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Blog Beginner Guides

8 Types of Presentations You Should Know [+Examples & Tips]

By Krystle Wong , Aug 11, 2023

Types of Presentation

From persuasive pitches that influence opinions to instructional demonstrations that teach skills, the different types of presentations serve a unique purpose, tailored to specific objectives and audiences.

Presentations that are tailored to its objectives and audiences are more engaging and memorable. They capture attention, maintain interest and leave a lasting impression. 

Don’t worry if you’re no designer —  Whether you need data-driven visuals, persuasive graphics or engaging design elements, Venngage can empower you to craft presentations that stand out and effectively convey your message.

Venngage’s intuitive drag-and-drop interface, extensive presentation template library and customizable design options make it a valuable tool for creating slides that align with your specific goals and target audience. 

Click to jump ahead:

8 Different types of presentations every presenter must know

How do i choose the right type of presentation for my topic or audience, types of presentation faq, 5 steps to create a presentation with venngage .

type of graphic presentation

When it comes to presentations, versatility is the name of the game. Having a variety of presentation styles up your sleeve can make a world of difference in keeping your audience engaged. Here are 8 essential presentation types that every presenter should be well-acquainted with:

1. Informative presentation

Ever sat through a presentation that left you feeling enlightened? That’s the power of an informative presentation. 

This presentation style is all about sharing knowledge and shedding light on a particular topic. Whether you’re diving into the depths of quantum physics or explaining the intricacies of the latest social media trends, informative presentations aim to increase the audience’s understanding.

When delivering an informative presentation, simplify complex topics with clear visuals and relatable examples. Organize your content logically, starting with the basics and gradually delving deeper and always remember to keep jargon to a minimum and encourage questions for clarity.

Academic presentations and research presentations are great examples of informative presentations. An effective academic presentation involves having clear structure, credible evidence, engaging delivery and supporting visuals. Provide context to emphasize the topic’s significance, practice to perfect timing, and be ready to address anticipated questions. 

type of graphic presentation

2. Persuasive presentation

If you’ve ever been swayed by a passionate speaker armed with compelling arguments, you’ve experienced a persuasive presentation . 

This type of presentation is like a verbal tug-of-war, aiming to convince the audience to see things from a specific perspective. Expect to encounter solid evidence, logical reasoning and a dash of emotional appeal.

With persuasive presentations, it’s important to know your audience inside out and tailor your message to their interests and concerns. Craft a compelling narrative with a strong opening, a solid argument and a memorable closing. Additionally, use visuals strategically to enhance your points.

Examples of persuasive presentations include presentations for environmental conservations, policy change, social issues and more. Here are some engaging presentation templates you can use to get started with: 

type of graphic presentation

3. Demonstration or how-to presentation

A Demonstration or How-To Presentation is a type of presentation where the speaker showcases a process, technique, or procedure step by step, providing the audience with clear instructions on how to replicate the demonstrated action. 

A demonstrative presentation is particularly useful when teaching practical skills or showing how something is done in a hands-on manner.

These presentations are commonly used in various settings, including educational workshops, training sessions, cooking classes, DIY tutorials, technology demonstrations and more. Designing creative slides for your how-to presentations can heighten engagement and foster better information retention. 

Speakers can also consider breaking down the process into manageable steps, using visual aids, props and sometimes even live demonstrations to illustrate each step. The key is to provide clear and concise instructions, engage the audience with interactive elements and address any questions that may arise during the presentation.

type of graphic presentation

4. Training or instructional presentation

Training presentations are geared towards imparting practical skills, procedures or concepts — think of this as the more focused cousin of the demonstration presentation. 

Whether you’re teaching a group of new employees the ins and outs of a software or enlightening budding chefs on the art of soufflé-making, training presentations are all about turning novices into experts.

To maximize the impact of your training or instructional presentation, break down complex concepts into digestible segments. Consider using real-life examples to illustrate each point and create a connection. 

You can also create an interactive presentation by incorporating elements like quizzes or group activities to reinforce understanding.

type of graphic presentation

5. Sales presentation

Sales presentations are one of the many types of business presentations and the bread and butter of businesses looking to woo potential clients or customers. With a sprinkle of charm and a dash of persuasion, these presentations showcase products, services or ideas with one end goal in mind: sealing the deal.

A successful sales presentation often has key characteristics such as a clear value proposition, strong storytelling, confidence and a compelling call to action. Hence, when presenting to your clients or stakeholders, focus on benefits rather than just features. 

Anticipate and address potential objections before they arise and use storytelling to showcase how your offering solves a specific problem for your audience. Utilizing visual aids is also a great way to make your points stand out and stay memorable.

A sales presentation can be used to promote service offerings, product launches or even consultancy proposals that outline the expertise and industry experience of a business. Here are some template examples you can use for your next sales presentation:

type of graphic presentation

6. Pitch presentation

Pitch presentations are your ticket to garnering the interest and support of potential investors, partners or stakeholders. Think of your pitch deck as your chance to paint a vivid picture of your business idea or proposal and secure the resources you need to bring it to life. 

Business presentations aside, individuals can also create a portfolio presentation to showcase their skills, experience and achievements to potential clients, employers or investors. 

Craft a concise and compelling narrative. Clearly define the problem your idea solves and how it stands out in the market. Anticipate questions and practice your answers. Project confidence and passion for your idea.

type of graphic presentation

7. Motivational or inspirational presentation

Feeling the need for a morale boost? That’s where motivational presentations step in. These talks are designed to uplift and inspire, often featuring personal anecdotes, heartwarming stories and a generous serving of encouragement.

Form a connection with your audience by sharing personal stories that resonate with your message. Use a storytelling style with relatable anecdotes and powerful metaphors to create an emotional connection. Keep the energy high and wrap up your inspirational presentations with a clear call to action.

Inspirational talks and leadership presentations aside, a motivational or inspirational presentation can also be a simple presentation aimed at boosting confidence, a motivational speech focused on embracing change and more.

type of graphic presentation

8. Status or progress report presentation

Projects and businesses are like living organisms, constantly evolving and changing. Status or progress report presentations keep everyone in the loop by providing updates on achievements, challenges and future plans. It’s like a GPS for your team, ensuring everyone stays on track.

Be transparent about achievements, challenges and future plans. Utilize infographics, charts and diagrams to present your data visually and simplify information. By visually representing data, it becomes easier to identify trends, make predictions and strategize based on evidence.

type of graphic presentation

Now that you’ve learned about the different types of presentation methods and how to use them, you’re on the right track to creating a good presentation that can boost your confidence and enhance your presentation skills . 

Selecting the most suitable presentation style is akin to choosing the right outfit for an occasion – it greatly influences how your message is perceived. Here’s a more detailed guide to help you make that crucial decision:

1. Define your objectives

Begin by clarifying your presentation’s goals. Are you aiming to educate, persuade, motivate, train or perhaps sell a concept? Your objectives will guide you to the most suitable presentation type. 

For instance, if you’re aiming to inform, an informative presentation would be a natural fit. On the other hand, a persuasive presentation suits the goal of swaying opinions.

2. Know your audience

Regardless if you’re giving an in-person or a virtual presentation — delve into the characteristics of your audience. Consider factors like their expertise level, familiarity with the topic, interests and expectations. 

If your audience consists of professionals in your field, a more technical presentation might be suitable. However, if your audience is diverse and includes newcomers, an approachable and engaging style might work better.

type of graphic presentation

3. Analyze your content

Reflect on the content you intend to present. Is it data-heavy, rich in personal stories or focused on practical skills? Different presentation styles serve different content types. 

For data-driven content, an informative or instructional presentation might work best. For emotional stories, a motivational presentation could be a compelling choice.

4. Consider time constraints

Evaluate the time you have at your disposal. If your presentation needs to be concise due to time limitations, opt for a presentation style that allows you to convey your key points effectively within the available timeframe. A pitch presentation, for example, often requires delivering impactful information within a short span.

5. Leverage visuals

Visual aids are powerful tools in presentations. Consider whether your content would benefit from visual representation. If your PowerPoint presentations involve step-by-step instructions or demonstrations, a how-to presentation with clear visuals would be advantageous. Conversely, if your content is more conceptual, a motivational presentation could rely more on spoken words.

type of graphic presentation

6. Align with the setting

Take the presentation environment into account. Are you presenting in a formal business setting, a casual workshop or a conference? Your setting can influence the level of formality and interactivity in your presentation. For instance, a demonstration presentation might be ideal for a hands-on workshop, while a persuasive presentation is great for conferences.

7. Gauge audience interaction

Determine the level of audience engagement you want. Interactive presentations work well for training sessions, workshops and small group settings, while informative or persuasive presentations might be more one-sided.

8. Flexibility

Stay open to adjusting your presentation style on the fly. Sometimes, unexpected factors might require a change of presentation style. Be prepared to adjust on the spot if audience engagement or reactions indicate that a different approach would be more effective.

Remember that there is no one-size-fits-all approach, and the best type of presentation may vary depending on the specific situation and your unique communication goals. By carefully considering these factors, you can choose the most effective presentation type to successfully engage and communicate with your audience.

To save time, use a presentation software or check out these presentation design and presentation background guides to create a presentation that stands out.    

type of graphic presentation

What are some effective ways to begin and end a presentation?

Capture your audience’s attention from the start of your presentation by using a surprising statistic, a compelling story or a thought-provoking question related to your topic. 

To conclude your presentation , summarize your main points, reinforce your key message and leave a lasting impression with a powerful call to action or a memorable quote that resonates with your presentation’s theme.

How can I make my presentation more engaging and interactive?

To create an engaging and interactive presentation for your audience, incorporate visual elements such as images, graphs and videos to illustrate your points visually. Share relatable anecdotes or real-life examples to create a connection with your audience. 

You can also integrate interactive elements like live polls, open-ended questions or small group discussions to encourage participation and keep your audience actively engaged throughout your presentation.

Which types of presentations require special markings

Some presentation types require special markings such as how sales presentations require persuasive techniques like emphasizing benefits, addressing objections and using compelling visuals to showcase products or services. 

Demonstrations and how-to presentations on the other hand require clear markings for each step, ensuring the audience can follow along seamlessly. 

That aside, pitch presentations require highlighting unique selling points, market potential and the competitive edge of your idea, making it stand out to potential investors or partners.

Need some inspiration on how to make a presentation that will captivate an audience? Here are 120+ presentation ideas to help you get started. 

Creating a stunning and impactful presentation with Venngage is a breeze. Whether you’re crafting a business pitch, a training presentation or any other type of presentation, follow these five steps to create a professional presentation that stands out:

  • Sign up and log in to Venngage to access the editor.
  • Choose a presentation template that matches your topic or style.
  • Customize content, colors, fonts, and background to personalize your presentation.
  • Add images, icons, and charts to enhancevisual style and clarity.
  • Save, export, and share your presentation as PDF or PNG files, or use Venngage’s Presentation Mode for online showcasing.

In the realm of presentations, understanding the different types of presentation formats is like having a versatile set of tools that empower you to craft compelling narratives for every occasion.

Remember, the key to a successful presentation lies not only in the content you deliver but also in the way you connect with your audience. Whether you’re informing, persuading or entertaining, tailoring your approach to the specific type of presentation you’re delivering can make all the difference.

Presentations are a powerful tool, and with practice and dedication (and a little help from Venngage), you’ll find yourself becoming a presentation pro in no time. Now, let’s get started and customize your next presentation!

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8 Types of Presentations and Examples of When You Can Use Them

8 Types of Presentations and Examples of When You Can Use Them

Presentations help you communicate ideas in a simple way that sticks with your target audience. here’s what you need to know to have success with all types of presentations..

For your presentation to be effective, you need to choose the right format and recognize the nuances of each one. Here’s a look at eight types of presentations you can use to share your knowledge.

8 Types of Presentations

Successful businesswoman on stage giving a presentation

1. Providing Information

The primary purpose of any type of presentation is to provide information to an audience. The difference between this method and others is that there are many elements you have to consider in order to be effective. That includes slide design , talking points, and usually, a time limit.

2. Teaching

When you’re educating, use several examples to illustrate your points. If your audience doesn’t understand something you’re talking about, give them specific examples so they can see for themselves what you mean.

Repetition is key when you teach a new concept. It’s important to include a variety examples throughout your slide deck to reinforce your information. This helps combat your audience getting bored or tired from hearing the same thing over and over again.

3. Reporting

You can use presentations when reporting by showing research findings and conclusions. The most important thing to remember is that you need to design your slides to highlight your most critical data. That way, your audience will walk away understanding its high points.

It’s important to know your audience before you jump into your presentation and start selling. Research must be the first step of the process, so you can design a presentation that speaks to your people.

Also, be sure to not overwhelm yourself or others by packing too much information into one slide.

5. Problem-Solving

While it’s a less common use case, you can also use presentations to sort out problems. This is especially useful when you’re working with a team. It acts as a simple way to get everyone on the same page before making a decision.

6. Decision Making

Once you come to an agreement that something is an issue and discover some ways to solve it, there are still choices you need to make. You can use presentations to explore and explain different options before you finalize your next step forward.

7. Entertaining

Creating a presentation with entertainment in mind is a nice way to break up any potential monotony and deliver important information, at the same time.

The entertainment factor doesn’t necessarily have to be goofy or fun, but it should be compelling for the audience and capture their attention. Visuals are particularly important here.

8. Motivational

Stories are good tools for bringing any message home. Use personal anecdotes and examples that illustrate points. This will help people remember your message when they need it most, and it also makes it easier for the audience to connect with you.

3 Presentation Use Cases

Presentation showing on laptop and desktop

Want to take your information and put it in presentation format for your audience? Before you start, use these examples to gain inspiration.

1. Business Presentation Examples

Business presentations don’t have to be boring. Take these tips to wow your colleagues and your audience. 


There are many different companies and ideas competing for attention at conferences. Use storytelling and bold design choices to stand out.

Raising Awareness

Getting a new initiative going in an organization is no easy feat. Use a presentation to fill in stakeholders on what you want to do and get their approval.

Sales Decks

Selling has a direct impact on revenue goals, so it’s critical for your presentation to support that. Include questions, pain points, and supporting data to let your potential customers know you “get” them.

2. Presentation Ideas for Kids and Students

Education requires a lot of listening and absorbing information. Help kids and students show what they know with these presentation formats.

All About Them

For younger or new students, this is an easy presentation idea. They can create slides that explain details about themselves to learn the art of public speaking. It also helps their peers get to know them better.

Charts and Graphics

Facts and data play a key role in understanding a concept. However, keeping track of them all can be intimidating. Take them through the process of communicating complex ideas visually, with this presentation idea for students.


Stories are an important part of early learning but, eventually, we all learn there’s a place for stories outside of a book. Students and kids can create presentations that focus on this skill.

3. Virtual Presentation Ideas

Virtual presentations are more prevalent than ever, but engaging an audience when you aren’t in the same room isn’t easy.

If you’re sharing ideas with a group, make it interactive by giving a workshop-style presentation. Be sure to leave room to ask and answer questions, as well as save space for group discussions.

Ask Me Anything

The question and answer format is a popular presentation type, but you can add even more interest with slides. Use images, fonts , and colors that are on brand and increase engagement. 

Information and Gamification

Gamification results in 14% higher scores on skill-based assessments. To amplify people’s understanding of the concepts you present, use gamification throughout your slide deck.

