by Mary Dooe, Anne Saini, and me, Hannah Bates. Ian Fox is our editor. Special thanks to Rob Eckhardt, Maureen Hoch, Erica Truxler, Ramsey Khabbaz, Nicole Smith, Anne Bartholomew, and you – our listener. See you next week.

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