How to Put Together Presentation Ideas without PowerPoint

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If you’re looking for creative presentation ideas without PowerPoint , Shutterstock Create’s slideshow presentation maker is easy to use. Our designer-crafted templates are super-simple to customize and make your own in just a few clicks. 

We have thousands of graphics in a multitude of styles, shapes, and sizes you can use to create designs that others will notice. We also offer gorgeous stock photos to help you communicate exactly what you need to with each visual. Everyone has something to teach, now it’s your turn. Use these ideas to create all types of presentations and communicate effectively.

Need some more presentation inspo? We’ve got you covered:

  • How to Make a Professional Video Presentation
  • 10 Fun “Presentation Night” Ideas
  • Google Slides vs. PowerPoint: Which Is Best to Make a Slideshow?

License this cover image via AlexandrWell .

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Types of Presentations

type of graphic presentation

Presentations can be called ideal objects for visualizing ideas. Slides allow you to focus on important things in more detail or discuss complex things. There are usually some types of visuals for presentations that are extremely effective in illustrating the relationships between things and processes. You can use images, text, drawings, graphs, charts, and screenshots when creating slides. But how to design a presentation? What are the nuances you need to know before crafting slides? For starters, you should know the difference between presentation types.

Why Do You Need to Craft Slides?

There is a simple rule of storytelling: if you can't tell something, you have to show it! That is why people of different professions and fields of activity should use presentations. A set of slides greatly simplifies the visualization and systematization of various information nuances. In addition, presentations are a great addition to public speaking, reporting, or academic debates.

Presentations: Types of Slides and Their Purpose

Any presentation is not just a set of slides. Instead, your goal is to keep important aspects related to the general topic, goals, and ideas. But how to design a presentation? And where to start in the first place? To begin with, you should pay attention to the types of presentations and their purpose. Such knowledge will give you the key to further action.

Presentations for Business

Your presentation graphic design will be very different from standard slides. Much of the difference will come from the goals of your presentation. For example, a business needs clear statistics, direct answers, and slide control. Here are the types of presentations you should know.

As a rule, pitch deck presentations help young entrepreneurs get funding by showing business prospects. Such slides allow you to list your company's benefits, the number of new customers, or revenue growth over a certain period. In other words, each slide is a demonstration of your attractiveness in a commercial sense.

In addition, pitch deck presentations allow you to present to investors the project team, new talented employees, or growth paths that will become real by investing in your project. In some way, such a presentation is analogous to a shop window where representatives of business structures can see the most important things.

Sales Presentation

Imagine that your company has been successful for a certain period. Surely you need details to report to investors or the project team. That is why you need a sales presentation because it can show how profitable and effective the period of the company's activity was through such a presentation. For example, you can show the gross income, operating profit, the growth rate of your product, and other information.

Sometimes such a sales presentation aims to promote new teams within the company based on the statistics of the goods or services provided. You can also add selling propositions, pricing information, testimonials, and other things that will show the positive growth dynamics of your company.

Marketing Presentations

Most marketing presentations consist of slides designed to promote products and services. Your goal as a presentation creator is to find effective ways to promote your sales pitch. For example, you must show how profitable cooperation with you is or how good your products or services are.

As a rule, marketing presentations contain graphic elements designed to create a solid image and reputation of a good company worth trusting. That is why you should choose bright facts that allow you to gather a loyal audience. Also, such slides may include future business plans or goals that can be implemented through certain actions.

30-60-90 Day Plan

Many people who want a good position in any company should create a 30-60-90 day plan. So this is a strategic action plan for thirty, sixty, and ninety days. In other words, you must show what you intend to do in a new position to justify your trust.

In a way, your 30-60-90 day plan is a manifesto and a demonstration of your ambitions. Showing the action plan on slides demonstrates the steps you are ready to take and the tools you use to implement all the ideas. In addition, such a presentation aims to achieve loyalty among the company owners or top managers.

Business Plan

And here is the most important type of presentation for startups. Your business plan is a step forward to attract investors and show the prospects of your ideas and the possibilities of their implementation. Moreover, you are selling an idea that will become a reality if someone gives you money.

In addition, a business plan is a type of presentation that should show the niche you want to occupy. Perhaps you should also point out your competitors and the ways you are using to leave them far behind. As a rule, such presentations should be concise and provide the final audience with a summary of the prospects for your business.

Budget Presentations

Most startups and companies need budget presentations, as they allow you to determine the appropriateness of certain financial flows. In addition, slides with data are needed to visualize spending on payroll projects and purchasing goods and services. In other words, most financial processes can be visualized through the presentation.

Let's say the company's management wants to optimize the costs of managing subsidiaries and decides to hold a meeting. With detailed budget presentations, they can quickly consolidate their focus on those transactions that can be reduced in number.

Slides for Teachers

Presentation graphic design can be especially amazing if you are a teacher. Your task is to prepare for classes and create a comfortable springboard for students ready to gain knowledge. That is why every slide must be polished. Here are examples to help you learn more.

Lecture Presentation

Many teachers must create slides to visualize information and a springboard for academic activities. For example, a good lecture presentation allows you to focus on certain facts, terms, or research results. In other words, slides are vital for visualizing important lecture facts. The lecture presentation has a classical academic structure, graphs, images, tables, and diagrams.

Course Presentation

Each course presentation is a set of slides vital to condense a piece of learning content in a structured and interactive format. All slides are based on information relevant to the main topic. In addition, the course presentation should contain key ideas, goals, and tools to achieve them. In general, these are academic slides that make it extremely easy to visualize the tasks of your course.

Lessons Plan Presentation

Teachers must craft lessons plan presentation weekly to interact more effectively with students. As a rule, such a set of slides allows young people to learn more about what information they will receive during the lesson. In addition, the lessons plan presentation is a springboard for teachers who do not want to forget important details while explaining new topics.

Research Presentation

Typically, the average research presentation includes a short intro, your hypotheses, a brief description of the methods, and graphs related to your findings. Here you will interpret the data and be able to show how valuable your finds turned out to be. As a rule, any research presentation is a springboard that helps students understand exactly how students should approach the visualization of the results of their work.

Interactive Planner

Sometimes your main goal may be to create a so-called interactive planner. So this is a presentation, the purpose of which is to create a systematic approach to the company's development. It is all about the visualization of goals that can be changed in the future. In other words, your interactive planner is a set of slides aimed at systematically analyzing a business or individual goals in the context of a common (global) idea.

Case Presentation

As a rule, any case presentation is a way of interaction between the professor and the audience. Such a set of slides allows you to organize the most important information related to the academic or medical process. In other words, your case presentation is a way to tailor complex terms and key data to the needs of a specific audience.

For Students

Every student should know how to design presentation slides right. But your slides' type and visual style depend on your academic assignment. Here are the most popular presentation types you should know about.

Thesis Presentation

As a rule, creating a solid thesis presentation can take time. The fact is that such a set of slides should describe in detail the goals, research methods, and results of your work. Each thesis presentation slide is a brick that forms a solid wall of information relevant to your topic. Here you can add graphs, charts, images, and tables to visualize in detail the work you have done.

Dissertation Defense Presentations

While writing your dissertation, you must prepare data to defend your position and research. Typically, you will need to create data comparison slides, research graphs, and visual patterns to help build a base for your judgments. So this is why dissertation defense presentations are so important. They should become a mix of your ideas and an auxiliary source for your speech. Try to sort your slides according to the order of your paragraphs. And do not forget about the data you will use during your performance. That is why dissertation defense presentations should copy the general paper structure.

Research Paper Presentation

Imagine that you have to write a research paper and craft a dozen slides to support your idea. Usually, a research paper presentation is a basis that is needed to emphasize certain parts of your paper. As a rule, students must craft 10-15 slides with background information, key ideas, results, and data interpretation. In other words, your research paper presentation is important for you and your professor, who will probably analyze the results of your work.

Admission Presentation

As a rule, each first-year student must create an admission presentation as an addition to the essay. This work is part of the admission process to show that the future student is worthy of becoming part of the academic community. Usually, the average admission presentation is a set of slides that contain key ideas, goals, ambitions, and sources of your inspiration. Plus, colleges and universities don't have strict formatting and style requirements, so you can craft your slides to suit your inspiration.

Presentation Design Tips: Everything You Need to Know About Slides

Surely you want to craft your slides well and stick to certain rules. That is why you should check out these design tips for presentations. Read each tip carefully, and you will surely be able to create a good presentation.

1. Stay Away From Bullet Points

The bullet points aren't necessary. Moreover, they can turn an original presentation into a trivial PowerPoint template. Instead, list important aspects of your presentation using the paragraph form. Such a presentation graphic design idea will allow you to stick to the original approach and say no to the boring enumeration of dozens of parameters. Try to keep your slides lighter regarding the amount of content on the page.

2. Insert a Single Animation Style

The animation style is important for storytelling because your audience should not be distracted from key information. In addition, different animation styles when switching slides can confuse your audience. Try to choose only animations that work and look natural. Surely you are not interested in visual effects that will lead to total design presentation failure.

3. Highlight Key Points

Try to use shapes, bright fonts, or characters pointing to put a visual emphasis on some piece of information. This strategy is extremely effective as it allows you to focus your audience's attention on the things that matter most. In addition, highlighting key data using graphic elements helps to prioritize zones and makes it easier to perceive any information.

4. Incorporate Data Visualization

Data visualization is what you need to make your presentation look solid. Use pie charts, bar charts, graphs, and other types of content that allow your audience to understand certain nuances quickly. For example, you can add a percentage pie chart describing the percentage of people who do not subscribe to streaming services. Visualization is the key to simplicity and elegance.

5. Keep Your Slide Design Consistent

You may love variety and vibrant color combinations, but your presentation needs to be solid. Keep your slide design consistent, and you'll see how much better your visual style will get. Use the same fonts, color elements, and data visualization types. This approach is extremely important for those who want to achieve effective presentations.

6. Break Up Sections

One of the key secrets is to break up sections. This strategy allows you to separate important information blocks and prepare your audience for new slides. For example, use blank slides with pictures, large print for subtitles, or even short videos. Your visual content should create a clear transition that will help the audience prepare for a new block of slides ahead of time.

7. Limit A Single Takeaway Per Slide

Some people like to create 3-5 slide presentations and add a few paragraphs to each page. But such a strategy is not profitable in advance since it will be difficult for your audience to focus on important things. So instead, center all your text and visuals around one takeaway or idea. First, this strategy will allow you to make each slide lighter and more visually appealing. Secondly, each page will be like one of the chain links that look monolithic.

Final Words

As you can see, there are quite a few types of presentations depending on the goals you are pursuing. Knowing a clear differentiation and approach to create each slide will help you stand out from the crowd and craft something special. And don't forget about tips to help you avoid common mistakes. Many ideas are simple enough that you won't have to analyze them for long.

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6 Different Types of Presentation Styles

Presentations have several use cases. Designing an effective presentation is a skill and a task. Since different situations call for different types of presentations, it can be confusing to choose a specific presentation style.

In this blog, we’ll explore six different types of presentations and where to use them. From informative to persuasive, motivational to instructional, we’ll cover each type in detail, providing tips and strategies to help you deliver powerful and engaging presentations that leave a lasting impact on your audience.

So, let’s dive in and discover the secrets to mastering the art of presentation!

Purpose of a Presentation

  • Informing: The primary purpose of a presentation can be to provide information to the audience. This can include updates on the progress of a project, sharing research findings, or presenting data and statistics.
  • Persuading: Another purpose of a presentation can be to persuade the audience to take a specific action or to change their thinking about a topic. This can include presenting a proposal, making a sales pitch, or advocating for a particular cause.
  • Educating: Presentations can also be used to educate the audience on a particular topic, such as teaching a new skill, demonstrating how to use a product, or sharing insights on a subject.
  • Entertaining: In some cases, the purpose of a presentation can be to entertain the audience. This can include delivering a keynote speech at a conference or event, performing a stand-up comedy routine, or using humor and storytelling to engage and captivate the audience.

Bonus: 10 Insanely Creative Presentation Ideas You Can Steal

6 Different Presentation Styles

To ensure that the presentation resonates with your audience, it’s important to first understand each type of presentation. Let’s take a closer look at different presentation styles:

1. Educational

An educational presentation aims to teach or inform the audience about a specific subject or topic. It is usually structured around a clear learning objective or outcomes and is designed to facilitate understanding, retention, and engagement with the material being presented.

You can include a range of visual aids like charts, graphs, images, or videos to illustrate and reinforce key concepts. This presentation style can include interactive elements like quizzes, activities, or group discussions to enable deeper learning.

Examples of educational presentations are lectures, workshops, training sessions, webinars, and e-learning modules.

2. Instructional 

An instructional presentation is designed to provide step-by-step guidance on how to perform a particular task or activity. The goal is to help the audience understand and follow a set of instructions or procedures that will enable them to accomplish a goal or objective.

Instructional presentations typically involve clear and concise explanations of each step in the process, along with visual aids such as diagrams, illustrations, or videos to help demonstrate the steps visually. The presenter may also use props or other tools to help illustrate key concepts.

Instructional presentations include tutorials, how-to guides, product demonstrations, and training sessions for specific skills or processes.

3. Motivational 

A motivational presentation inspires and energizes the audience, encouraging them to take action or adopt a particular mindset. The goal is to create excitement, enthusiasm, and empowerment in the audience, motivating them to strive for personal or professional success.

It features powerful storytelling, personal anecdotes, or quotes that convey a positive message or reinforce key themes. Visual aids such as slides, videos, or props can illustrate key points or create an emotional connection with the audience.

Examples of motivational presentations are keynote speeches, team-building events, and personal development workshops.

4. Persuasive 

A persuasive presentation convinces the audience to adopt a specific viewpoint. The goal is to persuade them with a particular idea, product, or service. To create a persuasive presentation, identify and understand the needs and desires of the audience and tailor the content accordingly.

The presentation will often include a clear call to action along with statistical data, case studies, testimonials, or other forms of evidence to support the argument. Storytelling or personal anecdotes create an emotional connection with the audience and reinforce the key message.

A persuasive presentation can be for sales pitches, marketing presentations, and political speeches.

5. Problem-solving 

A problem-solving presentation identifies, analyzes, and solves a specific problem. It presents a clear and logical approach to solving a problem and gaining the audience’s buy-in and support for the proposed solution.

The content involves identifying and analyzing the root causes of a problem and proposing a viable solution. The presenter can use diagrams or flowcharts to illustrate the problem and proposed solution. It can also include a plan for implementing the solution and a timeline for achieving results.

Problem-solving presentations can be related to business proposals, project plans, and research reports.

Bonus: 5 Online Presentation Tools That Will Make Your Deck Stand Out

A visual presentation emphasizes the use of visual aids to convey information. It uses graphics, images, videos, or other visual elements to enhance the audience’s understanding and retention of the presented material.

Visual presentations can be in different forms – slideshows, videos, infographics, or posters. These are used to communicate complex information quickly and clearly, or when you want to create a memorable and engaging experience.

The presenter may use a variety of techniques to create a visually appealing presentation, such as color schemes, typography, and layout design. It can be used for marketing campaigns, educational materials, and scientific presentations.

The AI presentation maker from Simplified offers an effortless way to design stunning presentations that will impress any audience. It offers a library of thousands of photos and videos and lets you add gifs directly to your artboard. You don’t have to spend hours generating professional and on-brand decks.

The AI presentation maker enables you to create outstanding presentations in a few steps. Start by going to the Design Dashboard and clicking “Generate with AI.” Then, choose “AI Presentation,” input your presentation topic, and click “Generate.” The AI Presentation Maker will automatically create a visually appealing and customizable presentation in seconds.

Simplified indeed simplifies making presentations and is all you need to create a powerful and engaging presentation.

Make your presentations with Simplified’s AI tool! 

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The 8 Types of Presentation Styles: Which Category Do You Fall Into?

Meg Prater (she/her)

Updated: December 16, 2020

Published: September 24, 2018

Types of Presentations

  • Visual Style
  • Freeform Style
  • Instructor Style
  • Coach Style
  • Storytelling Style
  • Connector Style
  • Lessig Style
  • Takahashi Style

Everyone on the internet has an opinion on how to give the “perfect” presentation.


One group champions visual aids, another thinks visual aids are a threat to society as we know it. One expert preaches the benefits of speaking loudly, while another believes the softer you speak the more your audience pays attention. And don’t even try to find coordinating opinions on whether you should start your presentation with a story, quote, statistic, or question.

But what if there wasn’t just one “right” way to give a presentation? What if there were several? Below, I’ve outlined eight types of presentation styles. They’re used by famous speakers like Steve Jobs and Al Gore -- and none of them are wrong.

Check out each one and decide which will be most effective for you.

→ Free Download: 10 PowerPoint Presentation Templates [Access Now]

Types of Presentation Styles

1. visual style.

What it is: If you’re a firm believer slides simply exist to complement your talking points, this style is for you. With this speaking style, you might need to work a little harder to get your audience engaged, but the dividends can be huge for strong public speakers, visionaries, and storytellers.

When to use it: This style is helpful when speaking to a large audience with broad interests. It’s also great for when you need to throw together slides quickly.

Visual style presenter: Steve Jobs

2. Freeform Style

What it is: This impromptu style of presenting doesn’t require slides. Instead, the speaker relies on strong stories to illustrate each point. This style works best for those who have a short presentation time and are extremely familiar with their talking points.

When to use it: Elevator pitches, networking events, and impromptu meetings are all scenarios in which to use a freeform style of speaking. You’ll appear less rehearsed and more conversational than if you were to pause in the middle of a happy hour to pull up your presentation on a tablet.

Freeform style presenter: Sir Ken Robinson

3. Instructor Style

What it is: This presentation style allows you to deliver complex messages using figures of speech, metaphors, and lots of content -- just like your teachers and professors of old. Your decks should be built in logical order to aid your presentation, and you should use high-impact visuals to support your ideas and keep the audience engaged.

When to use it: If you’re not a comfortable presenter or are unfamiliar with your subject matter (i.e., your product was recently updated and you’re not familiar with the finer points), try instructor-style presenting.

Instructor style presenter: Al Gore

4. Coach Style

What it is: Energetic and charismatic speakers gravitate towards this style of presenting. It allows them to connect and engage with their audience using role play and listener interaction.

When to use it: Use this presentation style when you’re speaking at a conference or presenting to an audience who needs to be put at ease. For example, this style would work well if you were speaking to a group of executives who need to be sold on the idea of what your company does rather than the details of how you do it.

Coach style presenter: Linda Edgecombe

5. Storytelling Style

What it is: In this style, the speaker relies on anecdotes and examples to connect with their audience. Stories bring your learning points to life, and the TED’s Commandments never let you down: Let your emotions out and tell your story in an honest way.

When to use it: Avoid this style if you’re in the discovery phase of the sales process. You want to keep the conversation about your prospect instead of circling every point or question back to you or a similar client. This style is great for conference speaking, networking events, and sales presentations where you have adequate time to tell your stories without taking minutes away from questions.

Storytelling style presenter: Jill Bolte Taylor

6. Connector Style

What it is: In this style, presenters connect with their audience by showing how they’re similar to their listeners. Connectors usually enjoy freeform Q&A and use gestures when they speak. They also highly encourage audience reaction and feedback to what they’re saying.

When to use it: Use this style of presenting early in the sales process as you’re learning about your prospect’s pain points, challenges, and goals. This type of speaking sets your listener at ease, elicits feedback on how you’re doing in real time, and is more of a dialogue than a one-sided presentation

Connector style presenter: Connie Dieken

7. Lessig Style

What it is: The Lessig Style was created by Lawrence Lessig , a professor of law and leadership at Harvard Law School. This presentation style requires the presenter to pass through each slide within 15 seconds. When text is used in a slide, it’s typically synchronized with the presenter’s spoken words.

When to use it: This method of presentation is great for large crowds -- and it allows the speaker to use a balance of text and image to convey their message. The rapid pace and rhythm of the slide progression keeps audiences focused, engaged, and less likely to snooze.

Lessig style presenter: Lawrence Lessig

8. Takahashi Style

What it is: This method features large, bold text on minimal slides. It was devised by Masayoshi Takahashi , who found himself creating slides without access to a presentation design tool or PowerPoint. The main word is the focal point of the slide, and phrases, used sparingly, are short and concise.

When to use it: If you find yourself in Takahashi’s shoes -- without presentation design software -- this method is for you. This style works well for short presentations that pack a memorable punch.

Takahashi style presenter: Masayoshi Takahashi

Slides from one of Takahashi’s presentations:

Whether you’re speaking on a conference stage or giving a sales presentation , you can find a method that works best for you and your audience. With the right style, you’ll capture attention, engage listeners, and effectively share your message. You can even ask an  AI presentation maker  tool to create presentations for you in your preferred style

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.css-1qrtm5m{display:block;margin-bottom:8px;text-transform:uppercase;font-size:14px;line-height:1.5714285714285714;-webkit-letter-spacing:-0.35px;-moz-letter-spacing:-0.35px;-ms-letter-spacing:-0.35px;letter-spacing:-0.35px;font-weight:300;color:#606F7B;}@media (min-width:600px){.css-1qrtm5m{font-size:16px;line-height:1.625;-webkit-letter-spacing:-0.5px;-moz-letter-spacing:-0.5px;-ms-letter-spacing:-0.5px;letter-spacing:-0.5px;}} Best Practices The #1 rule for improving your presentation slides

by Tom Rielly • May 12, 2020

type of graphic presentation

When giving presentations, either on a video conference call or in person, your slides, videos and graphics (or lack of them) can be an important element in helping you tell your story or express your idea. This is the first of a series of blog posts that will give you tips and tricks on how to perfect your visual presentations.

Your job as a presenter is to build your idea -- step-by-step -- in the minds of your audience members. One tool to do that is presentation graphics, such as slides and videos.

Why graphics for your presentation?

A common mistake is using slides or videos as a crutch, even if they don’t actually add anything to your presentation. Not all presentations need graphics. Lots of presentations work wonderfully with just one person standing on a stage telling a story, as demonstrated by many TED Talks.

You should only use slides if they serve a purpose: conveying scientific information, art, and things that are hard to explain without pictures. Once you have decided on using slides, you will have a number of decisions to make. We’ll help you with the basics of making a presentation that is, above all, clear and easy to understand. The most important thing to remember here is: less is more.

Less is so much more

You want to aim for the fewest number of slides, the fewest number of photos, the fewest words per slide, the least cluttered slides and the most white space on your slides. This is the most violated slide rule, but it is the secret to success. Take a look at these examples.

Example slides showing how a short title is easier to grasp than a long one

As you can see in the above example, you don’t need fancy backgrounds or extra words to convey a simple concept. If you take “Everything you need to know about Turtles”, and delete “everything you need to know about” leaving just “turtles”, the slide has become much easier for your audience to read, and tells the story with economy.

Example slides showing how a single image is more powerful than a cluttered slide

The above example demonstrates that a single image that fills the entire screen is far more powerful than a slide cluttered with images. A slide with too many images may be detrimental to your presentation. The audience will spend more mental energy trying to sort through the clutter than listening to your presentation. If you need multiple images, then put each one on its own slide. Make each image high-resolution and have it fill the entire screen. If the photos are not the same dimensions as the screen, put them on a black background. Don’t use other colors, especially white.

Examples slides showing how it's better to convey a single idea per slide vs a lot of text

Your slides will be much more effective if you use the fewest words, characters, and pictures needed to tell your story. Long paragraphs make the audience strain to read them, which means they are not paying attention to you. Your audience may even get stressed if you move on to your next slide before they’ve finished reading your paragraph. The best way to make sure the attention stays on you is to limit word count to no more than 10 words per slide. As presentation expert Nancy Duarte says “any slide with more than 10 words is a document.” If you really do need a longer explanation of something, handouts or follow-up emails are the way to go.

Following a “less is more” approach is one of the simplest things you can do to improve your presentation visuals and the impact of your presentation overall. Make sure your visuals add to your presentation rather than distract from it and get your message across.

Ready to learn more about how to make your presentation even better? Get TED Masterclass and develop your ideas into TED-style talks.

© 2024 TED Conferences, LLC. All rights reserved. Please note that the TED Talks Usage policy does not apply to this content and is not subject to our creative commons license.

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14.2 Incorporating Effective Visuals into a Presentation

Learning objectives.

  • Recognize the characteristics of effective visual aids.
  • Analyze different types of visual aids and appropriate ways to use them.
  • Determine how to create original visual aids and how to locate visual aids created by others.

Good communication is a multisensory experience. Children first learning how to read often gravitate toward books with engaging pictures. As adults, we graduate to denser books without pictures, yet we still visualize ideas to help us understand the text. Advertisers favor visual media—television, magazines, and billboards—because they are the best way to hook an audience. Websites rely on color, graphics, icons, and a clear system of visual organization to engage Internet surfers.

Bringing visuals into a presentation adds color, literally and figuratively. There is an art to doing it well. This section covers how to use different kinds of visual aids effectively.

Using Visual Aids: The Basics

Good writers make conscious choices. They understand their purpose and audience. Every decision they make on the page, from organizing an essay to choosing a word with just the right connotations, is made with their purpose and audience in mind.

The same principle applies to visual communication. As a presenter, you choose the following:

  • When to show images or video for maximum impact
  • Which images will best produce the effect you want
  • When to present information using a table, chart, or other graphic
  • How much text to include in slides or informational graphics
  • How to organize graphics so they present information clearly

Your goal is to use visual media to support and enhance your presentation. At the same time, you must make sure these media do not distract your audience or interfere with getting your point across. Your ideas, not your visuals, should be the focus.

As you develop the visual side of your presentation, you will follow a process much like the process you follow when you write. You will brainstorm ideas, form an organizational plan, develop drafts, and then refine and edit your work. The following sections provide guidelines to help you make good decisions throughout the process.

What Makes Visual Aids Effective?

To help you get a sense of what makes visual media work, think about what does not work. Try to recall occasions when you have witnessed the following visual media failures:

  • Websites crammed with so many images, flashing phrases, and clashing colors that they are almost unreadable
  • Assembly instructions with illustrations or diagrams that are impossible to follow
  • Photographs that are obviously (and badly) altered with photo-editing software
  • Distracting typos or other errors in signs, advertisements, or headlines
  • Tables, charts, or graphs with tiny, dense text or missing labels

In each case, the problem is that the media creator did not think carefully enough about the purpose and audience. The purpose of images, color, or flashing text on a website is to attract attention. Overusing these elements defeats the purpose because the viewer may become overwhelmed or distracted. Tables, charts, and graphs are intended to simplify complex information, but without clear labels and legible text, they will confuse the audience.

In contrast, effective visual elements are chosen or created with the purpose and audience in mind. Although a photo shoot for a magazine article might result in dozens of images, editors choose those few that work best with the article. Web designers and video game creators have an audience test their products before they are released, to ensure that people will understand how to use them. Understanding the function of different visual aids will help you use them with purpose.

Types of Visual Aids

Visual aids fall into two main categories—images and informational graphics. Images include photographs, illustrations and clip art, and video footage. Informational graphics include tables, charts, bar graphs, and line graphs.

These visual aids serve two purposes: to add emotional impact to your presentation and to organize information more clearly. With that in mind, read to find out how specific types of visual aids achieve those purposes.


A striking photograph can capture your audience’s attention far more successfully than words can. Consider including photographs at the beginning or end of your presentation to emphasize your main ideas or to accompany a particularly important point in the body of your presentation. Remember that, as with other types of graphics, less is often more. Two or three well-chosen photographs are more effective than a dozen mediocre ones.

When you choose photographs, ask yourself these questions:

  • What purpose does this image serve? Will it surprise the audience? Will it provoke a strong emotional response? Does it support an important point?
  • Will this photograph be more effective if shown with only a caption, or does it need additional text?
  • Will the audience understand what is happening in the photograph? Is the meaning immediately evident, or does the photo need some context?
  • Would editing the image make it more effective? Consider using image-editing software to crop the photo, change the brightness, or make other cosmetic changes. (Do not go overboard, though. A slightly imperfect but authentic image is preferable to one that has been obviously altered.)

To illustrate the sense of helplessness people felt in the midst of tragedy, a student could use a photograph that shows fear, weariness, or defeat on the face of the photograph’s subject.

Figure 14.3

An old man sitting on the street

Neil Moralee – On The Scrap Heap . – CC BY-NC-ND 2.0.


Illustrations, such as editorial or political cartoons, serve much the same purpose as photographs. Because an illustration does not capture a moment in time the way a photo does, it may have less impact. However, depending on your topic and the effect you want to achieve, illustrations can still be very useful. Use the same criteria for choosing photographs to help you choose illustrations.

Figure 14.4

A Political Cartoon about Budget Cuts

Humor Blog – Political Cartoon about Budget Cuts – CC BY 2.0.

The style of an illustration or photograph affects viewers just as the content does. Keep this in mind if you are working with the stock images available in office software programs. Many of these images have a comical tone. This may be fine for some topics—for instance, a presentation on television shows for children. However, if you need to project a more serious tone, make sure you choose images to suit that purpose. Many free (or reasonably priced) image banks are available online.

Video Footage

Even more than photographs, video footage can create a sense of immediacy, especially if your video includes sound. Showing a brief video clip can help your audience feel as if they are present at an important event, connect with a person being interviewed, or better understand a process. Again, ask yourself the following questions to ensure you are using the footage well:

  • What purpose does this video serve? (Never rely on video clips just to fill time.)
  • How much footage should be shown to achieve your purpose?
  • What will need to be explained, before or after showing the video, to ensure that your audience understands its significance?
  • Will it be necessary to edit the video to stay within time requirements or to focus on the most important parts?

Informational graphics, such as tables, charts, and graphs, do not provoke the same response that images do. Nevertheless, these graphics can have a powerful impact. Their primary purpose is to organize and simplify information.

Tables are effective when you must classify information and organize it in categories. Tables are an especially good choice when you are presenting qualitative data that are not strictly numerical. Table 14.1 “Example of Qualitative Data Table” was created for a presentation discussing the subprime mortgage crisis. It presents information about people who have held powerful positions both in the government and at one of the investment banking firms involved in the subprime mortgage market.

Table 14.1 Example of Qualitative Data Table

Sources: http://www.rollingstone.com/politics/news/%3Bkw=%5B3351,11459%5D ; http://www.nytimes.com/2008/10/19/business/19gold.html ; http://topics.nytimes.com/top/reference/timestopics/people/p/henry_m_jr_paulson/index.html?inline=nyt-per ; http://topics.nytimes.com/top/reference/timestopics/people/r/robert_e_rubin/index.html?inline=nyt-per , http://www.nytimes.com/2002/12/13/us/man-in-the-news-economic-adviser-from-other-side-of-the-deficit-stephen-friedman.html ; http://news.bbc.co.uk/2/hi/business/342086.stm .

If you are working with numerical information, consider whether a pie chart, bar graph, or line graph might be an effective way to present the content. A table can help you organize numerical information, but it is not the most effective way to emphasize contrasting data or to show changes over time.

Pie charts are useful for showing numerical information in percentages. For example, you can use a pie chart to represent presidential election results by showing what percentage of voters voted for the Democratic presidential candidate, the Republican candidate, and candidates from other political parties.

Figure 14.5

A Pie chart illustrating that 52.92% of people favored Obama, 45.66% favored McCain, and 1.42% favored other candidates.

Source: http://www.fec.gov/pubrec/fe2008/2008presgeresults.pdf

Bar graphs work well when you want to show similarities and differences in numerical data. Horizontal or vertical bars help viewers compare data from different groups, different time periods, and so forth. For instance, the bar graph in Figure 14.6 allows the viewer to compare data on the five countries that have won the most Olympic medals since the modern games began in 1924: Norway, the United States, the former Soviet Union, Germany, and Austria. Bar graphs can effectively show trends or patterns in data as well.

Figure 14.6

Olympic Medal Standings since 1924 show that Norway has won the most, followed by the United States, Soviet Union, Germany, and Austria

Source: http://www.nbcolympics.com/medals/all-time-standings/index.html

Line Graphs

Like bar graphs, line graphs show trends in data. Line graphs are usually used to show trends in data over time. For example, the line graph in Figure 14.7 shows changes in the Dow Jones Industrial Average—an economic index based on trading information about thirty large, US-based public companies. This graph shows where the Dow closed at the end of each business day over a period of five days.

Figure 14.7

Down Jones Industrial Average at Market Closing went down significantly from May 17, 2010 to May 20, 2010, and then raised again at May 21, 2010

Source: http://www.google.com/finance/historical?cid=983582&startdate=May+17%2C+2010&enddate=May+21%2C+2010

In this exercise, you will begin to refine your ideas for incorporating media into your presentation. Complete the following steps on your own sheet of paper.

  • Revisit the list you brainstormed for Note 14.12 “Exercise 3” in Chapter 14 “Creating Presentations: Sharing Your Ideas” , Section 14.1 “Organizing a Visual Presentation” and the annotated outline you developed for Note 14.17 “Exercise 4” .
  • Analyze the two different types of visual aids: images and informational graphics. Identify at least two places in your presentation where you might incorporate visual aids.
  • Evaluate the purpose of the visual aid. Does it create emotional impact, or does it organize information? Is the visual effective?
  • Determine whether you will be able to create the visual aid yourself or will need to find it.

Creating Original Visual Aids

You will include original visual aids in your presentation to add interest, present complex information or data more clearly, or appeal to your audience’s emotions. You may wish to create some visual aids by hand—for instance, by mounting photographs on poster board for display. More likely, however, you will use computer-generated graphics.

Computer-generated visual aids are easy to create once you learn how to use certain office software. They also offer greater versatility. You can print hard copies and display them large or include them in a handout for your audience. Or, if you are working with presentation software, you can simply insert the graphics in your slides.

Regardless of how you proceed, keep the following guidelines in mind:

  • Create visual aids with purpose. Think carefully about how they will enhance your message, and choose a form that is appropriate for your content.
  • Strive for quality. You do not need the skills of a professional photographer or designer, but do take time to make sure your visual aids are neat, attractive, and legible. Proofread for errors, too.

Using Software to Create Visual Aids

You can use standard office software to create simple graphics easily. The following guidelines describe how to work with word-processing software and presentation software.

Working with Photographs

Most personal computers come equipped with some basic image-editing software, and many people choose to purchase more advanced programs as well. You can upload photographs from a digital camera (or in some cases, a cell phone) or scan and upload printed photographs. The images can then be edited and incorporated into your presentation. Be sure to save all of your images in one folder for easy access.

Creating Tables

To create a table within a word-processing document consult your software program’s help feature or an online tutorial. Once you have created the table, you can edit and make any additional changes. Be sure that the table has no more than six to seven rows or columns because you do not want to compromise the size of the text or the readability. Aligning with precision will help your table look less crowded. Also, the row and column titles should spell out their contents.

Creating Graphs

Figure 14.8

Screenshot of powerpoint

Pie charts and bar and line graphs can also be created using standard office software. Although you can create these graphics within a document, you will need to work with both your word-processing application and your spreadsheet application to do so. The graph should visually explain the data using colors, titles, and labels. The use of color will help the audience distinguish information; however, avoid colors that are hard on the eyes, such as lime green or hot pink. The title should clearly state what the graph explains. Lastly, avoid using acronyms in the titles and other labels.

Creating Graphics in an Electronic Presentation

If you plan to work only with hard copy graphics during your presentation, you may choose to create them as word-processing documents. However, if you are using presentation software, you will need to choose one of the following options:

  • Create your graphics using the presentation software program.
  • Create your graphics within another program and import them.

Standard office presentation software allows you to create informational graphics in much the same way you would create them within a word-processing application. Keep the formatting palette, a menu option that allows you to customize the graphic, open while you use the software. The formatting menu provides options for inserting other types of graphics, such as pictures and video. You may insert pictures from an image bank available within the program, or insert images or video from your own desktop files. Shape your use of multimedia in accordance with the message your presentation is trying to convey, the purpose, and your audience.

Creating Visual Aids by Hand

Most of the time, using computer-generated graphics is more efficient than creating them by hand. Using office software programs helps give your graphics a polished appearance while also teaching you skills that are useful in a variety of jobs. However, it may make sense to use hand-created visual aids in some cases—for instance, when showing a 3-D model would be effective. If you follow this route, be sure to devote extra time to making sure your visual aids are neat, legible, and professional.

Flip charts are inexpensive and quick visual aids used during face-to-face presentations. The flip chart can be prepared before, as well as during, the presentation. Each sheet of paper should contain one theme, idea, or sketch and must be penned in large letters to be seen by audience members farthest away from the speaker.

Writing Captions

Any media you incorporate should include a caption or other explanatory text. A caption is a brief, one- to two-sentence description or explanation of a visual image. Make sure your captions are clear, accurate, and to the point. Use full sentences when you write them.

Captions should always be used with photographs, and in some cases, they can be useful for clarifying informational graphics, which represent qualitative data visually. However, informational graphics may not require a caption if the title and labels are sufficiently clear. For other visual media, such as video footage, providing explanatory text before or after the footage will suffice. The important thing is to make sure you always include some explanation of the media.

In this exercise, you will begin to develop visual aids for your presentation. Complete the steps in this exercise—and enjoy the chance to be creative. Working with visuals can be a pleasant way to take a break from the demands of writing.

  • Revisit the ideas you developed in Note 14.24 “Exercise 1” . Choose at least two ideas that you can create. ( Note: If you are using software to develop a slideshow presentation, count this as one of your self-created visual aids. Include at least one other self-created visual aid, such as an original photograph, within your slideshow.)
  • Get creative! Take your photographs, construct a 3-D model, create informational graphics, or work on your presentation slides. Develop good working drafts.
  • After you have completed drafts of your visual aids, set them aside for a while. Then revisit them with a critical eye. First, check any text included with the graphic. Make sure your facts are correct, your words are clear and concise, and your language is free of errors.
  • Next, evaluate how well your aids work visually. Are they large enough to be seen and read from a distance? Are captions and labels easy to find? Are photographs of reasonably high quality? Ask someone else for feedback, too.
  • Begin making any needed changes. As you proceed through the rest of this section, continue to revisit your work to improve it as needed.


Please share the first version of your visual aids with a classmate. Examine what they have produced. On a separate piece of paper, note both the elements that catch your attention and those that would benefit from clarification. Return and compare notes.

Testing and Evaluating Visual Aids

Regardless of how you create your visual aids, be sure to test-drive them before you deliver your presentation. Edit and proofread them, and if possible, show them to someone who can give you objective feedback. Use the following checklist.

Checklist 14.1

Visual Aid Evaluation Checklist

  • Visual aids are clearly integrated with the content of the presentation
  • Photographs and illustrations suit the overall tone of the presentation
  • Images and text are large and clear enough for the viewer to see or read
  • Images are shown with explanatory text or a caption
  • Informational graphics include clear, easy-to-read labels and headings
  • Text within informational graphics is easy to read (Watch out for wordiness and crowded text or a font that is too small and hard to read.)
  • Formatting choices (color, different fonts, etc.) organize information effectively
  • Any text within graphics is free of errors
  • Hyperlinks within slides function properly
  • Display text for hyperlinks is concise and informative (Never paste a link into a slide without modifying the display text.)

Writing at Work

Office software includes many options for personalizing a presentation. For instance, you can choose or create a theme and color scheme, modify how one slide transitions to the next, or even include sound effects. With so many options, students and employees sometimes get carried away. The result can seem amateurish and detract from, rather than enhance, your presentation.

Remember, you are delivering a presentation, not producing a movie. Use the customization options to help give your presentations a consistent, polished, appearance. However, do not let these special effects detract from the substance of your slides.

Using Existing Visual Media

Depending on your topic, you may be able to find images and other graphics you can use instead of creating your own. For instance, you might use photographs from a reputable news source or informational graphics created by a government agency. If you plan to use visual aids created by others, keep the following guidelines in mind:

  • Set a purpose before you begin your search. You will search more efficiently if you start with a general idea of what you are looking for—a line graph of unemployment rates for the past twelve months, for example, or a video clip of the most recent State of the Union address.
  • Filter out visual aids that are not relevant. You may come across eye-catching graphics and be tempted to use them even if they are only loosely related to your topic, simply because they are attention getting. Resist the temptation. If the graphic is not clearly connected to your point, it does not belong in your presentation.
  • Read carefully. In addition to reading labels, headings, and captions, read any text that accompanies the visual. Make sure you understand the visual in its original context. For informational graphics, make sure you understand exactly what information is being represented. (This may seem obvious, but it is easy to misread graphic information. Take the time to examine it carefully.)
  • Evaluate sources carefully and record source information. When you look for visual media to complement your presentation, you are conducting research. Apply the same standards you used for your research paper. Choose reliable sources, such as reputable news organizations, government and nonprofit organizations, and educational institutions. Verify data in additional sources. Finally, be sure to document all source information as you proceed.

Searching Efficiently for Visual Media

You will probably find it most efficient to use the Internet to search for visual aids. Many students begin by typing keywords into a search engine to locate related images. However, this search technique is not necessarily efficient, for several reasons:

  • It often pulls up hundreds or even thousands of images, which may be only loosely related to your search terms.
  • It can sometimes be difficult to understand the image in its original context.
  • It can be hard to find copyright information about how you may use the image.

A more efficient strategy is to identify a few sources that are likely to have what you are looking for, and then search within those sites. For instance, if you need a table showing average life expectancy in different countries, you might begin with the website of the World Health Organization. If you hope to find images related to current events, news publications are an obvious choice. The Library of Congress website includes many media related to American history, culture, and politics.

Searching this way has the following advantages:

  • You will often find what you are looking for faster because you are not wasting time scrolling through many irrelevant results.
  • If you have chosen your sources well, you can be reasonably certain that you are getting accurate, up-to-date information.
  • Images and informational graphics produced by reputable sources are likely to be high quality—easy to read and well designed.

If you do choose to use a search engine to help you locate visual media, make sure you use it wisely. Begin with a clear idea of what you are looking for. Use the advanced search settings to narrow your search. When you locate a relevant image, do not download it immediately. Read the page or site to make sure you understand the image in context. Finally, read the site’s copyright or terms of use policy—usually found at the bottom of the home page—to make sure you may use the material.

If you are unable to find what you are looking for on the Internet consider using print sources of visual media. You may choose to mount these for display or scan them and incorporate the files into an electronic presentation. (Scanning printed pages may lower the quality of the image. However, if you are skilled at using photo-editing software, you may be able to improve the quality of the scanned image.)

Inserting Hyperlinks in an Electronic Presentation

If you are working with images, audio, or video footage available online, you may wish to insert a link within your presentation. Then, during your presentation, you can simply click the link to open the website in a separate window and toggle between windows to return to your presentation slides.

To insert a hyperlink within your presentation, click on insert in the toolbar and then select hyperlink from the menu. Doing so will open a dialogue box where you can paste your link and modify the accompanying display text shown on your slide.

Copyright and Fair Use

Before you download (or scan) any visual media, make sure you have the right to use it. Most websites state their copyright and terms of use policy on their home page. In general, you may not use other people’s visual media for any commercial purpose without contacting the copyright holder to obtain permission and pay any specified fees.

Copyright restrictions are somewhat more ambiguous when you wish to download visual media for educational uses. Some educational uses of copyrighted materials are generally considered fair use —meaning that it is legally and ethically acceptable to use the material in your work. However, do not assume that because you are using the media for an educational purpose, you are automatically in the clear. Make sure your work meets the guidelines in the following checklist. If it does, you can be reasonably confident that it would be considered fair use in a court of law and always give credit to the source.

Checklist 14.2

Media Fair Use Checklist

  • You are using the media for educational purposes only.
  • You will make the work available only for a short period and to a limited audience. For instance, showing a copyrighted image in a classroom presentation is acceptable. Posting a presentation with copyrighted images online is problematic. In addition, avoid any uses that would allow other people to easily access and reproduce the work.
  • You have used only as much of the work as needed for your purposes. For video and audio footage, limit your use to no more than 10 percent of the media—five minutes of an hour-long television show, for example. Image use is harder to quantify, but you should avoid using many images from the same source.
  • You are using the media to support your own ideas, not replace them. Your use should include some commentary or place the media in context. It should be a supporting player in your presentation—not the star of the show.
  • You have obtained the material legally. Purchase the media if necessary rather than using illegally pirated material.
  • Your use of the media will not affect the copyright holder or benefit you financially.

By following these guidelines, you are respecting the copyright holder’s right to control the distribution of the work and to profit from it.

In some fields, such as teaching, job applicants often submit a professional portfolio to a prospective employer. Recent college graduates may include relevant course work in their portfolios or in applications to graduate school. What should you do if your course work uses copyrighted visual media?

This use of media is acceptable according to fair use guidelines. Even though you are using the work for your personal professional advancement, it is not considered an infringement on copyright as long as you follow the additional guidelines listed in the previous checklist.

Crediting Sources

As you conduct your research, make sure you document sources as you proceed. Follow the guidelines when you download images, video, or other media from the Internet or capture media from other sources. Keep track of where you accessed the media and where you can find additional information about it. You may also provide a references page at the end of the presentation to cite not only media and images but also the information in the text of your presentation. See Chapter 13 “APA and MLA Documentation and Formatting” for more information on creating a reference page.

Write captions or other explanatory text for visual media created by others, just as you would for media you created. Doing so helps keep your audience informed. It also helps ensure that you are following fair use guidelines by presenting the media with your commentary, interpretation, or analysis. In your caption or elsewhere in your presentation, note the source of any media you did not create yourself. You do not need to provide a full bibliographical citation, but do give credit where it is due.

In this exercise, you will locate visual aids created by others and continue developing the work you began earlier. Complete these steps.

1. Revisit the ideas you developed in Note 14.24 “Exercise 1” . Choose at least two ideas for which it would make more sense to find the visual aid than to create it yourself. 2. Use the search tips provided in this section to locate at least two visual aids from reputable sources that you can use. Prepare them for your presentation by adding clarifying text as needed. Be sure to credit your source. 3. Incorporate the visual aids you created in Note 14.26 “Exercise 2” and Note 14.32 “Exercise 3” into your presentation. This may involve preparing physical copies for display or inserting graphic files into an electronic presentation.

4. Take some time now to review how you will integrate the visual and verbal components of your presentation.

  • If you are working with presentation software, refine your slides. Make sure the visual approach is consistent and suits your topic. Give your text a final proofread.
  • If you are not using presentation software, review the annotated outline you created in Note 14.24 “Exercise 1” . Update it as needed to reflect your current plan. Also, determine how you will physically set up your visual aids.

Key Takeaways

  • Visual aids are most effective when they are chosen with the purpose and audience in mind. They serve to add emotional impact to a presentation and to organize information more clearly.
  • Visual aids should always be clearly related to the presenter’s ideas. Captions, labels, and other explanatory text help make the connection clear for the audience.
  • Like writing, developing the visual components of a presentation is a process. It involves generating ideas, working with them in a draft format, and then revising and editing one’s work.
  • Visual aids can be divided into two broad categories—image-based media and informational graphics.
  • Widely available software programs make it relatively easy to create visual aids electronically, such as photo images, charts, and graphs.
  • When using visual aids created by others, it is important to apply good research skills, follow guidelines for fair use, and credit sources appropriately.

Writing for Success Copyright © 2015 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

type of graphic presentation

1000+ Really Good Powerpoint Graphics for Every Project (Free and Premium)

By Sandra Boicheva

2 years ago

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PowerPoint Examples

Design plays a great role in creating amazing PowerPoint presentations. No matter how amazing the content and your presenting skills, the way you visualize your concept is equally important when it comes to winning the audience’s attention. Depending on the topic, you will need appropriate high-quality visuals and the good news is, these often come for free. With this in mind, we did a lot of digging and collected a huge variety of PowerPoint graphics (most of them free for personal and commercial use) that you can download and add to your library. 

In this article, you will find everything you need in order to visualize your concepts and design a presentation worthy of your topics. Below we added a quick overview of the types of PowerPoint graphics you will find.

1000+ Free and Premium PowerPoint Graphics from all over the web: 

  • Editable Templates
  • Backgrounds
  • Icons and Badges

Data Visualization Graphics

  • Elements (Pointers, Arrows, Bullets)
  • Speech Bubbles

PowerPoint Templates

Instead of starting designing your presentation from scratch, you can work with a pre-made template and customize it to suit your concept and topic. Usually, pre-made templates are editable, come with text and image placeholders, and additional icons you can use. For this section, we collected pre-made templates with different themes, suitable for multi-purpose presentations, business, marketing, branding, analysis, technologies, and more specific topics like educations, food and restaurants, and software. Most templates are free for personal and commercial use, there are some premium ones with animations as well. 

We listed the numbers of slides, price and license below each template.

Free Educational Presentation Template

PowerPoint Graphics: Free Educational Presentation Template

  • Theme: Education, online teaching, lessons
  • Pricing: Free
  • License: Free for Personal and Commercial Use│Do Not Sell or Redistribute

Free Hand-Drawn Presentation

Free Hand-Drawn Presentation

  • Theme: Multi-purpose, branding, marketing

Free Corporate Presentation Template

Free Corporate Presentation Template

  • Theme: Multi-purpose, branding, business

Futuristic Free Template

Futuristic Free Template

  • Theme: Technology, Science, Hardware, Future technologies

Spaceship Free Powerpoint Template

Spaceship Free Powerpoint Template

  • Theme: Technology, Science, Business, Marketing

5G Technology Free Template

5G Technology Free Template

  • Theme: 5G, Technology, Science, Business, Marketing

App Startup Free Template

App Startup Free Template

  • Theme: Multi-purpose, Startup, Business, Marketing

Startup Corporation Free Template

Startup Corporation Free Template

Smart City Free Template

Smart City Free Template

  • Theme: 5G, Technology, Business, Software, Future technologies

Food Taste Free Template

Food Taste Free Template

  • Theme: Food and restaurants
  • License: Free for Personal Use│Do Not Sell or Redistribute

Free Business PowerPoint Template

Free Business PowerPoint Template

  • Theme: Multi-purpose, business, marketing, startup

Free Minimalist Presentation Template

Free Minimalist Presentation Template

Special Burger Free Presentation 

Special Burger Free Presentation 

  • Theme: Food and restaurants, fast food, marketing

Opened Book Cute Free Template

Opened Book Cute Free Template

  • Theme: Multi-purpose, business, education, marketing

Technology and Design Template

Technology and Design Template

  • Slides: 110
  • Pricing: $29 full presentation, 0$ 6 sample slides
  • License: Standard

Smash Animated Presentation

Smash Animated Presentation

  • Slides: 100+
  • Theme: Multi-purpose, business, marketing
  • Pricing: $17 full presentation, 0$ 20 sample slides

Blanc Free Minimalistic Presentation

Blanc Free Minimalistic Presentation

  • Theme: Multi-purpose, business, marketing, fashion

Ultimate 3D PowerPoint Presentation Template

Ultimate 3D PowerPoint Presentation Template

  • Theme: Multi-purpose, business, marketing, branding
  • Pricing: $31.84
  • License: Standard│Royalty-Free

Ultimate Black and White Presentation 

Ultimate Black and White Presentation 

  • License: Standard│Royalty Free

Natuna Business Template

Natuna Business Template

  • Pricing: $16
  • License: Regular│For one product

Massive X Fully-Animated Template

Massive X Fully-Animated Template

  • Slides: 1500+
  • Pricing: $15

Backgrounds PowerPoint Graphics

With templates out of the way, let’s go to the smaller PowerPoint graphics and elements. In some cases, you might want to customize your existing templates further by adding your own background. This is also a great hack when you’re building a short presentation with just a few slides of topic titles. You can easily do this in PowerPoint by selecting your slide and hitting Design> Format Background . For this section, we selected quite a lot of modern and trendy high-quality background PowerPoint graphics from over the web, all suitable for PowerPoint presentations.

Abstract Wave Gradient Liquid Background

PowerPoint Graphics: Abstract Wave Gradient Liquid Background

  • Files : PNG, SVG, AI
  • Price: Free
  • License: Free for Personal and Commercial Use with Attribution │Do Not Sell or Redistribute

Halftone Background with Circles

Halftone Background with Circles

  • Files : PNG, EPS

Wavy Abstract Background

Wavy Abstract Background

  • Files : JPG, AI, EPS

Grunge Paint Background

Grunge Paint Background

  • Files : JPG

Flat Geometric Background

Flat Geometric Background

  • Files : JPG, EPS

Neon Fluid Background with Geometric Shapes Free Vector

Neon Fluid Background with Geometric Shapes Free Vector

Hand-Drawn Minimal Background

Hand-Drawn Minimal Background

Gradient Abstract Background

Gradient Abstract Background

Half-Tone Lined Background

Half-Tone Lined Background

Isometric High tech Background

Isometric High tech Background

Abstract Technological Background

Abstract Technological Background

Black and Gold Luxurious Background

Black and Gold Luxurious Background

Set of Vector Liquid Shapes for Presentation Design

Set of Vector Liquid Shapes for Presentation Design

Neon Fluid Abstract Background

Neon Fluid Abstract Background

Liquid Gradient Color Background

Liquid Gradient Color Background

Abstract Creative Background with Multicolored Flow

Abstract Creative Background with Multicolored Flow

Glowing Particles Dynamic Background

Glowing Particles Dynamic Background

Abstract Colorful Background

Abstract Colorful Background

Modern Gold Background Free Vector

Modern Gold Background Free Vector

Geometric Black and Gold Background

Geometric Black and Gold Background

  • Price: Subscription

Abstract Shapes Gradient Background

Abstract Shapes Gradient Background

Pink Luxury Rose Gold Gradient Background

Pink Luxury Rose Gold Gradient Background

Abstract Wave Colourful Background

Abstract Wave Colourful Background

Abstract Backgrounds – Mega Bundle

Abstract Backgrounds - Mega Bundle

  • Files : PNG, AI, EPS, PDF 
  • Graphics: 66 
  • Price: $31.84
  • License: Standard │ Royalty- Free

Holographic 3D Background

Holographic 3D Background

  • License: Standard 

Abstract Holo Shapes Background

Abstract Holo Shapes Background

Hi-Tech Futuristic Background

Hi-Tech Futuristic Background

Neon Frame Sign Background

Neon Frame Sign Background

Icons for PowerPoint

One of the best ways to direct attention to certain parts of your presentation is through icons. They not only look great but also represent entire concepts and can replace a lot of text. We found a lot of sets in various styles that you can use in your own presentations to give them the homebrew personal touch.

Huge Hand-Drawn Doodle Free Icon Set

PowerPoint Graphics: Huge Hand-Drawn Doodle Free Icon Set

Web and Tech Development Themed Icon Free Set

Web and Tech Development Themed Icon Free Set

Web and Tech Development Themed Icon Free Set v.2

Web and Tech Development Themed Icon Free Set v.2

Multimedia Icon Set for Presentations

Multimedia Icon Set for Presentations

Business and Finances Themed Icon Set

Business and Finances Themed Icon Set

Set of School Stationery Icons

Set of School Stationery Icons

School and Education Icons Set

School and Education Icons Set

Cartoon Icons of Designer Work Process

Cartoon Icons of Designer Work Process

Business Icons Free Set for Presentations

Business Icons Free Set for Presentations

Modern Business Free Icon Set for Presentations

Modern Business Free Icon Set for Presentations

Set of Business People Icons for Presentations

Set of Business People Icons for Presentations

Set of Business People Icons v.2

Set of Business People Icons v.2

Free Business Scheduling Icon Set

Free Business Scheduling Icon Set

Digital Marketing Thin Line Icons Set

Digital Marketing Thin Line Icons Set

A huge part of standard presentations covers a lot of data. In order to visualize it in a comprehensive and intuitive way, you will need editable charts, bars, graphs, and other infographics. This is why this section includes free and premium packs of data visualization PowerPoint graphics that you can edit and add to your presentation.

Steps/ Timeline Free Infographic

PowerPoint Graphics: Steps/ Timeline Free Infographic

  • Graphics: 1

Ultimate Infographic Template Collection – Mega Bundle

Ultimate Infographic Template Collection - Mega Bundle

  • Files : AI, EPS, PDF, PNG, PSD, PPT
  • Graphics: 539
  • License: Standard │Royalty-Free

16 Free Infographic Templates for Presentations

16 Free Infographic Templates for Presentations

  • Files : EPS, PDF
  • Graphics: 16
  • License: Free for Personal and Commercial Use │Do Not Sell or Redistribute

Data Visualization Elements Set

Data Visualization Elements Set

  • Graphics: 40+

Data Visualization Elements Set v.2

Data Visualization Elements Set v.2

Creative Modern Business Infographic

Creative Modern Business Infographic

  • Files : EPS, JPG

Bundle Infographic Tools

Bundle Infographic Tools

  • Graphics: 15+

Free 6 Steps Startup Infographics

Free 6 Steps Startup Infographics

Internet Trading Vector Infographic Template

Internet Trading Vector Infographic Template

Marketing Diagram Infographic Template

Marketing Diagram Infographic Template

Step by step From Research to Goal Infographic

Step by step From Research to Goal Infographic

Free Vector Infographics Elements

Free Vector Infographics Elements

  • Graphics: 6

Free 6-Steps Infographic Design

Free 6-Steps Infographic Design

Essential PowerPoint Graphics and Elements (Pointers, Arrows, Bullets)

Using icons will help you replace a lot of text with visuals. However, you will still have a lot of text to organize and structure on your slides. Bullet points and arrows are a standard type of PowerPoint graphics to present your plan, list parts of your concepts, or indicate processes. As the original bullet points might be too simple, here we have custom, more colorful, and interesting-looking elements that will do the job in style.

Free Colorful Geometric Bullet Points

Free Colorful Geometric Bullet Points

Colorful Arrow Bullet Points Collection

Colorful Arrow Bullet Points Collection

Arrow Aign Icon Set for Presentations

Arrow Aign Icon Set for Presentations

Green Arrows Set for Presentations

Green Arrows Set for Presentations

Arrow Neon Icon Collection

Arrow Neon Icon Collection

Colorful Arrows with Different Shapes

Colorful Arrows with Different Shapes

Vector Flechas Arrows Set

Vector Flechas Arrows Set

Circular Bullet Points Collection

Circular Bullet Points Collection

Map Legend Vector Icons

Map Legend Vector Icons

Square Bullets with Labels

Square Bullets with Labels

Marker Location You Are Here

Marker Location You Are Here

Cutout Number Bulletpoints

Cutout Number Bulletpoints

Colorful Pin Bulletpoints 

Colorful Pin Bulletpoints 

Infographic Bullet Points

Infographic Bullet Points

Colorful Pencils Bulletpoints

Colorful Pencils Bulletpoints

Gradient Pin Bullet Points

Gradient Pin Bullet Points

Traditional Bullet Points Collection

Traditional Bullet Points Collection

Bullet Paragraphs Set

Bullet Paragraphs Set

Bullet Point Labels

Bullet Point Labels

Crystal Bullet Points

Crystal Bullet Points

Vector Paper Progress 

Vector Paper Progress 

Speech PowerPoint Graphics 

Speech bubble PowerPoint graphics and stylish testimonial boxes can make your design pop. This is a fun addition to have and it’s always worth taking the extra mile to use them in some of your slides. 

Hand-Drawn Doodle Speech Bubble Set

Hand-Drawn Doodle Speech Bubble Set

Comic Bubble Speech Set

Comic Bubble Speech Set

Collection of Colorful Speech Bubbles

Collection of Colorful Speech Bubbles

Silhouette Speech Bubbles

Silhouette Speech Bubbles

Cartoon Speech Bubbles

Cartoon Speech Bubbles

Paper Cutout Speech Bubbles

Paper Cutout Speech Bubbles

Testimonial Speech Bubble

Testimonial Speech Bubble

Infographic Speech Bubbles

Infographic Speech Bubbles

Abstract Gradient Speech Bubbles

Abstract Gradient Speech Bubbles

Quote Boxes

Quote Boxes

Testimonial Quote Boxes

Testimonial Quote Boxes

Futuristic Sci Fi Style Labels

Futuristic Sci Fi Style Labels

Artistic Blue and Purple Speech Bubbles

Artistic Blue and Purple Speech Bubbles

Colorful Origami Speech Bubbles

Colorful Origami Speech Bubbles

That’s it

In conclusion, PowerPoint presentations don’t have to be plain, simple, and predictable. You can always make them special by putting an extra effort to customize them. It is much simpler to accomplish if you already have a library with valuable PowerPoint graphics and assets that will help you quickly build a presentation that will inspire interest and communication. We hope you found the right graphics for your projects and feel inspired to deliver your best presentation.

In the meantime, why not take a look at the related articles to get some more inspiration or grab a couple of freebies:

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100+ PowerPoint Graphics For Better Presentations [Free PPT]

PowerPoint graphics are a great addition to all PowerPoint presentations no matter what the audience. A Powerpoint simply containing text and bullet points is not going to hold the attention, even with your hot topic content. You run the risk of being dry and dull, and simply put graphics are more visual and therefore more interesting. You know it too if you are happy with your material you feel better and more confident as a speaker. Double plus.

Of course, the quality of your PowerPoint Graphics is important, this isn’t just a case of adding visuals for visual’s sake. High quality, highly appropriate, thoughtful graphics will enhance any presentation and will be a vital tool in getting your message across, succinctly and memorably. Equally poor quality clip art type graphics, blurry, pointless, and inappropriate images may get you to remember as well, but probably not how you would wish.

So let’s look at some great keys ways you can impress with a presentation, it’s not hard but it is effective.

In this article: 1. How to insert graphics into PowerPoint 2. 100+ Free PowerPoint Graphics by GraphicMama 2.1. Free PowerPoint Templates 2.2. Free Arrows, Pointers, Bullets for PowerPoint 2.3. Free Icons for PowerPoint 2.4. Free Stats, Charts, Graphs for PowerPoint 2.5. Free Numbers and Steps Graphics for PowerPoint 2.6. Free Text Section Graphics for PowerPoint 2.7. Free Presentation Graphics for PowerPoint 2.8. Free Speech Bubble Graphics for PowerPoint 2.9. Free Sale Graphics for PowerPoint 2.10. Free Infographic Kit 2.11. Free Infographic Templates 3. More places to find PowerPoint Graphics

In the meanwhile, do you know, that you can use premade infographic templates? Check out our  50 Free Timeline Infographic Templates .

1. How to insert graphics into PowerPoint

Once you’ve created your presentation it’s time to add those all-important PowerPoint Graphics. And it’s easy, easy, easy.

Step 1: Go to the slide and create a space for your graphic Step 2: Go to insert on the toolbar at the top of PowerPoint, click on it Step 3: This will open up insert options depending on your version of PowerPoint ( 2019 reveals online pictures, photo albums, pictures, or screenshots, older versions are similar but replace online pictures with clip art.) Step 4: Choose an image from your files or online through categories or the search bar – filter general images through creative commons only licensed pictures (free to use), select, click on insert. Step 5: Resize and reposition


Step 1: Select an image, right-click, and copy. (Ctrl+C) Step 2: Right-click and paste on the desired slide. (Ctrl+V)

It really is that easy.

2. 100+ Free PowerPoint Graphics by GraphicMama

One of the best ways to make your presentation look professional is by using professionally designed PowerPoint graphics and one of the best design agencies, Graphic Mama has plenty of options to choose from. As well as paid-for bundles of design icons you can take advantage of a great range of free graphics from sales icons, holiday icons, speech bubbles, people avatars, and many more. These are graphics designed in a vector file format, so the quality will stay as good even when resized. there are free backgrounds, templates, and infographic bundles too. It’s a no-risk option that will certainly add a high-quality, professionally designed look to your slideshow. Just click on the links below and you are almost there.

2.1. Free PowerPoint Templates

A tremendously good way to create a stunning professional look is by using templates for your PowerPoint Design and the good news is there are lots of free options out there just waiting for you to fill with content.

free hand-drawn powerpoint presentation

Free Hand-Drawn PowerPoint Presentation

This freebie from Graphic Mamas’s collection of free templates shows off the power of a sketched hand-drawn style in adding a customized look that is both attractive and clear.

free corporate powerpoint presentation template

Free Corporate Presentation Template

Ideally suited to a business proposal, this free template can be edited and customized for anything that would benefit from fresh, clear colors and fantastically designed and organized slides.

free business powerpoint presentation template

Free Business PowerPoint Presentation Template

Another free business template that benefits from strong structural elements and a great mix of text boxes and images in this modern-looking option. Superb editable infographics to get that all-important message to stand out.

free minimalist powerpoint presentation template

Free Minimalist Presentation Template

This minimalist template broken up into large blocks of strong color is perfect for making a statement. Instant impact and full of confidence.

Take a look at Graphic Mama’s Modern Templates for the New Era of PowerPoint Presentations

arrows bullets pointers checkboxes for PowerPoint

2.2. Free Arrows, Pointers, Bullets for PowerPoint

Basic icons such as arrows, bullets, and pointers are so ubiquitous that they are often forgotten about. Big mistake. These free PowerPoint graphics show just how much impact well-designed elements can make and they’re a quick and easy way of raising your presentation to another level, and all for free.

icons for powerpoint

2.3. Free Icons for PowerPoint

The cool, simplicity of these PowerPoint graphic icons can add swagger and style to your show. This completely free bundle gives a great selection all in the same consistent style and multiple usages will hold a presentation together in a subtle way.

free charts and diagrams graphics for powerpoint

2.4. Free Stats, Charts, Graphs for PowerPoint

Powerful infographics give you a great chance to get inventive and creative. Fully customizable, fully editable, and a fantastically varied and imaginative selection of all kinds of charts, graphs, and pictograms. It’s difficult to believe they are free but they really are.

numbers and steps graphics for powerpoint

2.5. Free Numbers and Steps Graphics for PowerPoint

You will need numbers, so why not take advantage of this free collection and make the mundane come alive. The key is to keep a consistent design and it will create a magical flow throughout the whole show from beginning to end.

free text section graphics for powerpoint

2.6. Free Text Section Graphics for PowerPoint

PowerPoint graphics for text sections do a vital job. It is well known that text-heavy presentations are not popular and therefore less effective but you do need text. A great way of drawing the eye, focusing on text content, and still keeping people awake are these text section graphics. Customizable colors (ideal for branding), all forms and functions, a fully flexible and fully free bundle of creativity.

free graphics for powerpoint

2.7. Free Presentation Graphics for PowerPoint

PowerPoint Graphics come in all shapes and sizes and illustrate all kinds of ideas. Download this free pack and check out a wide range of options to create visual impact, a professionally customized look, and vitality.

free bubble graphics for powerpoint

2.8. Free Speech Bubble Graphics

Speech bubble PowerPoint graphics can make your presentation pop, and with this stylish selection, you can’t go wrong. Flat, shaded, angular, rounded, clouds, and all sorts of variations on the theme. Impactful and fun they help create the conversation you want to have.

free sale graphics for powerpoint

2.9. Free Sale Graphics

PowerPoint graphics for sales will do the crucial job of getting you and your product noticed. Fit your show with these free high-quality vector graphics and watch the crowds flock in. Once you’ve downloaded the graphics, you are not limited to PowerPoint, use the same images on posters, advertising, social media, etc., and get selling. The vectors’ technique means that there will be no loss of quality whatever the size and function.

free infographic kit for powerpoint

2.10. Free Infographic Kit

A fully comprehensive infographic PowerPoint graphic pack that is crammed full of everything you could want to bring your statistics to the audience. Carefully crafted, tremendously varied, customizable, editable, flexible, and all this with the added professional pizzaz of expert design. It’s free and it’s ready to rock.

Infographic Powerpoint Templates

2.11. 20 Free Infographic Templates

If you want to speed things up, you can try using premade PowerPoint templates for your presentation. In this huge bundle of 539 infographics, you will find 20 free infographic templates. They are made with a lot of graphics, and you can easily grab some of the elements and adapt it to your presentation.

3. More places to find PowerPoint Graphics

Although it’s difficult to believe you haven’t found exactly what you are looking for already in our classic collection, let’s not worry. The one thing we do have now is plenty and plenty of choice. Here are some paid-for possibilities that you may want to jazz up that make or break a presentation.


For $49.00 you could check out this royalty-free Graphics pack from PresentationPro. This pack contains thousands of graphics, clipart, and illustration in all sorts of categories from geography to calendars, from Scrabble to sport, and in differing styles. The graphics can be used in other formats too so you are not limited to PowerPoint.


As well as the free offers, already covered Graphic Mama has a top-class selection of paid-for bundles ranging from characters to graphics assets, backgrounds , and templates from a little as $31 per set. This is ideal if you’d like to theme your presentation around a character as there are multiple gestures and poses for each. All are easily customizable, editable, and adaptable to any project and design. A gallery of cartoon characters , including businessmen, animals, robots, superheroes, doctors, ninjas, and more. Graphic Mama also offers custom designs, so you can turn yourself into a caricature and animated puppets to really make waves.


At GetMyGrpahics you can take up a subscription giving you access to over 9,000 professional PowerPoint graphics starting at $49 per month or a Pro package at $99 per month.  Obviously, at this price, it is not for a one-off or occasional piece but for professionals it does provide plenty of options. They include infographics and illustrations in a wide range of categories and differing styles.

Final Words

The old PowerPoint presentation. It’s been around for years and it truly isn’t enough to just churn out the old stuff. Vital though they may be, people always expect more, always expect better, and why not? With a little extra effort, you can turn your slideshow presentation into something that isn’t just a time filler but that really makes a difference, communication, and shows you off in the best light. PowerPoint graphics can make all the difference by breathing life and energy into your presentation and consequently your performance. If you feel confident in your material it will help your delivery. Best of all you can step it up for free, so why wouldn’t you?

You may also be interested in some of these related articles:

  • The Best Free PowerPoint Templates to Download in 2022
  • Need PowerPoint Backgrounds? The Best Places to Check Out [+ Freebies]
  • 10 PowerPoint Tutorials to Help You Master PowerPoint

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Lyudmil Enchev

Lyudmil is an avid movie fan which influences his passion for video editing. You will often see him making animations and video tutorials for GraphicMama. Lyudmil is also passionate for photography, video making, and writing scripts.

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Choosing the Right Graphic for your Report

Presentation graphics

Whether you're writing a business report, technical paper, or making a presentation, using diagrams or graphics can help clarify your message.

But which graphic is best for the information at hand?

Here is a list of some diagram types you may want to use in various situations to enhance your presentation or report.

Use a bar graph to compare sets of data against one another, or show changes in data over time. Bar graphs can be vertical (as shown here), horizontal, or stacked. Problems can arise if proportions and spacing are inconsistent, although SmartDraw eliminates this problem by doing the formatting for you.

Bar graph

A line graph is useful for showing trends over time. It's best for illustrating dramatic changes. Make sure the scale is appropriate and don't clutter the chart with too much information.

Line graph

A pie chart displays the distribution of several items in one data category. The main thing to remember when using a pie chart is that the sum of the data must equal 100 percent. Pie charts work best when there are no more than five "slices," or data points, and the amounts vary enough to make the diagram visually compelling. In this example, the five data points range from 1 to 48 percent, so the differences are illustrated quite effectively.

Pie chart

To show the sequence of steps in a process or the effects of decisions, use a flowchart. Flow the information from left to right or top down, and keep the diagram clean and simple. It should be easy for anyone to follow and understand with no explanation.


Instead of categorized lists of bullet-point information, a mind map provides a visual structure that makes the information easier to find and comprehend.

Mind maps created in SmartDraw are also a very useful tool for a presentation, because hyperlinks to web pages or documents can be inserted in any box, making the linked information easy to access with just a click.

Mind map

Gantt Chart

For projects, a Gantt chart is a good way to show a quick summary of tasks, assignments, timelines, and to report progress. For larger projects, a Gantt chart may have too much detail for a report or presentation. In that event, it may be preferable to just show a timeline.

Gantt chart

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A map is an excellent way to show geographically based information. They might include sales territories, airline routes, or numerical data defined by geography, as shown in the map below. It's important to make sure colors are easy to differentiate and labels or legends are clear. Don't try and pack too much detail into a map, as it may confuse the reader or audience.


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The 6 types of presentation (and why you need them)

Hrideep barot.

  • Presentation , Public Speaking

type of graphic presentation

We all have been exposed to different types of presentations right from school years.

Group presentations, lectures by teachers and professors, seminars, webinars or online presentations, e-learning, e-conferences, etc., are all different types of presentations that we come across in our daily lives.

But each of them work for different settings.

In this article, we will take a look at 6 such types of presentations and when and why you need them.

1. Informative Presentations

This is the most common type of presentation, be it in an educational setting or business or corporate setting.

The aim of an informative presentation is to give detailed information about a product, concept, or idea to a specific kind of audience.

They are often analytical or require a rational analysis of the data presented.

Training sessions or one-day workshops are good examples where this kind of presentation is used.

Here is an example of an informative presentation on public speaking and presentations.

Now, there are different situations where you can use informative presentations.

a) Reporting

Learn from observing the reporters!

Although a report is a written explanation of an event, it can also be verbal.

A perfect place to use informative presentations is news reporting , as it requires the presenter to present information systematically.

b) Briefing

type of graphic presentation

This involves explaining both positive and negative aspects of a particular topic in a few words.

It is providing information quickly and effectively about an issue to influence decisions or to come to solutions.

Hence, the decision-making bodies of an organization can make use of this kind of presentation to save time and effectively come to conclusions.

c) Research

Informative presentations are often used to present research findings to a specific audience , as it involves reporting the findings and briefing it to the audience.

Hence, almost everywhere where research takes place, be it in an educational context or occupational , can make use of this kind of presentation.

Tips for giving informative presentations

  • As there would be a lot of technical information and statistics, focus on the main points or agenda first and if you have more time, you can add them at the end
  • Keep your presentation simple and clear . Avoid complex sentence structures and graphics
  • Tell the outline of your presentation briefly in the introduction for a better flow
  • Make sure that your presentation does not stretch for too long. 10-15 minutes is what your audience can concentrate on
  • Restate your keyphrase at the end and briefly summarize all the important points of your presentation

Speech topics for an informative presentation

  • Cropping techniques
  • Organic Farming
  • Corporate Farming
  • Hydroponics
  • Sustainable Agriculture, etc
  • Climate change
  • Environmental issues
  • Eco-friendly ways of management
  • Eco-politics
  • Eco-feminism, etc
  • Gender studies
  • Gender and education
  • Religious studies
  • History of education
  • Philosophy of education, etc
  • Ethnic cultures
  • Indigenous cultures
  • Multiculturalism
  • Popular culture
  • Cultural trends, etc
  • Business administration
  • Business ethics
  • Business models
  • Promotion and marketing communications
  • Finance, etc

2. Persuasive presentations

Persuasion is the art of motivating or convincing someone to act or make a change in their actions or thoughts.

If you are planning to give a persuasive presentation, and are looking for how to give a persuasive speech, check out our article on A Comprehensive Guide to Writing a Persuasive Speech to gain in-depth knowledge about the art of giving persuasive presentations.

Persuasive presentations are also widely used form after informative presentations.

There are various circumstances where persuasive presentations can be used.

a) Policy-making

Avoid taking too much time when you want to persuade any decision!

Government bodies make use of persuasion almost every time, be it the legislative or decision-making bodies, executive bodies, or even courts.

Even election campaigns involve using persuasive presentations as an instrument of their pre-determined goals of swaying the citizens.

For that matter, any executive or management body of an organization can make use of these kinds of presentations.

b) Value judgment

Give personal examples if you want to persuade someone's viewpoints!

This kind involves answering the question “why” and supplementing it with possible benefits.

Most Ted talks and YouTube videos try to persuade the audience and fall into the persuasive presentation category.

Even religious heads use this as a means of persuading their believers to follow their belief system.

Deciding on a procedure or telling an audience the correct procedure of doing something is another situation.

An example of a persuasive presentation

Bailey parnell: is social media hurting your mental health.

This TED talk by Bailey Parnell is a good example of a persuasive presentation.

She starts strong by asking rhetorical questions that set the mood for her further points.

We can also see how the speaker is genuinely concerned regarding the issue, engaging the audience till the end.

Tips for giving a persuasive presentation

  • Start your presentation with a relevant quote or statistics about your topic to establish credibility
  • Tell personal anecdotes and examples wherever necessary to develop an emotional connection with your audience
  • Deliver your presentation with passion and genuine interest to motivate your audience to think
  • Answer the question “why” for better understanding and clarity in your presentation
  • State your viewpoint clearly and clarify doubts if your audience seems to have any

Speech topics for persuasive presentations

  • Is animal testing ethical?
  • Should cosmetic surgery be banned?
  • Can the death penalty be the only solution to the rising crime rates?
  • Should the legal age be 18?
  • Should immigration laws be revised?
  • Why you should never add your parents on Facebook
  • Guys are more interested in gossip than girls
  • It is your major duty to annoy your parents
  • You are not enjoying student life if you are not procrastinating
  • Endless memes can be made on my life, etc
  • Is taming wild and exotic animals ethical?
  • The importance of emotional support animals
  • Why are bunnies the perfect pet?
  • Why do animals make the best companions?
  • Why there is a need for patients to have emotional support animals, etc
  • How and why there is a need to do business analysis before opening your business?
  • Why small businesses are successful and more profitable?
  • Why do sales and customer service departments need to be paid more?
  • Why does the HR department need to be polite and understanding?
  • Why should you not do business with a family member?
  • How charity is a means of converting black money to white?
  • Why is detaining people on the suspicion of terrorism justified?
  • Should euthanasia be made legal?
  • Should violent crime offenders be sentenced to death?
  • Should foreigners be allowed to buy a property?

3. Demonstrative presentations

This involves demonstrating a process or the functioning of a product in a step-by-step fashion.

So, a master class on communication skills or making a product model is an example of a demonstrative presentation.

Usually, the audience is an active part of such presentations and these can work in any context where you want the audience to learn a new skill.

a) Instructions

Take it slow when instructing!

This involves giving guidelines or steps of a process or work .

Teaching how to make a car model step-by-step is a good example where you can use this kind of informative presentation to guide your audience.

Another instance can be at the workplace , to train the employees or introduce them to a new product at work.

This type also works with demonstrating recipes and cooking workshops.

An example of demonstrative presentation

The easy guide on making just about any smoothie.

In this recipe demonstration, he tells his audience how many ingredients are involved and briefs them about the outline of his presentation at the start of his speech.

He also shows all steps in real-time so that the audience have a better understanding of the process and keeps them engaged.

Tips to give a demonstrative presentation

  • Introduce your product and its function to your audience before telling them how to go about with the steps
  • Explain the steps with diagrams or show them in real-time along with the audience
  • Give equal time to every person in the audience for clearing doubts, if any
  • Keep your introduction short. Not more than 5 minutes
  • Discuss options or variations that the audience can try at the end of the presentation

Speech topics for demonstrative presentations

  • How to administer CPR
  • How to wrap a gift professionally
  • How to budget your monthly income
  • How to choose a car insurance
  • How to restore a piece of antique furniture

4. Inspirational presentations

As the name suggests, this type of presentation involves inspiring others!

The main aim of an inspirational presentation is to motivate or move your audience and is also known as a motivational presentation.

Using techniques like storytelling, narrating personal anecdotes , or even humor work wonders as your audience develops an emotional connection to the message.

This TED talk by Luvvie Ajayi Jones is humorous but a lot more inspirational. Check it out!

Tips for giving an inspirational presentation

  • Start with a question that will leave the audience thinking. Pause for some time and then begin with your presentation
  • Develop a sense of connection by narrating personal incidents and experiences to grow empathy
  • Have some main points that you want to emphasize on
  • Make use of humor ! It instantly builds a connection with the listener
  • Non-verbal elements like paralanguage, body language, speech modulations, tone, etc., makes a huge difference

Speech topics for an inspirational presentation

  • Importance of diversity and inclusion
  • Building mental resilience
  • Need for change management
  • Valuing small victories in life
  • How procrastinating is your enemy

5. Business presentations

In the corporate world, presentations are the go-to solution to do anything: planning or strategizing, articulating company goals, screening candidates, status reports , and many more.

Let us take a dive into the different types of business presentations.

a) Sales presentation

Make sure to practice before giving a sales presentation!

Also known as sales pitches , sales presentations involve providing information about a product or a service to sell it.

It has a pre-defined strategy of initiating and closing the sales deal.

This can be done in person or nowadays, on the phone, or via e-communication .

b) Training sessions

Make training sessions interesting by interacting with the audience!

Often employees have on-the-job training sessions that are aimed to increase the knowledge and skills of the employees.

This kind can also involve the audience to participate , like in demonstrative presentations.

c) Meetings

Take everyone's opinion before concluding a point!

Meetings can be called for for different reasons and can be of different forms as well.

Conferences ( both video and in-person), board meetings, informal team meetings, daily reporting, etc., are all various contexts of meeting in a business setting.

d) E- presentations

E- presentations existed before the COVID pandemic as well but were used seldom.

But, with the ongoing pandemic, e-presentations or remote presentations have replaced all other types of presentations and will be with us for a while longer.

However, on the brighter side, it is an eco-friendly alternative to normal face-to-face kind of a set-up, and it also saves transportation and other costs !

e) Seminars

Give ample time of breaks in a seminar to make it less tiring!

Seminars are widely used in the health sector , usually involving a panel of speakers on a topic. The audience is anywhere between 10 to 100.

It ends with a question and answers session , and the audience gets to take handouts with them.

f) One-on-one or 1:1

Pay attention to your body language, especially in an interview!

Interviews are usually one-on-one and involve presenting your achievements and capabilities to your prospective employer.

Apart from interviews, 1:1 meetings are also used in sales and marketing to crack a business deal.

Tips for giving business presentations

  • Include key phrases and other important details on your slides and make them bold
  • Avoid casual slangs and informal tone of speech
  • If you are giving a sales presentation, explain your product or service in simple and clear words , and list the reasons why it is beneficial for your potential clients
  • Make sure to be on time ! Delaying your audience will work against you and leave a bad impression on you and your company
  • Know your material or content thoroughly to answer the questions asked by your audience

Speech topics for business presentations

  • Implementing an Agile Project
  • Introduction to data modeling
  • Introduction to UML(Unified Modeling Language)
  • Social Media strategies for a successful business
  • Business writing for managers

6. Powerpoint presentations

PowerPoint presentations or PPTs are the most effective ones among all types of presentations simply because they are convenient and easy to understand .

They are available in different formats and are suitable to use in practically any type of presentation and context, be it business, educational, or for informal purposes.

There are various types of PowerPoint presentations that you can use depending on the context.

a) PPTs for general audience

Use inclusive language when addressing to a general audience.

  • For general audiences, avoid using jargon terms

If you feel that you need to use them, provide the audience some background information about the field or topic being covered

  • Avoid using more than 8 words per line, as anything more than that becomes difficult to remember
  • Use bullets or a numbered list for better retention
  • Try not to read from your PPT
  • Give handouts or record your presentation in case anyone wants it

b) PPTs for teaching

Include pictures when teaching through a ppt.

  • In this case, the PowerPoint is content-based
  • Make sure that the words on the slides are visible
  • Use bigger font and avoid fancy fonts
  • Add relevant pictures and graphics to keep your audience engaged
  • You can also add documentaries or relevant videos to aid in understanding

c) Repurpose PPTs

  • This involves reinventing an earlier ppt or combining 1 or more than 1 PowerPoints
  • Giving new touches to an earlier PPT or changing the format
  • You can take any slide of your PPT and upload it on social media for growing your brand or business
  • You can even convert your PPT into mp4 , i.e, video format
  • You can even add voice and save the mp4 format, and you have a good marketing plan!

d) PechaKucha

Chat for only 6 minutes and 40 seconds!

  • This type of PowerPoint presentation comes from the Japanese word PechaKucha meaning sound of a conversation or chit-chat
  • This involves changing slides every 20 seconds
  • There can be a maximum of 20 slides , which means your presentation lasts for only 6 minutes and 40 seconds
  • The PPT mostly has graphics and fewer words
  • This type of presentation is best suited for telling a story or a personal anecdote

e) Multimedia presentations

Make full use of the multimedia ppt!

  • This is the best kind of PPT to engage your audience
  • It contains texts along with pictures, videos, infographics, music, illustrations, GIFs , and many more
  • Add higher resolution images and videos , or even a 360-degree snapshot if you are in the sales and marketing industry
  • Adding infographics such as charts and graphs makes the process of understanding easier and saves time
  • Music in a PPT helps your audience to be relaxed, at the same time making them alert and engaged

Types of slides in a presentation

PowerPoint presentation slides are broadly classified into 3 categories: Text, Visual, and Mixed slides.

1. Text slides

As the name suggests, this category of slides involve words or texts.

You can format the text as plain sentences or pointers.

You may even arrange them all in a single slide or one line per slide.

The slide seen below is an example where every point is mentioned in a single slide.

Archived Material (Presentations): Not too much text

2. Visual slides

This type of slide has visual elements such as images or videos , and are better known as conceptual slides since they are a better option than text slide to explain a particular concept.

You can use them at the start of the presentation to better visualize and grasp the meaning of the presentation.

The slide right below is a good example of a visual slide.

Illustration 1 exercise: Visual Metaphor | David Howcroft's OCA Art Journey

3. Mixed slides

Mixed slides combine the texts and visuals to give a comprehensive understanding of any concept or a speech.

Graphs and charts are the best examples of mixed slides.

Mixed slides have an advantage over the other slides; they keep your audience engaged, listening and participating more actively!

Presentation Design: A Visual Guide to Creating Beautiful Slides [Free  E-Book]

Types of Oral presentations

So far we came across 6 types of presentations, and they all share one common feature. They are all one of the types of oral presentations.

Oral presentations involve the use of verbal and non-verbal elements to deliver a speech to a particular or general audience.

All the types we discussed fall into these 4 broad categories:

1. Extemporaneous presentations

This type of presentation involves making short pointers or key phrases to aid while speaking.

You do not memorize, but organize the points and structure the speech way in advance.

Hence, on the day of your presentation, by just looking at the key points , you expand on them and move to the next point.

2. Impromptu presentations

Impromptu presentations are spoken without any preparation . It can be nerve-wracking for many, and hence not many are in favor of it.

There is a valid reason for their fear, as you have to make your speech as you say it!

However, those who are experts in their fields and are called upon to share a few words can easily give this type of presentation.

3. Manuscript presentations

The other extreme of the spectrum is manuscript presentations.

Here you have a script and you speak from it, word by word.

News anchors and show announcers usually engage in this type, since there are a lot of specific details that cannot be said wrong, and also, time constraints.

Usually, a prompter is used, from which the speaker speaks to their audience.

Nowadays, there are teleprompters , that are heavily used in the entertainment and media industry.

It is a digital screen that displays the contents, and the speaker speaks from it.

4. Memorized presentations

This type does not have any notes or cues , but you memorize or rote learn the whole speech.

School and some presentations at the workplace involve using this kind of presentation.

In most cases, we recommend not to memorise your speech in most cases. We’ve made a video on the same and how it could lead to you potentially blanking out on stage. Highly recommend you view this quick vid before choosing memorisation as a presentation path:

But, if you do choose it for whatever reason, since you are free from notes, you are free to focus on other aspects, such as body language and gestures.

Types of presentation styles

There are various presenting styles, but they do not work for all types of presentations.

Let us get familiar with them, and know which style works with which type.

a) The storyteller

There's a reason why we all love to hear stories!

This style of presentation involves the speaker narrating stories and engaging the audience emotionally .

This technique works best with persuasive and inspirational types of presentation.

So, how to tell a story in a presentation?

  • Understand and know your audience : Knowing your audience will help you with how you will frame your story, at the same time gauging the relevance of your narrative
  • Know your message : Be clear with what you want to convey through your story or how you are connecting the story with your actual presentation
  • Try narrative a real-life story : Inspiring presenters often take their own stories or the stories of people whom they know as a supplement to their presentation. When the audience listens to your real-life examples, they become genuinely interested in your story
  • Add visual aids : Using visual aids such as pictures, videos, multimedia, etc., increases the memory retention and engagement of your audience
  • Use the “you” attitude : Tell the story keeping your audience in mind because ultimately they are going to be the receivers and hence, the story should be relevant and should include their point of view as well

Want more storytelling tactics? Mystery, characterisation and the final takeaway are some more key elements of a good story for your next presentation. We’ve gone deeper into this topic in this video if you would like to know more:

b) The Visual style

Make use of the visual aids to keep your audience engaged.

Most of us are visual learners, making visual information easy to understand and retain.

Visual aids like graphics, images, diagrams, key pointers or phrases , etc., are very useful when giving any type of presentation.

Some tips of presenting with visual style:

  • Include only important pointers in your PowerPoint presentation and highlight or bold them
  • Try including visuals that complement what you are saying and use them as a supplementary tool to aid in understanding your audience
  • If you are giving a business presentation and want to include visuals, instead of plain texts, include graphics and charts to make information simpler to present and understand
  • Avoid overly complex visuals as it will confuse the audience more
  • Avoid using more than 6 lines per slide

c) Analytic style

Provide examples to support your data findings!

If you have data records or statistical information to be presented, an analytic style will be more helpful.

It works best for Informative and Business types of presentations.

Tips to deliver in analytic style:

  • Give handouts so that the audience is on track with your presentation and the information will be easier to comprehend
  • Focus and speak on selected data as too much data statistics can be overwhelming for the audience
  • You can make use of humor and personal anecdotes to keep the presentation interesting and engaging
  • If you have too much data and are worried that you will not be able to explain it in the time frame given, avoid writing content of more than 2000 words

Quick tip: In case you have a PDF to present and want to edit the data points, there are multiple software programs that you can use to allow you to easily do this. Check out this list of the Best Free Recording Software Programs to know more.

d) The Connector

Make an impactful presentation by simply connecting with your audience!

The connector style of presentation involves the speaker establishing a connection with the audience by pointing out similarities between them and the listeners.

This style works well with Sales and marketing presentations.

How to give a presentation using connector style?

  • Have a Q & A round with the audience at the end of your presentation for clarifying any doubts and avoiding miscommunication
  • Use audience polls at the start of your presentation to know your audience and tailor your speech accordingly
  • Make use of body language and gestures for delivering your presentation effectively. If you are confused or want to know more about the aspects of how to use body and gestures, check out our article on To walk or stand still: How should you present when on stage?
  • Ask questions to your audience at regular intervals for a better audience engagement
  • Make use of multimedia sources to keep your audience engaged and entertained

Which type of presentation is best?

Although all the presentation types have their own bonuses and are suitable for certain circumstances, some are universal and can be used with a little bit of modification almost everywhere!

These are persuasive presentations!

You can use them in various settings; from political, business to educational.

Just remember to choose the right topic for the right audience, and a style that you think is the most suitable and you are good to go!

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To conclude

We saw 6 types of presentation and understood it in detail.

We also gained some tips on how to make our presentation more engaging and also came across things to avoid as well.

We then explored the types of slides that you can use, and also the types of presenting orally.

We also gave you some tips and a few topic ideas that you can incorporate in your next speech!

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  • Graphic Presentation of Data

Apart from diagrams, Graphic presentation is another way of the presentation of data and information. Usually, graphs are used to present time series and frequency distributions. In this article, we will look at the graphic presentation of data and information along with its merits, limitations , and types.

Suggested Videos

Construction of a graph.

The graphic presentation of data and information offers a quick and simple way of understanding the features and drawing comparisons. Further, it is an effective analytical tool and a graph can help us in finding the mode, median, etc.

We can locate a point in a plane using two mutually perpendicular lines – the X-axis (the horizontal line) and the Y-axis (the vertical line). Their point of intersection is the Origin .

We can locate the position of a point in terms of its distance from both these axes. For example, if a point P is 3 units away from the Y-axis and 5 units away from the X-axis, then its location is as follows:

presentation of data and information

Browse more Topics under Descriptive Statistics

  • Definition and Characteristics of Statistics
  • Stages of Statistical Enquiry
  • Importance and Functions of Statistics
  • Nature of Statistics – Science or Art?
  • Application of Statistics
  • Law of Statistics and Distrust of Statistics
  • Meaning and Types of Data
  • Methods of Collecting Data
  • Sample Investigation
  • Classification of Data
  • Tabulation of Data
  • Frequency Distribution of Data
  • Diagrammatic Presentation of Data
  • Measures of Central Tendency
  • Mean Median Mode
  • Measures of Dispersion
  • Standard Deviation
  • Variance Analysis

Some points to remember:

  • We measure the distance of the point from the Y-axis along the X-axis. Similarly, we measure the distance of the point from the X-axis along the Y-axis. Therefore, to measure 3 units from the Y-axis, we move 3 units along the X-axis and likewise for the other coordinate .
  • We then draw perpendicular lines from these two points.
  • The point where the perpendiculars intersect is the position of the point P.
  • We denote it as follows (3,5) or (abscissa, ordinate). Together, they are the coordinates of the point P.
  • The four parts of the plane are Quadrants.
  • Also, we can plot different points for a different pair of values.

General Rules for Graphic Presentation of Data and Information

There are certain guidelines for an attractive and effective graphic presentation of data and information. These are as follows:

  • Suitable Title – Ensure that you give a suitable title to the graph which clearly indicates the subject for which you are presenting it.
  • Unit of Measurement – Clearly state the unit of measurement below the title.
  • Suitable Scale – Choose a suitable scale so that you can represent the entire data in an accurate manner.
  • Index – Include a brief index which explains the different colors and shades, lines and designs that you have used in the graph. Also, include a scale of interpretation for better understanding.
  • Data Sources – Wherever possible, include the sources of information at the bottom of the graph.
  • Keep it Simple – You should construct a graph which even a layman (without any exposure in the areas of statistics or mathematics) can understand.
  • Neat – A graph is a visual aid for the presentation of data and information. Therefore, you must keep it neat and attractive. Choose the right size, right lettering, and appropriate lines, colors, dashes, etc.

Merits of a Graph

  • The graph presents data in a manner which is easier to understand.
  • It allows us to present statistical data in an attractive manner as compared to tables. Users can understand the main features, trends, and fluctuations of the data at a glance.
  • A graph saves time.
  • It allows the viewer to compare data relating to two different time-periods or regions.
  • The viewer does not require prior knowledge of mathematics or statistics to understand a graph.
  • We can use a graph to locate the mode, median, and mean values of the data.
  • It is useful in forecasting, interpolation, and extrapolation of data.

Limitations of a Graph

  • A graph lacks complete accuracy of facts.
  • It depicts only a few selected characteristics of the data.
  • We cannot use a graph in support of a statement.
  • A graph is not a substitute for tables.
  • Usually, laymen find it difficult to understand and interpret a graph.
  • Typically, a graph shows the unreasonable tendency of the data and the actual values are not clear.

Types of Graphs

Graphs are of two types:

  • Time Series graphs
  • Frequency Distribution graphs

Time Series Graphs

A time series graph or a “ histogram ” is a graph which depicts the value of a variable over a different point of time. In a time series graph, time is the most important factor and the variable is related to time. It helps in the understanding and analysis of the changes in the variable at a different point of time. Many statisticians and businessmen use these graphs because they are easy to understand and also because they offer complex information in a simple manner.

Further, constructing a time series graph does not require a user with technical skills. Here are some major steps in the construction of a time series graph:

  • Represent time on the X-axis and the value of the variable on the Y-axis.
  • Start the Y-value with zero and devise a suitable scale which helps you present the whole data in the given space.
  • Plot the values of the variable and join different point with a straight line.
  • You can plot multiple variables through different lines.

You can use a line graph to summarize how two pieces of information are related and how they vary with each other.

  • You can compare multiple continuous data-sets easily
  • You can infer the interim data from the graph line


  • It is only used with continuous data.

Use of a false Base Line

Usually, in a graph, the vertical line starts from the Origin. However, in some cases, a false Base Line is used for a better representation of the data. There are two scenarios where you should use a false Base Line:

  • To magnify the minor fluctuation in the time series data
  • To economize the space

Net Balance Graph

If you have to show the net balance of income and expenditure or revenue and costs or imports and exports, etc., then you must use a net balance graph. You can use different colors or shades for positive and negative differences.

Frequency Distribution Graphs

Let’s look at the different types of frequency distribution graphs.

A histogram is a graph of a grouped frequency distribution. In a histogram, we plot the class intervals on the X-axis and their respective frequencies on the Y-axis. Further, we create a rectangle on each class interval with its height proportional to the frequency density of the class.

presentation of data and information

Frequency Polygon or Histograph

A frequency polygon or a Histograph is another way of representing a frequency distribution on a graph. You draw a frequency polygon by joining the midpoints of the upper widths of the adjacent rectangles of the histogram with straight lines.

presentation of data and information

Frequency Curve

When you join the verticals of a polygon using a smooth curve, then the resulting figure is a Frequency Curve. As the number of observations increase, we need to accommodate more classes. Therefore, the width of each class reduces. In such a scenario, the variable tends to become continuous and the frequency polygon starts taking the shape of a frequency curve.

Cumulative Frequency Curve or Ogive

A cumulative frequency curve or Ogive is the graphical representation of a cumulative frequency distribution. Since a cumulative frequency is either of a ‘less than’ or a ‘more than’ type, Ogives are of two types too – ‘less than ogive’ and ‘more than ogive’.

presentation of data and information

Scatter Diagram

A scatter diagram or a dot chart enables us to find the nature of the relationship between the variables. If the plotted points are scattered a lot, then the relationship between the two variables is lesser.

presentation of data and information

Solved Question

Q1. What are the general rules for the graphic presentation of data and information?

Answer: The general rules for the graphic presentation of data are:

  • Use a suitable title
  • Clearly specify the unit of measurement
  • Ensure that you choose a suitable scale
  • Provide an index specifying the colors, lines, and designs used in the graph
  • If possible, provide the sources of information at the bottom of the graph
  • Keep the graph simple and neat.

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  • Nature of Statistics – Science or Art?

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  • Math Article

Graphical Representation

Graphical Representation is a way of analysing numerical data. It exhibits the relation between data, ideas, information and concepts in a diagram. It is easy to understand and it is one of the most important learning strategies. It always depends on the type of information in a particular domain. There are different types of graphical representation. Some of them are as follows:

  • Line Graphs – Line graph or the linear graph is used to display the continuous data and it is useful for predicting future events over time.
  • Bar Graphs – Bar Graph is used to display the category of data and it compares the data using solid bars to represent the quantities.
  • Histograms – The graph that uses bars to represent the frequency of numerical data that are organised into intervals. Since all the intervals are equal and continuous, all the bars have the same width.
  • Line Plot – It shows the frequency of data on a given number line. ‘ x ‘ is placed above a number line each time when that data occurs again.
  • Frequency Table – The table shows the number of pieces of data that falls within the given interval.
  • Circle Graph – Also known as the pie chart that shows the relationships of the parts of the whole. The circle is considered with 100% and the categories occupied is represented with that specific percentage like 15%, 56%, etc.
  • Stem and Leaf Plot – In the stem and leaf plot, the data are organised from least value to the greatest value. The digits of the least place values from the leaves and the next place value digit forms the stems.
  • Box and Whisker Plot – The plot diagram summarises the data by dividing into four parts. Box and whisker show the range (spread) and the middle ( median) of the data.

Graphical Representation

General Rules for Graphical Representation of Data

There are certain rules to effectively present the information in the graphical representation. They are:

  • Suitable Title: Make sure that the appropriate title is given to the graph which indicates the subject of the presentation.
  • Measurement Unit: Mention the measurement unit in the graph.
  • Proper Scale: To represent the data in an accurate manner, choose a proper scale.
  • Index: Index the appropriate colours, shades, lines, design in the graphs for better understanding.
  • Data Sources: Include the source of information wherever it is necessary at the bottom of the graph.
  • Keep it Simple: Construct a graph in an easy way that everyone can understand.
  • Neat: Choose the correct size, fonts, colours etc in such a way that the graph should be a visual aid for the presentation of information.

Graphical Representation in Maths

In Mathematics, a graph is defined as a chart with statistical data, which are represented in the form of curves or lines drawn across the coordinate point plotted on its surface. It helps to study the relationship between two variables where it helps to measure the change in the variable amount with respect to another variable within a given interval of time. It helps to study the series distribution and frequency distribution for a given problem.  There are two types of graphs to visually depict the information. They are:

  • Time Series Graphs – Example: Line Graph
  • Frequency Distribution Graphs – Example: Frequency Polygon Graph

Principles of Graphical Representation

Algebraic principles are applied to all types of graphical representation of data. In graphs, it is represented using two lines called coordinate axes. The horizontal axis is denoted as the x-axis and the vertical axis is denoted as the y-axis. The point at which two lines intersect is called an origin ‘O’. Consider x-axis, the distance from the origin to the right side will take a positive value and the distance from the origin to the left side will take a negative value. Similarly, for the y-axis, the points above the origin will take a positive value, and the points below the origin will a negative value.

Principles of graphical representation

Generally, the frequency distribution is represented in four methods, namely

  • Smoothed frequency graph
  • Pie diagram
  • Cumulative or ogive frequency graph
  • Frequency Polygon

Merits of Using Graphs

Some of the merits of using graphs are as follows:

  • The graph is easily understood by everyone without any prior knowledge.
  • It saves time
  • It allows us to relate and compare the data for different time periods
  • It is used in statistics to determine the mean, median and mode for different data, as well as in the interpolation and the extrapolation of data.

Example for Frequency polygonGraph

Here are the steps to follow to find the frequency distribution of a frequency polygon and it is represented in a graphical way.

  • Obtain the frequency distribution and find the midpoints of each class interval.
  • Represent the midpoints along x-axis and frequencies along the y-axis.
  • Plot the points corresponding to the frequency at each midpoint.
  • Join these points, using lines in order.
  • To complete the polygon, join the point at each end immediately to the lower or higher class marks on the x-axis.

Draw the frequency polygon for the following data

Mark the class interval along x-axis and frequencies along the y-axis.

Let assume that class interval 0-10 with frequency zero and 90-100 with frequency zero.

Now calculate the midpoint of the class interval.

Using the midpoint and the frequency value from the above table, plot the points A (5, 0), B (15, 4), C (25, 6), D (35, 8), E (45, 10), F (55, 12), G (65, 14), H (75, 7), I (85, 5) and J (95, 0).

To obtain the frequency polygon ABCDEFGHIJ, draw the line segments AB, BC, CD, DE, EF, FG, GH, HI, IJ, and connect all the points.

type of graphic presentation

Frequently Asked Questions

What are the different types of graphical representation.

Some of the various types of graphical representation include:

  • Line Graphs
  • Frequency Table
  • Circle Graph, etc.

Read More:  Types of Graphs

What are the Advantages of Graphical Method?

Some of the advantages of graphical representation are:

  • It makes data more easily understandable.
  • It saves time.
  • It makes the comparison of data more efficient.

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Very useful for understand the basic concepts in simple and easy way. Its very useful to all students whether they are school students or college sudents

Thanks very much for the information

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  13. 14.2 Incorporating Effective Visuals into a Presentation

    Exercise 2. In this exercise, you will begin to develop visual aids for your presentation. Complete the steps in this exercise—and enjoy the chance to be creative. Working with visuals can be a pleasant way to take a break from the demands of writing. Revisit the ideas you developed in Note 14.24 "Exercise 1".

  14. The 8 Types of Graphic Design You Need To Know

    Motion graphic design. Environmental graphic design. Art and illustration for graphic design. 1. Visual identity graphic design. A brand is a relationship between a business or organization and its audience. A brand identity is how the organization communicates its personality, tone and essence, as well as memories, emotions and experiences ...

  15. 1000+ Really Good Powerpoint Graphics for Every Project

    In this article, you will find everything you need in order to visualize your concepts and design a presentation worthy of your topics. Below we added a quick overview of the types of PowerPoint graphics you will find. 1000+ Free and Premium PowerPoint Graphics from all over the web: Editable Templates; Backgrounds; Icons and Badges

  16. 100+ Free PowerPoint Graphics For Better Presentations [Free PPT]

    1. How to insert graphics into PowerPoint. Once you've created your presentation it's time to add those all-important PowerPoint Graphics. And it's easy, easy, easy. Step 1: Go to the slide and create a space for your graphic. Step 2: Go to insert on the toolbar at the top of PowerPoint, click on it.

  17. Choosing the Right Graphic for your Report

    Bar Graph. Use a bar graph to compare sets of data against one another, or show changes in data over time. Bar graphs can be vertical (as shown here), horizontal, or stacked. Problems can arise if proportions and spacing are inconsistent, although SmartDraw eliminates this problem by doing the formatting for you.

  18. The 15 Different Types of Graphic Design

    Powerpoint design is the process of creating a presentation using Powerpoint software. This can involve creating slides, adding text and images, and choosing transitions and effects. ... Although there is a range of different types of graphic design, there are some fundamental elements that they all share. Key Element 1: Balance.

  19. 4 Different Types of Presentations You Need to Know About

    There are 4 different types of presentations I would like to discuss in this article: informative, demonstrative, persuasive and special occasions. Different Types of Presentations. Informative. An informative presentation provides information about a topic and is for explanatory or educational purposes.

  20. The 6 types of presentation (And why you need them)

    Visual aids like graphics, images, diagrams, key pointers or phrases, etc., are very useful when giving any type of presentation. Some tips of presenting with visual style: Include only important pointers in your PowerPoint presentation and highlight or bold them

  21. Graphic Presentation of Data and Information

    Apart from diagrams, Graphic presentation is another way of the presentation of data and information. Usually, graphs are used to present time series and frequency distributions. In this article, we will look at the graphic presentation of data and information along with its merits, limitations, and types.

  22. Graphical Representation

    General Rules for Graphical Representation of Data. There are certain rules to effectively present the information in the graphical representation. They are: Suitable Title: Make sure that the appropriate title is given to the graph which indicates the subject of the presentation. Measurement Unit: Mention the measurement unit in the graph.